Bulgaria Food & Drink Q4 2018
Bulgaria's food and drink industry will experience strong expansion during 2018 and 2019 on the back of a tighteninglabour market, rapidly rising household incomes and positive consumer sentiment. However, the pace of expansion will moderate inthe medium term on the back of increasingly limited gains in labour market and picking up inflation. We do not expect major shiftsin dietary preferences, but rising disposable incomes and the prevalent health consciousness trends will support demand for higherquality food and drink products with perceived health benefits.
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