Finland Consumer Electronics 2020

Key View:

Finland is a lucrative consumer electronics market characterised by widespread ownership and a high-value sales mixfeaturing premium brands and demand for the latest products, all of which is supported by an affluent base of consumers. Theconsequence of this maturity, and a modest purchasing power growth outlook, is reduced potential for sustained increases indevice spending over the medium term, though there will be specific opportunities through new products and upgrade cycles inexisting categories. The competitive landscape is also relatively settled, but received a shake-up in 2019 when Huawei, the thirdplaced smartphone vendor, lost access to Google services on its devices, opening the door for rivals to make a one-time gain inmarket share.


Key View
SWOT
Consumer Electronics SWOT
Industry Forecast
Industry Risk/Reward Index
Finland And Russia The Most Impacted In Q120 Europe CE Risk/Reward Index
Market Overview
Industry Trends And Developments
Regional Overview
Finland Demographic Outlook
Consumer Electronics Methodology

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