Consumer and Market Insights: Fragrances Market in Canada
Summary
The Canadian Fragrances market is forecast to register moderate growth in value and volume terms during 2014-2019. The Female Fragrances category has the highest value and volume share in the overall Fragrances market and is also forecast to register fastest growth during 2014-2019.Hypermarkets & Supermarkets in the leading distribution channel across Fragrances categories while sales through Drug Stores & Pharmacies registered the fastest CAGR growth during 2014-2019.
Key Findings
The Fragrances market in Canada will register moderate growth at a CAGR of 2.2% during 2014-2019
Of the three Fragrances categories analyzed, Female Fragrances will remain the largest as well as the fastest growing category, registering a CAGR of 2.3% during 2014-2019
The Canadian Fragrances market is led by international brands such as Calvin Klein, Burberry and Davidoff
The use of Glass as packaging material is forecast to register moderate growth at a CAGR of 1.5%
Hypermarkets & Supermarkets is the leading distribution channel in the Fragrances market
Synopsis
The Consumer and Market Insights report on the Fragrances market in Canada provides insights on high growth categories to target, trends in the usage of packaging materials, types and closures category level distribution data and brands market shares.
What else is contained?
Market data: Overall market value and volume data with growth analysis for 2014-2019
Category coverage: Value and growth analysis for Female Fragrances, Male Fragrances and Unisex Fragrances with inputs on individual segment share within each category and the change in their market share forecast for 2014-2019
Leading players: Market share of brands and private labels, including private label growth analysis from 2011-2014
Distribution data: Value shares within each category through channels such as Hypermarkets & Supermarkets, Convenience Stores, Health & Beauty Stores and more
Packaging data: consumption breakdown for packaging materials and containers in each category, in terms of percentage share of number of units sold. Packaging material data for glass, rigid plastics, rigid metal and others; container data for: bottle and others.
Reasons To Buy
Identify high potential categories and explore further market opportunities based on detailed value and volume analysis
Existing and new players can analyse key distribution channels to identify and evaluate trends and opportunities
Gain an understanding of the total competitive landscape based on detailed brand share analysis to plan effective market positioning
Our team of analysts have placed a significant emphasis on changes expected in the market that will provide a clear picture of the opportunities that can be tapped over the next five years, resulting in revenue expansion
- Introduction
- Classifications and definitions
- Methodology
- Market Overview
- Macroeconomic indicators – Population and age structure, GDP and Consumer Price Index
- National retail and foodservice figures – Key Takeouts
- Market value and volume for the Canada Fragrances market
- Historical and projected sales in the Canada Fragrances market
- Degree of trade up/down-trade in the Canada Fragrances market
- Comparison of Canada Fragrances market compared to other key countries
- Market volume of Canada Fragrances by category
- Historical and project market value of Canada Fragrances by category
- Winners and losers in the Canada Fragrances market
- Segment share of the category and change in market share in the Canada Fragrances market
- Penetration of private label, by categories, in the Canada Fragrances market
- Private label performance compare to national brands in the Canada Fragrances market
- Leading companies in the Canada Fragrances market by category
- Leading brands in the Canada Fragrances market by category
- Retailer and packaging
- Leading retailers in the Canada food market
- Leading distribution channels in the Canada Fragrances market
- Leading distribution channels by category in the Canada Fragrances market
- Canada Fragrances market by type of packaging
- Canada Fragrances market by type of packaging closure/outer
- Canada Fragrances market by type of packaging, forecasted
- Demographic cohort consumption patterns
- Overall consumption occasions by age and gender in the Canada Fragrances market
- Private Label consumption occasions by age and gender in the Canada Fragrances market
- Under/Over-consumption levels in the Canada Fragrances market by gender and age
- Consumption frequency by type of consumer in the Canada Fragrances market by gender and age
- Private label consumption by age and gender and comparison to overall consumption levels in in the Canada Fragrances market
- Consumer trend analysis
- Degree of influence that consumer trends have on volume consumption in the Canada Fragrances market
- Market volume of the Canada Fragrances market by category and trend
- For leading trends in the Canada Fragrances market
- Degree of influence trend has on volume by consumption by key demographic
- How the trend is influencing consumption in the Canada Fragrances market
- How to target the trend in the Canada Fragrances market
- How the trend will evolve in the Canada Fragrances market
- Innovation examples
- New product examples launched in the Canada Fragrances market
- New product examples launched in the global Fragrances market
- Actions and Recommendations
- How to successfully target key trends in the Canada Fragrances market
- Appendix
- Explanation of trends
- Country context
- Sector overview
- Category data
- Segment data
- Packaging data
- Category definitions
- Segment definitions
- Channel definitions
- List of Tables
- Table 1: Country indicators – overall cosmetics & toiletries value and volume, 2014
- Table 2: Market value analysis in CAD and USD, 2009-2019
- Table 3: Market volume growth analysis, 2014-2019
- Table 4: Average prices (CAD) by category, 2014
- Table 5: Segment level analysis by category, 2014
- Table 6: Leading retailers and store count
- Table 7: Leading brands by category, 2014
- List of Figures
- Figure 1: Macro economic analysis: GDP per capita, Population , CPI(2009-2014), Age Profile (2014)
- Figure 2: Foodservice transactions by sectors, profit and cost, 2014
- Figure 3: Market value (CAD, USD) and volume analysis, 2009-2019
- Figure 4: Consumers purchase behavior - Trading up/down, 2014
- Figure 5: Market volume share analysis by categories, 2014
- Figure 6: Growth analysis by category, 2009-2019
- Figure 7: Change in market share by category, 2014-2019
- Figure 8: Leading distribution channels, overall cosmetics & toiletries, 2010-2013
- Figure 9: Leading distribution channels by category, 2014
- Figure 10: Packaging analysis – key packaging material, type, closure and outer, 2014
- Figure 11: Growth in key packaging material, type, closure and outer, 2014-2019
- Figure 12: Brand share growth, 2011-2014
- Figure 13: Brand share analysis by categories, 2014
- Figure 14: Examples - new product development
Learn how to effectively navigate the market research process to help guide your organization on the journey to success.
Download eBook