Ghana, Kenya and Nigeria Information Technology Q3 2018
The IT markets of Ghana, Kenya and Nigeria have huge growth potential based on a large and untapped population andenterprise base where device and solution penetration is far behind developed markets - and even most other emerging or frontiermarkets. Strong investments in economic modernisation, power and energy, construction, infrastructure and transportation andlogistics will provide steady enterprise demand for a healthy IT market growth albeit from a nascent stage of development. Thedownside is, however, that per capita IT spending is still low and demand vulnerable to external shocks, especially in the commodityexport economies of Ghana and Nigeria, while the operating environment also presents major challenges such as logistics and IPprotection.
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