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Advertising, Public Relations, And Related Services Global Market Analytics 2016

Advertising, Public Relations, And Related Services Market Characteristics
Advertising, Public Relations, And Related Services Market Historic Growth
Drivers of the Market
Restraints on the Market
Advertising, Public Relations, And Related Services Market Forecast
Drivers of the Market
Restraints on the Market
Advertising, Public Relations and Related Services Compared With Other Segments Of General Professional Services
Global General Professional Services Market, Split By Segments, 2015, $ Billion
Architectural, Engineering Consultants and Other Related Services
Management Consulting Services
Advertising, Public Relations and Related Services
Scientific Research & Development Services
Environmental Consulting Services
Global General Professional Services Market, Historic and Forecast, By Segment, 2011 – 2019
Advertising, Public Relations and Related Services Market Regional and Country Comparison
Global Advertising, Public Relations and Related Services Market, Split By Region, 2015
Global Advertising, Public Relations and Related Services Market, Historic and Forecast Growth Rate, By Region, 2011-2019
Global Advertising, Public Relations and Related Services Market, Split By Country, 2015
Global Advertising, Public Relations and Related Services Market, Historic and Forecast Growth Rate, Split By Country, 2011-2019
Advertising, Public Relations, And Related Services Market Segmentation
Advertising, Public Relations, And Related Services Market Size, Split By Segments, 2015, $ Billion
Advertising Agencies
Promotional Products
Print Advertising Distribution
Advertising, Public Relations, And Related Services Market Competitors
Omnicom Group
WPP
Publicis Groupe
Interpublic
Dentsu
Advertising, Public Relations, And Related Services Market Key Mergers and Acquisitions
Advertising, Public Relations, And Related Services Market Comparison With Macro Economic Metrics
Advertising, Public Relations, And Related Services Market Size, Percentage Of GDP, Global
Advertising, Public Relations, And Related Services Market Size, Percentage Of GDP, By Country
Per Capita Average Advertising, Public Relations and Related Services Expenditure, Global
Per Capita Average Advertising, Public Relations and Related Services Expenditure, By Country
Advertising, Public Relations, And Related Services Market Comparison With Industry Metrics
Total Enterprises, By Country, 2015, Millions
Total Enterprises, Split By Large Enterprises and MSMEs, By Country, 2015
Average Spending on Advertising, Public Relations and Related Services By Total Enterprises, By Country, 2015, USD ($)
Total Advertisement Spending, By Country, 2015
Advertising, Public Relations and Related Services Market Value Versus Total Advertisement Spending, By Country, 2015
Number Of Advertising Agencies, By Country, 2015
Average Revenue Per Advertising Agency, By Country, 2015
Advertising, Public Relations, And Related Services Market Trends and Strategies
Occasion Based Marketing
Innovations In Billboard Advertising
Increased Adoption Of Digital Advertisements
Professional Services Appendix
Abbreviations
Currencies
Research Inquiries
The Business Research Company

Advertising, Public Relations, And Related Services Global Market Analytics 2016

The advertising, public relations, and related services market comprise establishments offering services for planning, developing, creating and managing advertisement and promotional activities.

The Advertising, Public Relations, And Related Services Market Analytics Report provides strategists, marketers and senior management with the critical information they need to assess the global advertising, public relations, and related services market and compare it with other markets and across geographies.

Reasons to Purchase

  • Outperform competitors using accurate up to date demand-side dynamics information.
  • Identify growth segments for investment.
  • Facilitate decision making on the basis of historic and forecast data and the drivers and restraints on the market.
  • Benchmark performance against key competitors.
  • Develop strategies based on likely future developments.
  • Utilize the relationships between key data sets for superior strategizing.
  • Suitable for supporting your internal and external presentations with reliable high quality data and analysis.
Description

Where is the largest and fastest growing market for advertising, public relations, and related services? How does the market relate to the overall economy, demography and other similar markets? What forces will shape the market going forward? The Advertising, Public Relations, And Related Services Global Market Analytics Report from the Business Research Company answers all these questions and many more.

The report covers market characteristics, size and growth, segmentation, regional and country breakdowns, competitive landscape, market shares, trends and strategies for this market. It traces the market’s historic and forecast market growth by geography. It places the market within the context of the wider advertising, public relations, and related services market, and compares it with other sectors.
  • The market characteristics section of the report defines and explains the market.
  • The market size section gives the market size ($b) covering both the historic growth of the market and forecasting the future. Drivers and restraints looks at the external factors supporting and controlling the growth of the market.
  • Market segmentations break down market into sub sectors. Segments covered include Advertising Agencies, Promotional Products, Public Relations, Direct Mail Advertising, Billboard and Outdoor Advertising, Media Buying Agencies, Media Representative Firms and Print Advertising Distribution.
  • The regional and country breakdowns section gives the size of the market by geography and compares their historic and forecast growth. It covers all the regions, key developed countries and major emerging markets. It draws comparisons with country populations and economies to understand the importance of the market by country and how this is changing.
  • Competitive landscape gives a description of the competitive nature of the market, market shares, and a description of the leading companies. Key financial deals which have shaped the market in recent years are identified. Companies covered include Omnicom Group, WPP, Publicis Groupe, Interpublic, Dentsu and Others.
  • The trends and strategies section highlights the likely future developments in the market and suggests approaches companies can take to exploit this.
  • The advertising, public relations, and related services market section of the report gives context. It compares the advertising, public relations, and related services market with other segments of the advertising, public relations, and related services market by size and growth, historic and forecast. It analyses other factors such as Expenditure per capita, Percentage of GDP, Total Enterprises, Total Enterprises Split By Large Enterprises and MSMEs, Average Spending on Advertising, Public Relations and Related Services By Total Enterprises, PR Specialists by Country, Average Advertising, Public Relations and Related Services Market Revenue Per PR Specialist, Total Advertisement Spending, Advertising, Public Relations and Related Services Market Value Versus Total Advertisement Spending, Number Of Advertising Agencies, Average Revenue Per Advertising Agency.
Scope

Markets covered: Advertising Agencies, Promotional Products, Public Relations, Direct Mail Advertising, Billboard and Outdoor Advertising, Media Buying Agencies, Media Representative Firms and Print Advertising Distribution.

Markets compared: Architectural, Engineering Consultants And Other Related Services, Management Consulting Services, Advertising, Public Relations And Related Services, Scientific Research & Development, Specialized Design Services, Market Research And Other General Professional Services, Photographic Services And Environmental Consulting Services.

Companies mentioned: Omnicom Group, WPP, Publicis Groupe, Interpublic, Dentsu and Others.

Countries: Australia, Brazil, China, France, Germany, India, Italy, Japan, Spain, Russia, UK, USA.

Regions: Asia, Americas, Europe, Middle East & Africa, Oceania.

Time series: Five years historic and forecast.

Data: Ratios of market size and growth to related markets, population, GDP, Total Enterprises, Total Enterprises Split By Large Enterprises and MSMEs, Average Spending on Advertising, Public Relations and Related Services By Total Enterprises, PR Specialists by Country, Average Advertising, Public Relations and Related Services Market Revenue Per PR Specialist, Total Advertisement Spending, Advertising, Public Relations and Related Services Market Value Versus Total Advertisement Spending, Number Of Advertising Agencies, Average Revenue Per Advertising Agency.Data segmentations: country and regional splits, market share of competitors, market segments.

Sourcing and Referencing: Data and analysis throughout the report is sourced using end notes.


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