Brazil Food & Drink Q1 2019
Brazil's improving economic outlook will increase its attractiveness to food and drink majors over our medium-termforecast period. The country's large youthful population further strengthens its rewards profile.We expect to see cash and carryformats increasing in popularity as Brazil's price-sensitive consumers seek more attractively priced goods in the wake of thecountry's recent economic crisis. Premiumisation opportunities will begin to increase towards the end of our medium-term forecastperiod owing to rising household disposable incomes.
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