Vietnam Consumer Electronics Q1 2020

Vietnam Consumer Electronics Q1 2020

Key View:

Vietnam is a frontier economy with low levels of device spending per capita - but it has huge potential due to thecombination of relatively low device penetration rates and broad based economic growth momentum. This will result in sustainedand robust purchasing power growth that sees households enter the middle class and devices market for the first time, as well asexpansion of the pool of 'global middle class' consumers in the major urban centres of Hanoi and Ho Chi Minh City. The core devicesmarket scenario is positive, and Vietnam has an attractive risk profile for a frontier market, but there is potential that US disputeswith China about trade and industrial policy could have detrimental impact on Vietnam's manufacturing and export oriented growthmodel by weakening external demand or disrupting regional supply chains.

Key View
Consumer Electronics SWOT
Industry Forecast
Industry Risk/Reward Index
Japan Extends Lead, Hong Kong Slides In Asia Consumer Electronics Risk/Reward Index
Market Overview
Industry Trends And Developments
Competitive Landscape
Regional Overview
Vietnam Demographic Outlook
Consumer Electronics Methodology

Download our eBook: How to Succeed Using Market Research

Learn how to effectively navigate the market research process to help guide your organization on the journey to success.

Download eBook