BMI View: Colombia's mobile market has become more competitive with MVNOs, to the detriment ofnetwork operators' subscriber figures. With a heavily prepaid saturated market, operators are increasinglyfocusing on non-voice services for revenue growth and thus compete to expand their 4G LTE networks. 3G/4G uptake will support growth in the overall mobile market. A new converged regulator would streamlinelicensing processes and would attract greater investment. This will help with consolidation efforts in thewireline segment, eventually leading to more competitive country-wide operators. As fibre expands, fixedand mobile network operators will be looking to offer bundles as a way to retain and upsellcustomers. Untapped demand and Colombia's improving economic conditions will contribute to the uptakeof these services but expansion to the rich Bogotá market will be key for a successful converged servicesstrategy in the country.
Latest Updates And Industry Developments
Mobile internet subscriptions are rising rapidly, particularly 4G. Movistar's and TigoUNE's LTEnetworks covered over 50% of the population at the end of 2016 and the government's Vive Digital plantargets 100% coverage at the end of 2018. A forthcoming auction of 700MHz and 1900MHz frequencieswill enable operators to expand 4G services into more remote areas.
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