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Consumer and Market Insights: Bakery and Cereals Market in Hungary

Consumer and Market Insights: Bakery and Cereals Market in Hungary

Summary

This report brings together consumer insight and market data to provide a comprehensive brief of Hungary’s Bakery and Cereals market. This allows for the rapid identification of key growth opportunities across major Bakery and Cereals categories and their packaging.

Key Findings

Hungary’s Bakery and Cereals market will register moderate growth during 2014-2019. Increasing domestic demand supported by low inflation will influence growth in the Bakery and Cereals market.

In 2014, the Bread & Rolls category recorded highest consumption in volume and value terms.

The Energy Bars category is forecast to be the fastest growing category in value terms during 2014-2019.

Pilota, 7 days, Gyori, Nestle, are the leading brands in the Bakery and Cereals market in Hungary.

Flexible Packaging Bag/Sachet will be the most used container type during 2014–2019.

Synopsis

Hungary’s Bakery and Cereals market will register moderate growth during 2014-2019. Bread & Rolls category recorded the largest value consumption with majority of the market share, in 2014. It also accounted for the highest volume consumption. The Energy Bars category will register fastest growth during 2014-2019 followed by the Cookies (Sweet Biscuits) Category.

Reasons To Buy

This overview of the Bakery and Cereals Market in Hungary allows new entrants and established companies to gain rapid and comprehensive insight into market value and volume, category analysis, brand shares, distribution channel data, and packaging.


Country Context
Market Overview
Retail Landscape and Key Distribution Channels
Packaging
Brand and Private Label Share
Appendix

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