Finland Insurance Report Q3 2018

Finland Insurance Report Q3 2018

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The insurance industry in Finland continues to offer growth potential, though as a mature market with relatively highrates of cover among a small consumer base, opportunities are few. The Finnish market boasts a high level of consumer awareness,supported by the comprehensive retirement savings system in the life sector and by the well-enforced range of compulsory coversin the non-life sector. The competitive landscape is dominated by domestic and pan-Nordic providers which benefit from brandawareness and customer loyalty, as well as access to extensive distribution channels.