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Indonesia Consumer Electronics Report Q2 2018

Indonesia Consumer Electronics Report Q2 2018

BMI View:

There is considerable potential for consumer electronics device spending growth in Indonesia over 2018-2022 due tolow device penetration rates, and positive forecasts for purchasing power growth and demographic trends. We expect Indonesia tobe one of a group of outperforming frontier markets in the region over the medium term, along with India and Pakistan. This latedeveloper status, however, means device trends are evolving. For instance, the proliferation of smartphone ownership has put thePC market on a lower trajectory, as well as impacting digital camera demand.

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Consumer Electronics

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