The 2016 U.S. Advertising Agencies Industry-Consulting and Management Report, published annually Barnes Reports, contains timely and accurate industry statistics, forecasts and demographic data for spending on 32 consulting services for the industry.
The report features 2016 estimates on the size of the industry (sales, establishments, employment) nationally and for all 50 U.S. States and over 900 metro areas. Other data include financial ratios, number of firms, payroll, industry definition, 5-year historical trends on industry sales, establishments and employment, a breakdown of establishments, and sales and employment by employee size of establishment (9 categories).
The general consulting services featured in the report include Information technology (IT) technical consulting, Strategic management consulting, Business strategy and planning consulting, Corporate development and restructuring, Other strategic management consulting, Financial management consulting, Marketing management consulting, Marketing strategy and market development, Sales management and development, Other marketing management consulting, Human resources management consulting, Compensation and benefits consulting, Other human resources management, and Operations and supply chain management.
The scientific consulting services include Scientific/technical consulting (excluding environmental), and All other scientific consulting services
The environmental consulting services include Environmental assessments, Environmental audits, Site remediation planning services, and Evaluation of environmental studies.
The other consulting services include Economic consulting services, Agricultural, fisheries, & biological, Energy, mining, geological, & geophysical, Safety & security consulting services, Other scientific & technical consulting, and Management consulting services.
Barnes Reports' Industry & Market reports are an essential part of any GAP analysis, benchmarking project, SWOT analysis, business plan, risk analysis, or growth-share matrix.