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Consumer and Market Insights: Ice Cream Market in Hungary

Consumer and Market Insights: Ice Cream Market in Hungary

Summary

This report brings together consumer insight and market data to provide a comprehensive brief of Hungary’s Ice Cream market. This allows for the rapid identification of key growth opportunities across major Ice Cream categories and their packaging.

Key Findings

Ice Cream market is forecast to register high growth in both value and volume terms during 2014-2019.

The Take-home and Bulk Ice Cream category is the most consumed in the Hungarian Ice Cream market.

Artisanal Ice Cream category is forecast to register fastest growth in volume terms both in off-trade and on-trade Ice cream markets.

The Artisanal Ice Cream category is forecast to gain market share during 2014-2019.

Dairy-Based segment has the majority market share in the Take-home and Bulk Ice Cream and Impulse Ice Cream - Single Serve categories.

Paper & Board is the most used packaging material while Tub is the most commonly used container type.

Synopsis

Hungary’s Ice Cream market is forecast to register high growth in both value and volume terms during 2014-2019. 3.

Reasons To Buy

This overview of the Ice Cream Market in Hungary allows new entrants and established companies to gain rapid and comprehensive insight into market value and volume, category analysis, brand shares, distribution channel data, and packaging.


Country Context
Market Overview
Retail Landscape and Key Distribution Channels
Packaging
Brand and Private Label Share
Appendix

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