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Global Automotive LiDAR Market: Focus on Application Type, Technology Type, Technology Level, Country Analysis, Industry Insights, Patent Landscape, Regulation Landscape, and Competitive Landscape- Analysis and Forecast, 2018-2028

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Published Date November, 2018
SKU BIS15824738


Global Automotive LiDAR Market: Focus on Application Type, Technology Type, Technology Level, Country Analysis, Industry Insights, Patent Landscape, Regulation Landscape, and Competitive Landscape- Analysis and Forecast, 2018-2028

With the advent of ADAS and autonomous vehicles, there is need for a system which can assist the driver in the driving process and make it easier for the driver to travel without worrying about the safety and control issues while driving. However, ADAS and driverless vehicles work on the input provided by automated systems, therefore, necessitating the need for more accurate and dense data provided to the system. Cameras/RADARs/ultrasonic sensors are unable to meet these sensing requirements due to various operational limitations of these sensors, which in effect, raises the need for the usage of Light Detection and Ranging (LiDARs) for a higher level of automation.

The global automotive LiDAR market is anticipated to grow at a significant rate during the forecast period 2018-2028. The high growth rate in the volume of LiDARs is predicted due to rising customer demand, extensive usage of LiDARs in high-level automated vehicles, tremendous development in the Research & Development (R&D) for automotive LiDAR to enhance the features of the LIDAR system, and an anticipated decline in manufacturing prices of LiDARs after the commencement of mass production.

The demand for automotive LiDAR varies according to various geographical regions. The automotive LiDAR market holds a prominent share in various countries of North America, Asia-Pacific (APAC), Europe, and Rest-of-the-World (RoW). Geographically, U.S. led the global automotive LiDAR market in 2017 in terms of value as the U.S. market had a major share in the global automotive LiDAR market for the year 2017. The presence of major LiDAR manufacturers and automakers such as Ford Motors Company, General Motors, Velodyne LiDAR, Inc., and Quanergy Systems, among others, as well as advancements in the number of highly automated vehicles accounts for the high growth rate and major share of the U.S. in the automotive LiDAR market. Also, the growing demand of automotive LiDAR from the U.S. provides immense opportunities to players in the supply chain. For instance, it is expected that LiDAR component suppliers will play a significant role by collaborating with LiDAR manufacturers, in reducing the time required to mass produce LiDAR systems for the automotive market. Additionally, APAC region is expected to witness one of the highest growth rates during the forecast period (2018-2028) owing to various factors such as government implementation towards upgradation of existing vehicles to ADAS and autonomous vehicles which uses LiDAR systems, high demand due to advancement in technology, and greater adaptation of autonomous vehicles and safety sensors such as LiDARs in these vehicles due to decreased cost.

The global automotive LiDAR market has witnessed several strategic and technological developments in the past few years, undertaken by the different market players to attain their respective market shares in this emerging domain. Some of the strategies covered in this section are product launches, partnerships and collaborations, and mergers and acquisitions. The preferred strategies for the companies have been partnerships and collaborations along with new product launches in order to strengthen their position in the global automotive LiDAR market.

The key market players in the global automotive LiDAR market are Continental AG, Ibeo Automotive Systems GmbH, Garmin Ltd, Infineon Technologies, Innoviz Technologies, LeddarTech, Quanergy Systems, Inc., Phantom Intelligence, and Velodyne LiDAR, Inc., among others.

The report is a compilation of different segments of global automotive LiDAR market including market breakdown by applications, types, technology, and geography. The report further takes into consideration the market dynamics and the competitive landscape. The report also discusses in detail about the key participants involved in the industry. The report answers the following questions about the global automotive LiDAR market:

Key questions answered in the report

  • What will be the global automotive LiDAR market value by 2028 along with the estimated CAGR?
  • What are the driving factors for the global automotive LiDAR market through 2017 to 2028?
  • Which factors are hindering the growth of the global automotive LiDAR market?
  • What are the recent trends and developments in the global automotive LiDAR market?
  • Which automotive LiDAR type will lead the global automotive LiDAR market by 2028?
  • What is the revenue generated by automotive LiDAR across different application verticals during the forecast period (2018-2028)?
  • Which application will dominate the global automotive LiDAR market by 2028?
  • Which level of autonomous vehicle will dominate the global automotive LiDAR market by 2028?
  • Which region will lead the global automotive LiDAR market by 2028?
  • What is the patent landscape scenario for automotive LiDAR market?
  • What is the direction of pricing of automotive LiDARs by 2028?
  • What is the regulation landscape for autonomous vehicles and LiDAR systems?
  • Who are the regulating bodies in charge of regulations related to autonomous and self-driving vehicles by 2028?
  • What is the supply chain scenario for the automotive LiDAR market?
  • What is the technology trend and roadmap related to autonomous vehicles and automotive LiDARs by 2028?


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Executive Summary
1 Market Dynamics
1.1 Market Drivers
1.1.1 Increasing Adoption of LiDARs in Automobiles
1.1.2 Superior Performance of LiDARs as Compared to Other Sensors
1.1.3 Growing Demand for Miniaturized Micro-Electro-Mechanical Systems (MEMS) Sensors
1.1.4 Increasing Adoption of Autonomous Vehicles by Automotive OEMs
1.1.5 Growing Safety Concern in the Automotive Ecosystem
1.1.6 High Investment in Autonomous Vehicles and Automotive LiDAR Space
1.2 Market Challenges
1.2.1 High Price of Automotive LiDAR
1.2.2 Inaccurate Outputs in Adverse Weather Conditions
1.2.3 Complex Design and Development of LiDAR Safety Systems
1.3 Market Opportunities
1.3.1 Scope of Multiple LiDAR Fitment Across All Levels of Automation to Create Vast Demand
1.3.2 Growing Market Share for Solid State LiDAR to Create Greater Opportunities for Players in its Ecosystem
1.3.3 Scope to Develop Tailor-Made Products by Partnering with Semiconductor Manufacturers
1.3.4 High Potential for Technical Innovation with Cost Reduction in Mind
1.3.5 Scope of Attaining Edge by Mass Production of LiDAR
2 Competitive Landscape
2.1 Introduction
2.1.1 Mergers and Acquisitions
2.1.2 Partnerships and Collaborations
2.1.3 Product Launch
2.1.4 Business Expansions
2.1.5 Others (Events & Recognitions)
2.2 Product Pricing Analysis
2.3 Supply Chain Analysis
2.4 Market Share Analysis
2.5 Competitive Rivalry
3 Patent Analysis
3.1 Introduction
3.1.1 Optical Phased Array LiDAR System and Methods of Usage
3.1.2 Omnidirectional LiDAR System
3.1.3 System and Method for Traffic Side Detection and Characterization
3.1.4 High Definition LiDAR System
3.1.5 Method for Localizing a Vehicle Equipped with Two LiDAR Systems
3.1.6 Vehicle LiDAR System
3.1.7 Vertical Alignment of a LiDAR Sensor
3.1.8 Detection and Ranging Methods and Systems
3.1.9 Low Cost Small Size LiDAR for Automotive
3.1.10 Roll Stability Control System for an Automotive Vehicle Using an External Environmental Sensing System
3.1.11 LiDAR System Utilizing SOI-Based Opto-Electronic Compounds
3.1.12 LiDAR System Comprising a Single-Photon Detector
3.1.13 Traffic Scanning LIDAR
3.1.14 First Warning System for Automotive Vehicles
3.1.15 Automatic Driving Route Planning Application
3.1.16 Driver Assistance System for Displaying Surroundings of a Vehicle
3.2 Patent Landscape
4 Regulations
4.1 Overview
4.2 Policy Recommendation for Autonomous Vehicle Regulation
4.3 Autonomous LiDAR and Laser Safety
5 Technological Overview
5.1 Autonomous Vehicles
5.2 Sensors in Autonomous Vehicles
5.2.1 Ultrasonic Sensors
5.2.2 Camera and Image Sensors
5.2.3 Radar Sensors
5.2.4 LiDAR Sensors
5.3 LiDAR Categories
5.4 LiDAR Subcomponents
5.5 Future Trends and Developments in LiDAR Technologies
5.5.1 Frequency Modulated Continuous Wave LiDAR
5.5.2 128 Laser LiDAR
5.5.3 4D Video LiDAR Technology
5.5.4 iDAR
5.5.5 Image Grade LiDAR
5.6 Autonomous Vehicle Technology Trend
6 Global Automotive LiDAR Market Analysis and Forecast ($Million & Million Units)
6.1 Assumptions & Limitations for Market Size Calculations
6.2 Technology Road Map
6.3 Market Overview
7 Global Automotive LiDAR Market by Application ($Million & Million Units)
7.1 LiDARs for Robo-Taxis
7.2 LiDARs for ADAS and Autonomous Vehicles
8 Global Automotive LiDAR Market by LiDAR Type ($Million)
8.1 Mechanical Automotive LiDAR
8.2 Solid State Automotive LiDAR
9 Global Automotive LiDAR Market by Technology Level ($Million)
9.1 Level 2 (Partial Automation)
9.2 Level 3 (Conditional Automation)
9.3 Level 4 (High Automation)
9.4 Level 5 (Full Automation)
10 Global Automotive LiDAR Vehicle Market by Geography ($Million)
10.1 North America
10.1.1 The U.S
10.1.2 Canada
10.2 Europe
10.2.1 Germany
10.2.2 The U.K.
10.2.3 France
10.3 Asia Pacific
10.3.1 China
10.3.2 Japan
10.3.3 South Korea
10.4 Rest of the World (RoW)
11 Company Profiles
11.1 Benewake Co., Ltd.
11.1.1 Company Overview
11.1.2 Corporate Summary
11.1.3 Product Offerings
11.2 Continental AG
11.2.1 Company Overview
11.2.2 Corporate Summary
11.2.3 Product Offerings
11.2.4 Financials
11.2.4.1 Business Segment Revenue Mix
11.2.5 Financial Summary
11.2.6 SWOT Analysis
11.3 Garmin Ltd.
11.3.1 Company Overview
11.3.2 Corporate Summary
11.3.3 Product Offerings
11.3.4 Financials
11.3.4.1 Business Segment Revenue
11.3.4.2 Geographical Revenue
11.3.5 Financial Summary
11.3.6 SWOT Analysis
11.4 GeoDigital International Inc.
11.4.1 Company Overview
11.4.2 Corporate Summary
11.4.3 Product Offerings
11.5 Infineon Technologies AG
11.5.1 Company Overview
11.5.2 Corporate Summary
11.5.3 Product Offerings
11.5.4 Financials
11.5.4.1 Overall Financials
11.5.4.2 Business Segment Revenue
11.5.4.3 Geographic Revenue Mix
11.5.5 Financial Summary
11.5.6 SWOT Analysis
11.6 IBEO Automotive Systems GmBH
11.6.1 Company Overview
11.6.2 Corporate Summary
11.6.3 SWOT Analysis
11.7 Innoviz Technologies
11.7.1 Company Overview
11.7.2 Corporate Summary
11.7.3 Product Offerings
11.8 LeddarTech
11.8.1 Company Overview
11.8.2 Corporate Summary
11.8.3 Product Offerings
11.8.4 SWOT Analysis
11.9 Osram Licht AG
11.9.1 Company Overview
11.9.2 Corporate Summary
11.9.3 Product Offerings
11.9.4 Financials
11.9.4.1 Overall Financials
11.9.4.2 Geographical Revenue
11.9.5 Financial Summary
11.9.6 SWOT Analysis
11.10 Phantom Intelligence Inc.
11.10.1 Company Overview
11.10.2 Corporate Summary
11.10.3 Product Offering
11.11 Princeton Lightwave Inc.
11.11.1 Company Overview
11.11.2 Corporate Summary
11.11.3 Product Offerings
11.12 Quanergy Systems, Inc. Inc.
11.12.1 Company Overview
11.12.2 Corporate Summary
11.12.3 Product Offerings
11.12.4 SWOT Analysis
11.13 Sensata Technologies, Inc.
11.13.1 Company Overview
11.13.2 Corporate Summary
11.13.3 Financials
11.13.4 Financial Summary
11.13.5 SWOT Analysis
11.14 SensL Technologies Ltd
11.14.1 Company Overview
11.14.2 Corporate Summary
11.14.3 Product Offering
11.15 TriLumina, Corp.
11.15.1 Company Overview
11.15.2 Corporate Summary
11.15.3 Product Offerings
11.16 Velodyne LiDAR, Inc.
11.16.1 Company Overview
11.16.2 Corporate Summary
11.16.3 Product Offerings
11.16.4 SWOT Analysis
12 Research Scope & BIS Methodology
12.1 Scope of the Report
12.2 Global Automotive LiDAR Market Research Methodology
List of Tables
Table 1 Comparison Between Sensing Technology
Table 1.1 Comparison of Features: LiDAR, Radar and Cameras
Table 2.1 Mergers and Acquisitions
Table 2.2 Partnerships and Collaborations
Table 2.3 Product Launches
Table 2.4 Business Expansion from 2016-2017
Table 2.5 Key Awards/Achievements/Events
Table 2.6 Mechanical Vs Solid-State LiDAR
Table 3.1 Overview of Optical Phased Array LiDAR System
Table 3.2 Overview of Omnidirectional LiDAR System
Table 3.3 Overview of Traffic Side Detection
Table 3.4 Overview of High Definition LiDAR System
Table 3.5 Overview of Localization of Vehicle with Two LiDAR
Table 3.6 Overview of Vehicle LiDAR System
Table 3.7 Overview Table for Vertical Alignment of LiDAR Sensor
Table 3.8 Overview Table of Detection and Ranging Methods
Table 3.9 Overview Table of Low Cost and Small Size LiDAR
Table 3.10 Overview Table of Roll Stability Control System
Table 3.11 Overview Table of SOI-based Opto-electronic Compounds
Table 3.12 Overview Table of a Single-photon Detector
Table 3.13 Overview Table of Traffic Scanning LiDAR
Table 3.14 Overview Table of First Warning System for Automotive Vehicles
Table 3.15 Overview Table of Automatic Driving Route Planning Application
Table 3.16 Overview Table of Driver Assistance System for Displaying Surroundings of a Vehicle
Table 3.17 Leading Countries for Patent Filings
Table 3.18 Leading Companies with Automotive LiDAR Patents
Table 4.1 Laws and Regulatory Bodies for Autonomous Vehicle
Table 4.2 Autonomous Vehicle Testing in Different Countries
Table 4.3 Regulatory Agencies for Autonomous and Driverless Vehicle by Country
Table 4.4 Laser Category Classes
Table 6.1 Global Automotive LiDAR Market (by Value and by Volume), 2017-2028
Table 7.1 Global Automotive LiDAR Market by Application, $Million, 2017-2028
Table 8.1 Global Automotive LiDAR Market by Type, $Million, 2017-2028
Table 9.1 Level 3 (Conditional Automation) LiDAR by Type, $Million, 2017-2028
Table 9.2 Level 4 (High Automation) LiDAR by Type, $Million, 2017-2028
Table 9.3 Level 5 (Full Automation) LiDAR by Type, , $Million, 2017-2028
Table 10.1 North America Automotive LiDAR Market by Level of Automation, $Million, 2017-2028
Table 10.2 North America Automotive LiDAR Market by Country, $Million, 2017-2028
Table 10.3 The U.S. Automotive LiDAR Market by Level of Automation, $Million, 2017-2028
Table 10.4 Canada Automotive LiDAR Market by Level of Automation, $Million, 2017-2028
Table 10.5 Europe Automotive LiDAR Market by Level of Automation, $Million, 2017-2028
Table 10.6 Germany Automotive LiDAR Market by Level of Automation, $Million, 2017-2028
Table 10.7 The U.K. Automotive LiDAR Market by Level of Automation, $Million, 2017-2028
Table 10.8 France Automotive LiDAR Market by Level of Automation, $Million, 2017-2028
Table 10.9 APAC Automotive LiDAR Market by Level of Automation, $Million, 2017-2028
Table 10.10 China Automotive LiDAR Market by Level of Automation, $Million, 2017-2028
Table 10.11 Japan Automotive LiDAR Market by Level of Automation, $Million, 2017-2028
Table 10.12 South Korea Automotive LiDAR Market by Level of Automation, $Million, 2017-2028
Table 10.13 RoW Automotive LiDAR Market by Level of Automation, $Million, 2017-2028
List of Figures
Figure 1 Applications of Autonomous Vehicles
Figure 2 Sensor Position for ADAS System
Figure 3 Global Automotive LiDAR Market Size, $Million, 2017-2028
Figure 4 Global Automotive LiDAR Market Size, Unit, 2017-2028
Figure 5 Global Automotive LiDAR Market by Application, $Million, 2017-2028
Figure 6 Global Automotive LiDAR Market by Type, $Million, 2017-2028
Figure 7 Global Automotive LiDAR Market by Level of Automation, $Million, 2017-2028
Figure 8 Global Automotive LiDAR Market Share by Countries, 2017 & 2028 ($Million)
Figure 1.1 Market Dynamics of Automotive LiDAR
Figure 1.2 Complexity in Systems Leading to Failures
Figure 1.3 Factors for Semi-Conductor Companies in Automotive Industry
Figure 2.1 Organic & Inorganic Strategies Adopted by the Key Players
Figure 2.2 Share of Key Market Strategies & Developments
Figure 2.3 Product Pricing Analysis
Figure 2.4 Supply Chain Analysis of Global Automotive LiDAR Market
Figure 2.5 Market Share Analysis: Global Automotive LiDAR Market
Figure 2.6 Mechanical and Solid-State LiDAR Market Penetration Rate
Figure 3.1 Patent Share by Application
Figure 3.2 Number of LiDAR Patents Filed Per Year
Figure 4.1 Key Areas for Autonomous Vehicle Regulations
Figure 4.2 Short Term Policy Recommendations
Figure 4.3 Medium Term Policy Recommendation
Figure 4.4 Long Term Policy Recommendation
Figure 4.5 Testing Standards for Automotive LiDAR
Figure 5.1 Features of Different Automation Levels
Figure 5.2 Sensors in Different Levels of Automation
Figure 5.3 Sensor Applications in Autonomous Vehicles
Figure 5.4 Radar Applications
Figure 5.5 Sensor Numbers in Each Level of Automation
Figure 5.6 LiDAR Taxonomy
Figure 5.7 LiDAR Applications in Short, Mid, and Long-Term
Figure 5.8 Technology Trend in Autonomous Vehicles
Figure 5.9 Technology Hype Cycle
Figure 6.1 Global Automotive System Technology Road Map
Figure 6.2 Evolution of LiDAR Technology Market Value, $Million, 2017-2028
Figure 7.1 Automotive LiDAR Application Type
Figure 7.2 Global Automotive LiDAR Market Volume by Application, Units, 2017-2028
Figure 7.3 Robo-Taxi Automotive LiDAR Market Value, $Million, 2017-2028
Figure 7.4 ADAS and Autonomous Vehicle Automotive LiDAR Market Value, $Million, 2017-2028
Figure 8.1 Automotive LiDAR Type
Figure 8.2 Global Automotive LiDAR Market by Type, $Million, 2017-2028
Figure 8.3 Comparison: Mechanical LiDAR vs Solid State LiDAR
Figure 8.4 Mechanical Automotive LiDAR Market Value, $Million, 2017-2028
Figure 8.5 Benefits of Solid State LiDAR
Figure 8.6 Solid State Automotive LiDAR Market Value, $Million, 2017-2028
Figure 9.1 Global Automotive LiDAR Market: Different Level of Automation
Figure 9.2 Global Automotive Market Share Scenario by Level of Automation (%), 2017 & 2028
Figure 9.3 Key Technologies: Level 2 (Partial Automation) Automation
Figure 9.4 Level 2 (Partial Automation) Automotive LiDAR Market Value, $Million, 2017-2028
Figure 9.5 Key Technologies: Level 3 (Conditional Automation) Systems
Figure 9.6 Level 3 (Conditional Automation) Automotive LiDAR Market Value, $Million, 2017-2028
Figure 9.7 Level 3 Market Share Scenario by Type (%), 2017 & 2028
Figure 9.8 Key Technologies: Level 4 (High Automation)
Figure 9.9 Level 4 (High Automation) Automotive LiDAR Market Value, $Million, 2017-2028
Figure 9.10 Level 5 (Full Automation) Automotive LiDAR Market Value, $Million, 2017-2028
Figure 10.1 Global Automotive LiDAR Market by Geography
Figure 10.2 Global Automotive LiDAR Market by Geography
Figure 10.3 Global Automotive LiDAR Market Share by Geography, $Million, 2017-2028
Figure 10.4 Global Automotive LiDAR Market Share (%) by Geography, 2017 & 2028
Figure 10.5 North America Automotive LiDAR Market, $Million, 2017-2028
Figure 10.6 The U.S. Automotive LiDAR Market, $Million, 2017-2028
Figure 10.7 The Canada Automotive LiDAR Market, $Million, 2017-2028
Figure 10.8 Europe Automotive LiDAR Market, 2017-2028 ($Million)
Figure 10.9 Europe Automotive LiDAR Market Scenario by Country, 2017-2028
Figure 10.10 The Germany Automotive LiDAR Market, $Million, 2017-2028
Figure 10.11 The U.K. Automotive LiDAR Market, $Million, 2017-2028
Figure 10.12 The U.K. Automotive LiDAR Market, $Million, 2017-2028
Figure 10.13 APAC Automotive LiDAR Market, $Million, 2017-2028
Figure 10.14 APAC Automotive LiDAR Market Scenario by Country, $Million, 2017-2028
Figure 10.15 China Automotive LiDAR Market, $Million, 2017-2028
Figure 10.16 Japan Automotive LiDAR Market, $Million, 2017-2028
Figure 10.17 South Korea Automotive LiDAR Market, $Million, 2017-2028
Figure 10.18 RoW Automotive LiDAR Market, $Million, 2017-2028
Figure 10.19 RoW LiDAR Market Scenario by Region, $Million, 2017-2028
Figure 11.1 Benewake Co., Ltd.: Product Offerings
Figure 11.2 Continental AG: Product Offerings
Figure 11.3 Continental AG: Overall Financials, 2015-2017
Figure 11.4 Continental AG: Business Segment Revenue by Geography, 2015-2017
Figure 11.5 Continental AG: Business Segment Revenue Mix 2015-2017
Figure 11.6 Continental AG: SWOT Analysis
Figure 11.7 Garmin Ltd.: Product Offerings
Figure 11.8 Garmin Ltd.: Overall Financials, 2015-2017
Figure 11.9 Garmin Ltd.: Market Revenue by Business Segment
Figure 11.10 Garmin Ltd.: Market Revenue by Geographical Segmentation
Figure 11.11 Garmin Ltd: SWOT Analysis
Figure 11.12 GeoDigital International Inc.: Product Offerings
Figure 11.13 Infineon Technologies AG: Product Offerings
Figure 11.14 Infineon Technologies AG: Overall Financials, 2015-2017
Figure 11.15 Infineon Technologies AG: Business Segment Revenue, 2015-2017
Figure 11.16 Infineon Technologies AG: Business Segment Revenue by Geography, 2015-2017
Figure 11.17 Infineon Technologies: SWOT Analysis
Figure 11.18 Ibeo Automotive Systems: Product Offerings
Figure 11.19 Ibeo Automotive Systems GmbH: SWOT Analysis
Figure 11.20 Innoviz Technologies: Product offerings
Figure 11.21 LeddarTech: Product Offerings
Figure 11.22 LeddarTech: SWOT Analysis
Figure 11.23 Osram Licht AG: Product Offerings
Figure 11.24 Osram Licht AG: Overall Financials, 2015-2017
Figure 11.25 Osram Licht AG: Business Segment Revenue, 2015-2017
Figure 11.26 Osram Licht AG: Business Segment Revenue by Geography, 2015-2017
Figure 11.27 Osram Licht AG: SWOT Analysis
Figure 11.28 Phantom Intelligence Inc.: Product Offerings
Figure 11.29 Princeton Lightwave Inc.: Product Offerings
Figure 11.30 Quanergy Systems, Inc. Inc.: Product Offerings
Figure 11.31 Quanergy Systems, Inc. Inc.: SWOT Analysis
Figure 11.32 Sensata Technologies, Overall Financials, 2015-2017
Figure 11.33 Sensata Technologies, Segment Revenue, 2015-2017
Figure 11.34 Sensata Technologies: Geographical Revenue, 2015-2017
Figure 11.35 Sensata Technologies: SWOT Analysis
Figure 11.36 SensL Technologies Ltd: Product Offerings
Figure 11.37 TriLumina: Product Offerings
Figure 11.38 Velodyne LiDAR, Inc. : Product Offerings
Figure 11.39 Velodyne LiDAR, Inc. : SWOT Analysis
Figure 12.1 Global Automotive LiDAR Market Segmentation
Figure 12.2 Secondary Data Sources
Figure 12.3 Top Down and Bottom Up Approach for Global Automotive LiDAR Market
Figure 12.4 Global Automotive LiDAR Market Influencing Factors
Figure 12.5 Assumptions and Limitations

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