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Consumer and Market Insights: Feminine Hygiene Market in Indonesia

Consumer and Market Insights: Feminine Hygiene Market in Indonesia

Summary

Growing disposable income and a large young population base is driving the growth of Feminine Hygiene market in Indonesia. The Sanitary Pads category occupies majority of market share in terms of volume and value and is also forecast to register high growth during 2015-2020. Products that are novel or provide an enhanced experience will see success over the forecast period

Key Findings

The Feminine Hygiene market in Indonesia is forecast to register higher growth during 2015-2020 compared to 2010-2015

Drug stores & Pharmacies is the leading distribution channel in the Feminine Hygiene market in Indonesia

Flexible Packaging is the most used packaging material in the Feminine Hygiene market in Indonesia

Added Functionality and Product Specificity are the major trends driving the Indonesian Feminine Hygiene market

Demand for Novel and experiential products will rise in Indonesia’s Feminine Hygiene market

Synopsis

Canadean’s Consumer and Market Insights report on the Feminine Hygiene market in Indonesia provides insights on high growth categories to target, trends in the usage of packaging materials, types and closures category level distribution data and brands market shares.

What else is contained?

Market data: Overall market value and volume data with growth analysis for 2010-2020

Category coverage: Value and growth analysis for Sanitary Pads, Pantiliners & Shields, Tampons, Women’s Disposable Razors & Blades and Internal Cleansers & Sprays with inputs on individual segment share within each category and the change in their market share forecast for 2015-2020

Leading players: Market share of brands and private labels, including private label growth analysis from 2012-2015

Distribution data: Value shares within each category through channels such as Hypermarkets & Supermarkets, Convenience Stores, Health & Beauty Stores and more

Packaging data: consumption breakdown for packaging materials and containers in each category, in terms of percentage share of number of units sold. Packaging material data for flexible packaging, paper & board and rigid plastics; container data for: bag/sachet, box, blister pack and others.

Consumer level trends: Top four consumer trends which influence Feminine Hygiene consumption

Future outlook: Reviews and recommendations on how the market will shape up from 2015-2020

Reasons To Buy

Identify high potential categories and explore further market opportunities based on detailed value and volume analysis

Existing and new players can analyze key distribution channels to identify and evaluate trends and opportunities

Gain an understanding of the total competitive landscape based on detailed brand share analysis to plan effective market positioning

Access the key and most influential consumer trends driving Feminine Hygiene consumption, and how they influence consumer behavior in the market which will help determine the best audiences to target

Our team of analysts have placed a significant emphasis on changes expected in the market that will provide a clear picture of the opportunities that can be tapped over the next five years, resulting in revenue expansion


Introduction
Report Scope
Country Context
Macroeconomic indicators –Population and age structure, GDP and Consumer Price Index
Market Overview and Consumer Demographics
Value and volume analysis for the Indonesian Feminine Hygiene market
Historic and forecast consumption in the Indonesian Feminine Hygiene market
Category volume consumption analysis by gender, age, education and urbanization
Volume analysis by category
Historic and forecast value analysis by category
Winners and losers by categories with change in market share
Average category level pricing
Retail Landscape and Key Distribution Channels
Leading retailers in the Indonesian Cosmetics & Toiletries market
Leading distribution channels (value terms) in the Indonesian Feminine Hygiene market
Leading distribution channels ((value terms) by category
Packaging
Personal Hygiene market by type of packaging material/container (in volume terms)
Personal Hygiene market by type of packaging closure/outer (in volume terms)
Personal Hygiene market by type of packaging, forecast (in volume terms)
Brand and Private Label Share
Penetration of private label by categories in the Indonesian Feminine Hygiene market
Private label growth (in value terms) compared to national brands
Market share of leading brands (in value terms) by category
Consumer trend analysis
Canadean‘s consumer trend framework and explanation of the sub-trends
For key trends in the Indonesia‘s Feminine Hygiene market
How the trend is influencing consumption in the Indonesia Feminine Hygiene market
How to target the trend in the Indonesia‘s Feminine Hygiene market
How the trend will evolve in the Indonesia‘s Feminine Hygiene market
Key target demographic and the rate and which the trend will evolve
Key drivers in the market that will increasingly influence consumption
Innovation examples
New product examples launched in the Indonesia Feminine Hygiene market
Appendix
Country context
Category value and volume data
Consumer Demographics data
Sector Overview
Segment data
Packaging data
Category definitions
Segment definitions
Channel definitions
Explanation of Sub-trends
Methodology
About Canadean
List of Tables
Table 1: Market value analysis in IDR and US$, 2010-2020
Table 2: Market volume growth analysis, 2010-2020
Table 3: Exchange rate fluctuations: US$ to IDR
Table 4: Average prices (IDR and US$) by category, 2015
Table 6: Leading retailers
Table 7: Leading brands by category, 2015
List of Figures
Figure 1: Macro economic analysis: GDP per capita, Population, CPI (2010-2015), Age Profile (2015)
Figure 2: Category volume consumption by age, gender, education and urbanisation,2015
Figure 3: Market volume share analysis by categories, 2015
Figure 4: Growth analysis by category, 2010-2020
Figure 5: Change in market share by category, 2015-2020
Figure 6: Leading distribution channels, overall Cosmetics & Toiletries, 2011-2014
Figure 7: Leading distribution channels by category, 2015
Figure 8: Packaging analysis –key packaging material, type, closure and outer, 2015
Figure 9: Growth in key packaging material, type, closure and outer, 2015-2020
Figure 10: Private label penetration by categories, 2015
Figure 11: Private label and brand share growth, 2012-2015
Figure 12: Brand share analysis by categories, 2015

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