Consumer and Market Insights: Prepared Meals in the US
Strong economic conditions and high disposable incomes of consumers are driving the Prepared Meals market in the US. The market is being led by the Ready Meals category while Meal Kits is forecast to register fastest growth in value terms during 2015-2020. Hypermarkets & Supermarkets account for the highest distribution share for Prepared Meals in the country. Nestle S.A., General Mills, Inc. and Pinnacle Foods, Inc. are the leading players in the market.
The Prepared Meals market in the US is forecast to grow at a CAGR of 2.9% during 2015-2020
The Meal Kits category is forecast to register fastest value growth among all categories during 2015-2020
Hypermarkets & Supermarkets is the leading distribution channel across all categories in the US Prepared Meals market
The Meal Kits category has the highest private label penetration in the US Prepared Meals market
The use of Tray as container type is forecast to grow at a CAGR of 2.7% during 2015-2020
Canadean’s Consumer and Market Insights report on the Prepared Meals market in the US provides insights on high growth categories to target, trends in the usage of packaging materials, types and closures category level distribution data and brands market shares.
What else is contained?
Market data: Overall market value and volume data with growth analysis for 2010-2020
Category coverage: Value and growth analysis for Meal Kits, Pizza, and Ready Meals with inputs on individual segment share within each category and the change in their market share forecast for 2015-2020
Leading players: Market share of brands and private labels, including private label growth analysis from 2012-2015
Distribution data: Percentage of sales within each category through distribution channels such as Hypermarkets & Supermarkets, Convenience Stores, Food & Drinks Specialists and others in 2015
Packaging data: consumption breakdown for packaging materials and containers in each category, in terms of percentage share of number of units sold. Packaging material data for Rigid Plastics, Flexible Packaging and Rigid Metal; container data for: Tray, Tub, Film, Bag/Sachet and others
Reasons To Buy
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Existing and new players can analyze key distribution channels to identify and evaluate trends and opportunities
Gain an understanding of the total competitive landscape based on detailed brand share analysis to plan effective market positioning
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