Ghana Consumer & Retail Q4 2020

Ghana Consumer & Retail Q4 2020

Key View:

Relaxation of lockdowns and movement restrictions, travel recommencing, non-essential retail and hospitality re-opening and the launch of government stimulus packages, are all being taken into account in our forecasts for our Ghanaianconsumer spending outlook in the short-to-medium term (2020-2024). The global spread of Covid-19 will have a negative impacton Ghana's consumer spending in 2020, with real household spending forecast to contract by -1.3% y-o-y. In 2021 we project arecovery of 8.7% y-o-y growth over the year.

Key View
Ghana Consumer Outlook
Consumer & Retail SWOT
Industry Forecast
Consumer Spending
Household Characteristics
Consumer Demographics
Market Overview
Retail Trends
Consumer & Retail Glossary
Consumer & Retail Methodology

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