Cigarettes in Poland
Despite recent declines in consumption, Poland continues to be one of the largest cigarette markets in Europe. Sales have been adversely affected in recent years by the impact of EU tax harmonization, which has encouraged contraband, the increased use of RYO cigarettes, and the growth of e-cigarettes. Nevertheless, Poland is a large cigarette market and one of the most important cigarette producers in Europe due to its low production costs and geographical position, allowing companies to export cheaply and easily across the EU and eastern Europe. In 2014, the country produced 159 billion cigarettes with 112 billion destined for exports.
Though Poland has a large smoking population, cigarette consumption declined to 41 billion pieces in 2015, from 100 billion in 1990.
Per capita consumption is relatively high, at 1,063 pieces per year as of 2015.
Philip Morris dominates the market with 39.4%t.
27.1% of Polands total adult population smokes, with 32.5% of men and 22.2% of women smoking.
Cigarettes in Poland is an analytical report by Canadean that provides extensive and highly detailed current and future market trends in the Polish market. It covers market size and structure, along with per capita and overall consumption. Additionally, it focuses on brand data, retail pricing, and prospects and forecasts for sales and consumption until 2025.
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Get a detailed understanding of consumption to align your sales and marketing efforts with the latest trends in the market. Identify the areas of growth and opportunities which will aid effective marketing planning. The differing growth rates in regional product sales drive fundamental shifts in the market. This report provides detailed, authoritative data on these changes - prime intelligence for marketers. Understand the market dynamics and essential data to benchmark your position and to identify where to compete in future.
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