Sweden Autos Q4 2019
Overall the outlook for Sweden's insurance market remains positive in the short term. The industry benefits from thecountry's high household income levels and strong awareness of the benefits of cover. Leading domestic and regional providersdominate the market and are well placed to leverage brand awareness and loyalty and make use of expansive distribution channelsin order to reach new and existing consumers. Some headwinds are rising, however, from slowing vehicle sales which will affect thekey motor segment, and persistently low interest rates which could affect returns in the life market.
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