BMI View: Market saturation has led operators to focus on deepening relationships with subscribers, seeking growing and stable revenue streams, rather than organic expansion strategies to attract new customers. This implies limited growth opportunities for entrants planning to provide conventional telecoms services. Two salient trends have emerged in 2017. One is implementation of video streaming services, the other is an interest in catering to the high-value enterprise segment of the market, where Zain is leveraging its advantage to reap rewards from its 3G/4G infrastructure investment. There is still large potential for development in the M2M segment.