Kenya Pharmaceuticals & Healthcare Q1 2019
Having established itself as an East African business hub and a key pharmaceutical market, Kenya is already a host tomany multinationals, mostly through local representative offices or distributors. Authorities are also investing in regulatoryimprovement initiatives, which will complement their efforts to achieve universal healthcare coverage. On the other hand, someforeign players may remain weary of committing to the market due to the prevalence of counterfeit medicines, low per capitalpurchasing power and the uncertain funding base.
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