Consumer and Market Insights: Meat in Indonesia
The Indonesian Meat market is forecast to register growth in value as well as volume terms during 2015-2020. The Fresh Meat (Counter) category has the highest volume share in 2015, whereas Cooked Meat (Counter) category is projected to be the fastest growing during 2015-2020. Increased urbanization in Indonesia has led the consumers to lead a busy life, opting for ready-to-eat, bite-sized Meat products. Further, Meat products with sustainable origins such as, ‘organic’ will attract the Indonesian consumers.
The Meat market in Indonesia is forecast to grow at a CAGR of 5.0% during 2015-2020 in value terms
Indonesian consumers are opting for value for money products in the Meat market
The Fresh Meat (Counter) is the largest category by value in the Indonesian Meat market
Convenience Stores is the leading distribution channel in Indonesia's Food market
Bernardi is the leading brand in the Ambient Meat category
Canadean’s Consumer and Market Insights report on the Meat market in Indonesia provides insights on high growth categories to target, trends in the usage of packaging materials, types and closures category level distribution data and brands market shares.
What else is contained?
Market data: Overall market value and volume data with growth analysis for 2010-2020
Category coverage: Value and growth analysis for Ambient Meat, Chilled Raw Packaged Meat – Processed, Chilled Raw Packaged Meat - Whole Cuts, Cooked Meats – Counter, Cooked Meats – Packaged, Fresh Meat (Counter), and Frozen Meat with inputs on individual segment share within each category and the change in their market share forecast for 2015-2020
Leading players: Market share of brands and private labels, including private label growth analysis from 2012-2015
Distribution data: Percentage of sales within each category through distribution channels such as Hypermarkets & Supermarkets, Convenience Stores, Food & Drinks Specialists and others in 2015
Packaging data: consumption breakdown for packaging materials and containers in each category, in terms of percentage share of number of units sold. Packaging material data for Rigid Plastics, Rigid Metal, Flexible Packaging and others; container data for: Tray, Can-Food, Film, Bag/Sachet and others
Consumer level trends: Top four consumer trends which influence Meat products consumption
Future outlook: Reviews and recommendations on how the market will shape up from 2015-2020
Reasons To Buy
Identify high potential categories and explore further market opportunities based on detailed value and volume analysis
Existing and new players can analyze key distribution channels to identify and evaluate trends and opportunities
Gain an understanding of the total competitive landscape based on detailed brand share analysis to plan effective market positioning
Access the key and most influential consumer trends driving Meat products consumption, and how they influence consumer behavior in the market which will help determine the best audiences to target
Access to analysis on products launched in the market
Our team of analysts have placed a significant emphasis on changes expected in the market that will provide a clear picture of the opportunities that can be tapped over the next five years, resulting in revenue expansion
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