Hungary's tourism industry is expected to record solid growth across a number of key market indicators over the shortterm. The country is investing in widespread marketing campaigns aimed at attracting new and returning visitors, and we anticipatehealthy growth in international arrivals in 2018. While the market remains dominated by regional travel, Hungary is successfullyattracting more visitors from markets further afield in the Middle East, North America and Asia Pacific regions. This is resulting inhigher tourism-related expenditure and boosting hotel and restaurant industry value. Overall, this growth makes Hungary anattractive and competitive potential investment destination.