Market Research Logo

Consumer and Market Insights: Dairy & Soy Food in Finland

Consumer and Market Insights: Dairy & Soy Food in Finland

Summary

The Dairy & Soy Food market in Finland is expected register higher growth in value terms during 2015-2020 compared to 2010-2015. The Milk category has the highest volume share while Fromage Frais & Quark category will register fastest value growth among all categories during 2015-2020. The Soy Cream segment is expected to gain maximum share growth within Soymilk & Soydrinks category while Alpro is the leading brand in the category. Rigid Plastics is the most commonly used packaging material in Finland's Dairy & Soy Food market.

Key Findings

The Cheese and Yogurt categories are expected to gain market share during 2015-2020.

The Soy Cream segment is expected to gain maximum share growth within Soymilk & Soydrinks category.

Older Consumers and Kids & Babies are the key age cohorts for Dairy-Based & Soy-Based Desserts consumption.

Hypermarkets & Supermarkets is the leading distribution channel in Finland's Dairy & Soy Food market.

Valio is the leading brand in the Cheese category in both value and volume terms and also in the Natural Cheese segment.

Flexible Packaging is forecast to register fastest growth among packaging materials during 2015-2020.

Synopsis

Canadean’s Consumer and Market Insights report on the Dairy & Soy Food market in Finland provides insights on high growth categories to target, trends in the usage of packaging materials, types and closures category level distribution data and brands market shares.

What else is contained?

Market data: Overall market value and volume data with growth analysis for 2010-2020

Category coverage: Value and growth analysis for Butter & Spreadable Fats, Cheese, Cream, Dairy-Based & Soy-Based Desserts, Drinkable Yogurt, Fromage Frais & Quark, Milk, Soymilk & Soy Drinks, and Yogurt with inputs on individual segment share within each category and the change in their market share forecast for 2015-2020

Leading players: Market share of brands and private labels, including private label growth analysis from 2012-2015

Distribution data: Percentage of sales within each category through distribution channels such as Hypermarkets & Supermarkets, Convenience Stores, Food & Drinks Specialists and others in 2015

Packaging data: consumption breakdown for packaging materials and containers in each category, in terms of percentage share of number of units sold. Packaging material data for Rigid Plastics, Paper & Board, Flexible Packaging, and others; container data for: Tub, Carton, Film and others

Reasons To Buy

Identify high potential categories and explore further market opportunities based on detailed value and volume analysis

Existing and new players can analyze key distribution channels to identify and evaluate trends and opportunities

Gain an understanding of the total competitive landscape based on detailed brand share analysis to plan effective market positioning


Introduction
Report Scope
Country Context
Macroeconomic indicators –GDP Per Capita, Population, Consumer Price Index and Age Profile
Retail and foodservice analysis –Key Takeaways
Market Overview and Consumer Demographics
Value and volume analysis for Finland's Dairy & Soy Food market
Impact of exchange rate fluctuations on Dairy & Soy Food market
Degree of trade up/down in Finland's Dairy & Soy Food market (Off-trade and On-trade)
Volume analysis by category (On-trade and Off-trade analysis)
Market value and growth rates, by category
Historic and forecast value analysis by category
Winners and losers by categories with change in market share
Segment share (Off-trade / On-trade) in the category (value terms) and change in market share
Volume consumption analysis by gender, age, education and urbanization –at category level
Average category level pricing
Retail Landscape and Key Distribution Channels
Leading retailers in Finland's Food market
Leading distribution channels (value terms) in Finland's Dairy & Soy Food market
Leading distribution channels (value terms) by category
Competitive Landscape
Market share of leading brands (in value and volume terms) by category and segment
Penetration of private label by category in Finland's Dairy & Soy Food market
Private label growth (in value terms) compared to brands
Health and Wellness analysis
Key Health & Wellness product attributes driving sales
Key Health & Wellness consumer benefits driving sales
Key Health & Wellness companies and market share
Packaging
Dairy & Soy Food market by type of packaging material/container (in volume terms)
Dairy & Soy Food market by type of packaging closure (in volume terms)
Dairy & Soy Food market by type of packaging, forecast(in volume terms)
Examples of New Product Development
New products launched in Finland's Dairy & Soy Food market
Appendix
Country context
Category value and volume data
Consumer Demographics data
Sector Overview
Health & Wellness data
Segment data
Packaging data
Category definitions
Segment definitions
Health & Wellness definitions
Channel definitions
Methodology
About Canadean
List of Tables
Table 1: Country Indicators –overall food value and volume, 2015
Table 2: Market value analysis in US$, 2010-2020
Table 3: Market volume growth analysis, 2010-2020
Table 4: Exchange rate fluctuations: US$ to EUR
Table 5: Market volume growth, by category, 2015-2020
Table 6: Market volume growth, by category (Off-trade), 2015-2020
Table 7: Market volume growth, by category (On-trade), 2015-2020
Table 8: Segment level analysis by category, 2015
Table 9: Average prices (EUR and US$) by category, 2015
Table 10: Leading retailers
Table 11: Leading brands by segments, 2015
Table 12: Leading brands by category, 2015
Table 13: Key Health & Wellness product attributes driving sales, 2015
Table 14: Key Health & Wellness consumer benefits driving sales, 2015
List of Figures
Figure 1: Macro economic analysis: GDP per capita, Population, CPI (2010-2015), Age Profile (2015)
Figure 2: Foodservice transactions by sectors, profit and cost, 2015
Figure 3: Category volume consumption by age, gender, education and urbanisation,2015
Figure 4: Market volume share analysis by categories, 2015
Figure 5: Growth analysis by category (Off-trade), 2010-2020
Figure 6: Growth analysis by category (On-trade), 2010-2020
Figure 7: Change in market share by category, 2015-2020
Figure 8: Leading distribution channels, overall Food, 2011-2014
Figure 9: Leading distribution channels by category, 2015
Figure 10: Brand share analysis by categories (by value and volume), 2015
Figure 11: Brand share analysis by segments (by value and volume), 2015
Figure 12: Private label penetration by categories, 2015
Figure 13: Private label and brand share growth, 2012-2015
Figure 14: Key Health & Wellness product attributes driving sales
Figure 15: Key Health & Wellness consumer benefits driving sales
Figure 16: Key Health & Wellness companies by categories
Figure 17: Packaging analysis –key packaging material, type, closure, 2015
Figure 18: Growth in key packaging material, type, closure, 2015-2020

Download our eBook: How to Succeed Using Market Research

Learn how to effectively navigate the market research process to help guide your organization on the journey to success.

Download eBook

Share this report