Consumer and Market Insights: Prepared Meals in the UAE
Summary The Prepared Meals market in the UAE is expected to register high growth during 2015-2020 supported by a large base of young population with rising disposable income. The market is led by the Ready Meals category and is forecast to register the fastest growth in both value and volume terms during 2015-2020. The penetration of private label products in the Prepared Meals market remains high. Haldiram`s Group and Dr. August Oetker KG are the leading market players in the country.
Key Findings Of the three categories analyzed, Ready Meals is forecast to register the fastest value growth at a CAGR of 8.6% during 2015-2020
Hypermarkets & Supermarkets account for more than half share of the overall Prepared Meals distribution in the UAE, in 2015
The Pizza category has the highest private label penetration in the UAE Prepared Meals market
The use of Rigid Plastics as packaging material is forecast to grow at a CAGR of 7.5% during 2015-2020
Synopsis Canadean’s Consumer and Market Insights report on the Prepared Meals market in the UAE provides insights on high growth categories to target, trends in the usage of packaging materials, types and closures category level distribution data and brands market shares.
What else is contained?
Market data: Overall market value and volume data with growth analysis for 2010-2020
Category coverage: Value and growth analysis for Meal Kits, Pizza, and Ready Meals with inputs on individual segment share within each category and the change in their market share forecast for 2015-2020
Leading players: Market share of brands brands.
Distribution data: Percentage of sales within each category through distribution channels such as Hypermarkets & Supermarkets, Convenience Stores, Food & Drinks Specialists and others in 2015
Packaging data: consumption breakdown for packaging materials and containers in each category, in terms of percentage share of number of units sold. Packaging material data for Rigid Plastics, Flexible Packaging, Rigid Metal and others; container data for: Tub, Tray, Film, and others
Reasons To Buy Identify high potential categories and explore further market opportunities based on detailed value and volume analysis
Existing and new players can analyze key distribution channels to identify and evaluate trends and opportunities
Gain an understanding of the total competitive landscape based on detailed brand share analysis to plan effective market positioning