BMI View: The Philippines is an important production centre for consumer electronics components thatflow into regional supply chains. It is also an end-market for devices with growth potential as incomes riseand vendors should be able to capitalise on relatively low device penetration rates. In terms of products,smartphone upgrades will drive handset segment outperformance, but with downside for PC sales as tablet,and to a lesser extent notebook demand, is cannibalised by smartphones.
Latest Updates & Industry Developments
Computer Sales: USD1.4bn in 2017 to USD1.5bn in 2021, a compound annual growth rate (CAGR) of1.6% in US dollar terms. The PC market has been put on a permanently lower trajectory by competitionfrom smartphones that is cannibalising tablet and low-end notebook demand.
AV Sales: USD1.2bn in 2017 to USD1.4bn in 2021, a CAGR of 3.0%. There is still scope for vendors tobenefit from first-time flat-panel TV set upgrades as incomes rise.