BMI View: The US boasts the largest insurance market in the world, and arguably the most sophisticated.
Insurance products play a central role in people's lives and increasingly have a key place in company strategies. Despite a high level of penetration, the maturity of the US insurance sector is not a barrier to further growth. Economic and demographic trends are converging to drive personal insurance usage, particularly in areas such as health insurance. Meanwhile, a strengthening economy and business climate support the development of corporate lines such as transport and credit/financial guarantee insurance. The long-term potential of insurance in America is illustrated by the inroads being made by investors in this market. Private equity-backed acquisitions are growing, while the recently announced deal whereby CVS aims to buy health insurer Aetna highlights growing interest in cross-sector mergers and acquisitions.