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Nigeria Consumer & Retail Q1 2020

Nigeria Consumer & Retail Q1 2020

Key View:

We hold a more positive view on the Nigerian consumer over 2020. A combination of improving availability to and lowercost of credit will stimulate growth in consumption over the next year. However, increasing prices and elevated unemployment willlimit the extent to which consumption will grow.

Key View
Consumer Outlook
Consumer & Retail SWOT
Industry Forecast
Consumer Spending
Household Characteristics
Consumer Demographics
Market Overview
Retail Trends
Consumer & Retail Glossary
Consumer & Retail Methodology

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