Consumer and Market Insights: Fish & Seafood in Italy
Summary The Fish & Seafood market in Italy is led by the Fresh Fish & Seafood (Counter) category in terms of volume, while Chilled Raw Packaged Fish & Seafood - Processed is the leading category in value terms. The Ambient Fish & Seafood category is forecast to register fastest growth among all categories during 2015-2020. Hypermarkets & Supermarkets is the leading distribution channel in Italy's Fish & Seafood market. Tray containers are the most commonly used containers in the Fish & Seafood market.
Key Findings The Fish & Seafood market in Italy is forecast to register a CAGR of 4.2% during 2015-2020
The Ambient Fish & Seafood category is forecast to register fastest growth during the forecast period
Hypermarkets & Supermarkets is the leading distribution channel in Italy's Fish & Seafood market
Film is the most commonly used closure type in Italy's Fish & Seafood market
Rex`s is the popular brand of Chilled Raw Packaged Fish & Seafood - Processed products in Italy
Synopsis Canadean’s Consumer and Market Insights report on the Fish & Seafood market in Italy provides insights on high growth categories to target, trends in the usage of packaging materials, types and closures category level distribution data and brands market shares.
What else is contained?
Market data: Overall market value and volume data with growth analysis for 2010-2020
Category coverage: Value and growth analysis for Ambient Fish & Seafood, Chilled Raw Packaged Fish & Seafood – Processed, Chilled Raw Packaged Fish & Seafood - Whole Cuts, Dried Fish & Seafood, Fresh Fish & Seafood (Counter) and Frozen Fish & Seafood with inputs on individual segment share within each category and the change in their market share forecast for 2015-2020
Leading players: Market share of brands and private labels, including private label growth analysis from 2012-2015
Distribution data: Percentage of sales within each category through distribution channels such as Hypermarkets & Supermarkets, Convenience Stores, Food & Drinks Specialists and others in 2014
Packaging data: consumption breakdown for packaging materials and containers in each category, in terms of percentage share of number of units sold. Packaging material data for Rigid Plastics, Flexible Packaging, Rigid Metal, and others; container data for: Can-Food, Bag/Sachet, Tray, and others
Reasons To Buy Identify high potential categories and explore further market opportunities based on detailed value and volume analysis
Existing and new players can analyze key distribution channels to identify and evaluate trends and opportunities
Gain an understanding of the total competitive landscape based on detailed brand share analysis to plan effective market positioning