Consumer and Market Insights: Bakery and Cereals Market in Argentina

Consumer and Market Insights: Bakery and Cereals Market in Argentina


This report brings together consumer insight and market data to provide a comprehensive brief of Argentina’s Bakery and Cereals market. This allows for the rapid identification of key growth opportunities across major Bakery and Cereals categories and their packaging.

Key Findings

A large base of young population will drive growth of the Bakery and Cereals market in Argentina.

The Bread & Rolls category dominates volume consumption in Argentina’s Bakery and Cereals market.

Hypermarkets & Supermarkets is the leading distribution channel in Argentina’s Food market.

Flexible Packaging is the most commonly used packaging material while Bag/Sachet is the widely used container type in the Bakery and Cereals market.

Breakfast Cereals has the highest Private Label Penetration amongst all the Bakery & Cereals categories.


Argentina has a large proportion of young population with rising disposable income which provides good opportunities for the Bakery and Cereals manufacturers. Bread & Rolls was the largest category by value in 2014 while the Baking Ingredients category will register the highest growth during 2014-2019.

Reasons To Buy

This overview of the Bakery and Cereals Market in Argentina allows new entrants and established companies to gain rapid and comprehensive insight into market value and volume, category analysis, brand shares, distribution channel data, and packaging.

Country Context
Market Overview
Retail Landscape and Key Distribution Channels
Brand and Private label Share
Consumer trends
Examples of new product development

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