Serbia Consumer & Retail Report Q3 2018
The consumer outlook for Serbia will strengthen in 2018-2019 driven by several factors. Most importantly, underlyingeconomic growth will accelerate after a lull in 2017. More specific to the consumer sector, low interest rates will sustain creditgrowth, while rising employment and a government stimulus package will boost household spending power. Finally, a stronger dinarwill increase the affordability of imported goods and services.