The Beer Market Insight Spain report contains detailed brand, distribution and packaging data and analysis across the Spain beer market for 2013. Brand and packaging volume data is available whilst value data is also available for distribution data. Text analysis reveals the drivers behind the data.
The beer market was broadly stable with good weather and strong PL sales assisting the market
The split between on- and off-premise reached a watershed
Innovation from brewers aimed at recruiting new drinkers to the category meets with some success
Beer Market Insight reports provide detailed data and textual analysis of the beer category and the report contains four sections plus an Executive Summary, a concise summary of the report including key findings and drivers.
Section 1: Market Context
A summary of the external conditions and factors which impact on the beer market
The Consumer Palate
All Commercial Beverages
Legislation and Taxation
Market Parameters Tables
Legislation and Taxation Tables
Section 2: Market Background Briefing
A brief history of brewing in the country proving context to current market structure
Section 3: Market Update
Each section contains text explaining the main drivers behind the 2013 data
Current and Emerging Trends
Imports and Exports
Private Label/Private Label Producers
New Products and Photo Shots
Market Valuation & Pricing
Beer Pricing Tables
Beer Data Tables*
Section 4: Brewer Profiles
A brief history of each major player in the country along with discussion of facilities, key events and developments in 2013
*Data is segmented by the following attributes in Beer Market Insight reports;
Country of Origin
Off-premise sub channel
On-premise sub channel
Reasons To Buy
The Market Insight Spain report contains detailed data segmented by many attributes which gives you a cohesive picture of the market and this data is combined with insight into the drivers of trends allowing you to identify opportunities and threats within the Spain market. The extensive data shows you the performance of brands and brewers allowing you to compare and track performances. The report details how certain niches may be an opportunity for the industry in a time of depressed spending. The recovery of on-premise sub channels which is far from uniform is highlighted and the techniques on-premise establishments have found to be helpful is elucidated.
Please note: the online download version of this report is for a global site license.