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Luxury Packaging Market - Global Outlook and Forecast 2019-2024

Luxury Packaging Market - Global Outlook and Forecast 2019-2024

The global luxury packaging market is anticipated to reach values of more than $21 billion by 2024, growing at a CAGR of approximately 5% during 2018-2024. The market research report also offers market share analysis in terms of volumes (mn tons) during the forecast period.

The exponential growth of the luxury goods industry that includes products such as cosmetics and fragrances, watches and jewelry, drinks, fashion, leather goods, tobacco, confectionery, and handbags will create new investment opportunities. The luxury brands using parceling to promote a picture of high quality, elegance, and sophistication for their products will augment the development of the market.The global luxury packaging market is driven by the growing need for brand identity, integrate brand equity, and impact consumer decisions. The vendors are investing in deeply imaginative concept, designed to stimulate an extreme emotional response from the consumers in the market. The market research report provides in-depth market analysis and segmental analysis of the global luxury packaging market by material, end-users, and geography.

The report considers the present scenario of the global luxury packaging market and its market dynamics for the period 2019−2024. It covers a detailed overview of various market growth enablers, restraints, and trends. The study covers both the demand and supply sides of the market. It also profiles and analyzes the leading companies and various other prominent companies operating in the market.

Luxury Packaging Market - Dynamics

Sustainability is becoming an integral part of the global luxury packaging market. Renowned brands and consumers are more concerned about presentation than eco friendliness of packaging.Customers are increasingly becoming environmentally conscious and are seeking out more sustainable lifestyle choices. There is growing pressure from the public and the industry on luxury brand owners to decrease the environmental impact of packaging, while maintaining its luxury quotient.With the rise of e-commerce, there has been a revolutionary shift in how goods are transported and exchanged in the global luxury packaging market.Some of the factors that are usually considered for designing packaging templates for e-commerce are packaging weight, durability, and total landing cost. Luxury good vendors for fashion accessories, cosmetics, jewelry, and watches are increasingly re-designing their packaging templates to suit omni-channel business models in the market. The increasing demand for personalized packaging is propelling the growth of the global luxury packaging market.There is a growing need to maintain a brand‟s position innovative, fresh, and stunning to attract new and existing customers. The crucial obstacle for brand owners is to deal with the ever-growing lack of loyalty from customers. To differentiate from competitors, brand owners are continually building a perceivable and appealing image, which addresses consumers on a more personal note in the market.

Luxury Packaging Market - Segmentation

This market research report includes a detailed segmentation of the market by materials, end-users, and geography.The global luxury packaging market by the material is segmented into paper and paperboard, plastics, glass, metal, wood, and other. Paper and paperboard segment dominated the largest market share in 2018, growing at a CAGR of over 4% during the forecast period. The increasing use of a variety of substances to intensify the performance of substrates concerning heat resistance or peelability, grease proofness, or for improved printing, and finishing qualities is propelling the growth of this segment in the global market. The other major benefits of glass packaging are that it can be molded into several shapes and sizes, promoting its use across diverse industry verticals.Metal packaging is eco-friendly as it is 100% recyclable and can be reused any number of times without any quality loss.Plastic is widely adopted and the fastest growing material in terms of consumption for luxury packaging.

The end-user segment in the global luxury packaging market is classified into cosmetics and fragrance, premium alcoholic drinks, fashion and leather goods, gourmet food and beverages, watches and jewelry, confectionery, tobacco, and others. Cosmetics and fragrance are the fastest growing segment, at a CAGR of around 7% during the forecast period. Glass and fragrance are two of the most commonly used material in the global market.The role of luxury packaging for premium spirits is to protect the product, strengthen brand identity and communicate brand values, give the product a presence on shop shelves, and a means of digital interaction with consumers.Europe remains the undisputed leader in the manufacture of quality leather products and subsequently the packaging for those products.Brands have increasingly resorted to designing watch variants to suit personalities and this has led to the need for customized packaging.

Market Segmentation by Materials

  • Paper and Paperboard
  • Plastics
  • Glass
  • Metal
  • Wood
  • Other
  • Rubber
  • Leather
  • Textiles
Market Segmentation by End-users
  • Cosmetics and Fragrance
  • Premium Alcoholic Drinks
  • Fashion and Leather Goods
  • Gourmet Food and Beverages
  • Watches and Jewellery
  • Confectionery
  • Tobacco
  • Others
Luxury Packaging Market - Geography

The global luxury packaging market by geography is divided into APAC, Europe, North America, Latin America, and MEA. Europe occupied the majority market share in 2018, growing at a CAGR of more than 4% during the forecast period. The increase in tourism-based purchasing is driving the growth of the European region. Countries such as Italy, France, Germany, the UK, and Spain are the largest revenue contributors in the European market.Higher disposable incomes mean not only an increased consumption but also imply a growing preference for differentiated offerings in the APAC market. The US is home to about 48% of the brands in personal luxury space, the region is also a key hub for tourist shopping, particularly, attracting tourists from Latin America and APAC in the global luxury packaging market.Paper and paperboard are the most commonly used packaging material for luxury good packaging with a consumption share of 53% in the Latin American market.

Market Segmentation by Geography
  • APAC
  • China
  • Japan
  • India
  • Europe
  • UK
  • Germany
  • France
  • North America
  • US
  • Canada
  • Latin America
  • MEA
Key Vendor Analysis

The global luxury packaging market is very fragmented and offers huge scope new players to enter and expand to emerging regions. The increasing middle-class income and rising infrastructure development are creating new avenues for leading vendors operating in the global market. The presence of diversified international vendors and regional players will intensify the competition. The top companies are developing new technologies to gain a competitive advantage. The increasing use of augmented reality (AR) technology to attract customers by retailers will encourage vendors to diversify their product portfolio in the global luxury packaging market.

The major vendors in the global luxury packaging market are:
  • Amcor Limited
  • Crown Holdings Incorporated
  • International Paper
  • West Rock
  • Owen – Illinois, Inc.
Other prominent vendors include Ardagh Group, BC Boncar, Ch. Dahlinger GmbH & Co. KG, Stolzle Glass Group, Stolzle Glass Group., Fleet Luxury, HH Deluxe Packaging, Eurobox, Keenpac, and MW luxury Packaging.

Key market insights include

1. The analysis of global luxury packaging market provides market size and growth rate for the forecast period 2019-2024.

2. It offers comprehensive insights into current industry trends, trend forecast, and growth drivers about the global luxury packaging market.

3. The report provides the latest analysis of market share, growth drivers, challenges, and investment opportunities.

4. It offers a complete overview of market segments and the regional outlook of global luxury packaging market.

5. The report offers a detailed overview of the vendor landscape, competitive analysis, and key market strategies to gain competitive advantage.


1 Research Methodology
2 Research Objectives
3 Research Process
4 Report Coverage
4.1 Market Definition
4.2 Base Year
4.3 Scope of Study
4.3.1 Market Segmentation by Material
4.3.2 Market Segmentation by End-users
4.3.3 Market Segmentation by Geography
5 Report Assumptions & Caveats
5.1 Key Caveats
5.2 Inclusions
5.3 Exclusions
5.4 Currency Conversion
5.5 Market Derivation
6 Market at a Glance
7 Introduction
7.1 Overview
8 Market Dynamics
8.1 Market Growth Enablers
8.1.1 Growth of e-commerce in emerging markets
8.1.2 Packaging and display creates competitive advantages for luxury goods
8.1.3 Rising disposable income in developing countries
8.1.4 Demand for technology-blended luxury packaging
8.1.5 Increased demand for personalized packaging
8.1.6 YOY Impact of Market Growth Enablers
8.1.7 YOY Impact of Market Growth Enablers on Regions
8.2 Market Growth Restraints
8.2.1 Luxury taxation to impact consumption in emerging economies
8.2.2 Volatility in raw material costs
8.2.3 Commoditization of luxury packaging industry
8.2.4 Subdued economic growth and consumption in developed nations
8.2.5 YOY Impact of Market Growth Restraints
8.2.6 YOY Impact of Market Growth Restraints on Regions
8.3 Market Opportunities & Trends
8.3.1 Less on-pack clutter with emphasis on functional product attributes
8.3.2 E-commerce to revolutionize packaging formats and templates
8.3.3 Sustainability to become integral part of luxury packaging
8.3.4 Just-in-time inventories to reinforce balanced supply chain
8.3.5 Innovation to drive and shape luxury packaging market
8.3.6 YOY Impact of Market Opportunities & Trends
8.3.7 Impact of Market Opportunities & Trends on Regions
9 Global Luxury Packaging Market
9.1 Market Overview
9.1.1 Market Size & Forecast (Revenue)
9.1.2 Market Size & Forecast (Volume)
9.2 Porter’s Five Forces Analysis
9.2.1 Threat of New Entrants
9.2.2 Bargaining Power of Suppliers
9.2.3 Bargaining Power of Buyers
9.2.4 Threat of Substitutes
9.2.5 Competitive Rivalry
10 By Material
10.1 Market Overview
10.2 Paper and paperboard
10.2.1 Market Size & Forecast (Revenue and Volume)
10.2.2 Market Size & Forecast by Geography (Revenue and Volume)
10.3 Plastic
10.3.1 Market Size & Forecast (Revenue and Volume)
10.3.2 Market Size & Forecast by Geography (Revenue and Volume)
10.4 Glass
10.4.1 Market Size & Forecast (Revenue and Volume)
10.4.2 Market Size & Forecast by Geography (Revenue and Volume)
10.5 Metal
10.5.1 Market Size & Forecast (Revenue and Volume)
10.5.2 Market size & Forecast by Geography (Revenue and Volume)
10.6 Wood
10.6.1 Market Size & Forecast (Revenue and Volume)
10.6.2 Market Size & Forecast by Geography (Revenue and Volume)
10.7 Other materials (rubber, textiles, and leather)
10.7.1 Market Size & Forecast (Revenue and Volume)
10.7.2 Market Size & Forecast by Geography (Revenue and Volume)
11 By End-User
11.1 Market Overview
11.2 Cosmetics and Fragrances
11.2.1 Market Size & Forecast (Revenue and Volume)
11.2.2 Market Size & Forecast by Geography
11.3 Premium Alcoholic Drinks
11.3.1 Market Size & Forecast (Revenue & Volume)
11.3.2 Market Size & Forecast by Geography
11.4 Fashion and Leather Goods
11.4.1 Market Size & Forecast (Revenue & Volume)
11.4.2 Market Size & Forecast by Geography
11.5 Gourmet and Food Beverages
11.5.1 Market Size & Forecast (Revenue & Volume)
11.5.2 Market Size & Forecast by Geography
11.6 Watches and Jewelry
11.6.1 Market Size & Forecast (Revenue & Volume)
11.6.2 Market Size & Forecast by Geography (Revenue & Volume)
11.7 Confectionery
11.7.1 Market Size & Forecast (Revenue & Volume)
11.7.2 Market Size & Forecast by Geography (Revenue & Volume)
11.8 Tobacco
11.8.1 Market Size & Forecast (Revenue & Volume)
11.9 Others
11.9.1 Market Size & Forecast (Revenue and Volume)
11.9.2 Market Size & Forecast by Geography (Revenue and Volume)
12 By Geography
13 Europe
13.1 Market Overview
13.2 Market Size & Forecast (Revenue and Volume)
13.2.1 Western Europe
13.2.2 Eastern Europe
13.3 Key Countries
13.3.1 UK: Market Size & Forecast
13.3.2 Germany: Market Size & Forecast
13.3.3 France: Market Size & Forecast
13.4 Product Segmentation
13.4.1 Segmentation by End-users
14 APAC
14.1 Market Size & Forecast (Revenue and Volume)
14.2 Key Countries
14.2.1 China: Market Size & Forecast
14.2.2 Japan: Market Size & Forecast
14.2.3 India: Market Size & Forecast
14.3 Product Segmentation
14.3.1 Segmentation by End-users (Revenue & Volume)
15 North America
15.1 Market overview
15.2 Market Size & Forecast (Revenue and Volume)
15.3 Key Countries
15.3.1 US: Market Size & Forecast
15.3.2 Canada: Market Size & Forecast
15.4 Product Segmentation
15.4.1 Segmentation by End-users
16 Latin America
16.1 Market Overview
16.2 Market size & Forecast (Revenue and Volume)
16.3 Key Countries
16.3.1 Brazil: Market Size & Forecast
16.3.2 Mexico: Market Size & Forecast
16.4 Product Segmentation
16.4.1 Segmentation by End-users
17 Middle-East & Africa
17.1 Market overview
17.2 Market Size & Forecast (Revenue & Volume)
17.2.1 Luxury Packaging Market in GCC
17.2.2 Luxury Packaging Market in Africa
17.3 Key Countries
17.3.1 UAE: Market Size & Forecast
17.3.2 Saudi Arabia: Market Size & Forecast
17.4 Product Segmentation
17.4.1 Segmentation by End-users
18 Competitive Landscape
18.1 Competitive Overview
19 Key Company Profiles
19.1 Amcor Limited
19.1.1 Business Overview
19.1.2 Major Product Offerings
19.1.3 Key Strategies
19.1.4 Key Strengths
19.1.5 Key Opportunities
19.2 Crown Holdings
19.2.1 Business Overview
19.2.2 Product Offerings
19.2.3 Key Strategies
19.2.4 Key Strengths
19.2.5 Key Opportunities
19.3 International Paper
19.3.1 Business Overview
19.3.2 Key Strategies
19.3.3 Key Strengths
19.3.4 Key Opportunities
19.4 WestRock
19.4.1 Business Overview
19.4.2 Major Product Offerings
19.4.3 Key Strategies
19.4.4 Key Strengths
19.4.5 Key Opportunities
19.5 Owen-illinois Inc.
19.5.1 Business Overview
19.5.2 Major Product Offerings
19.5.3 Key Strategies
19.5.4 Key Strengths
19.5.5 Key Opportunities
20 Other Prominent Vendors
20.1 Ardagh Group
20.1.1 Business Overview
20.2 BC BonCar
20.2.1 Product Offerings
20.3 CH. Dahlinger
20.3.1 Business Overview
20.4 Stolzle glass Group
20.4.1 Business Overview
20.5 Pendragon presentation packaging
20.5.1 Business overview
20.6 Fleet Luxury
20.6.1 Business Overview
20.7 HH Deluxe packAging
20.7.1 Business Overview
20.8 Eurobox
20.8.1 Business Overview
20.9 Keenpac
20.9.1 Business Overview
20.10 MW Luxury packaging
20.10.1 Business Overview
21 Report Summary
21.1 Key Takeaways
21.2 Qualitative Summary
21.3 Quantitative Summary
21.3.1 Global Luxury Packaging Market by Geography
21.3.2 Global Luxury Packaging Market by Material
21.3.3 Global Luxury Packaging Market by End-user
22 Appendix
22.1 Abbreviations
List of Exhibits
Exhibit 1 Segmentation of Global Luxury Packaging Market
Exhibit 2 Market Size Calculation Approach 2018
Exhibit 3 Global Middle Class Expenditure 2016 – 2030
Exhibit 4 Global Luxury Packaging Market 2018–2024 ($ billion)
Exhibit 5 Global Luxury Packaging Market 2018–2024 (million tons)
Exhibit 7 Five Forces Analysis 2018
Exhibit 8 Global Luxury Packaging Market by Material
Exhibit 9 Global Paper and Paperboard Packaging Market 2018–2024 ($ billion)
Exhibit 10 Global Paper and Paperboard Packaging Market 2018–2024 (million tons)
Exhibit 11 Global Plastic Packaging Market 2018–2024 ($ billion)
Exhibit 12 Global Plastic Packaging Market 2018–2024 (million tons)
Exhibit 13 Global Glass Packaging Market 2018–2024 ($ billion)
Exhibit 14 Global Glass Packaging Market 2018–2024 (million tons)
Exhibit 15 Global Metal Packaging Market 2018–2024 ($ billion)
Exhibit 16 Global Metal Packaging Market 2018–2024 (million tons)
Exhibit 17 Global Wood Packaging Market 2018–2024 ($ billion)
Exhibit 18 Global Wood Packaging Market 2018–2024 (million tons)
Exhibit 19 Global Other Materials Packaging Market 2018–2024 ($ billion)
Exhibit 20 Global Other Materials Packaging Market 2018–2024 (million tons)
Exhibit 21 Global Luxury Packaging Market by End-user Type
Exhibit 22 Global Cosmetics & Fragrances Packaging Market 2018–2024 ($ billion)
Exhibit 23 Global Cosmetics & Fragrances Packaging Market 2018–2024 (million tons)
Exhibit 24 Global Premium Alcoholic Drinks Packaging Market 2018–2024 ($ billion)
Exhibit 25 Global Premium Alcoholic Drinks Packaging Market 2018–2024 (million tons)
Exhibit 26 Global Fashion & Leather Goods Packaging Market 2018–2024 ($ billion)
Exhibit 27 Global Fashion & Leather Goods Packaging Market 2018–2024 (million tons)
Exhibit 28 Global Gourmet & Food Beverages Packaging Market 2018–2024 ($ billion)
Exhibit 29 Global Gourmet & Food Beverages Packaging Market 2018–2024 (million tons)
Exhibit 30 Global Watches & Jewelry Packaging Market 2018–2024 ($ billion)
Exhibit 31 Global Watches & Jewelry Packaging Market 2018–2024 (million tons)
Exhibit 32 Global Luxury Confectionery Packaging Market 2018–2024 ($ billion)
Exhibit 33 Global Luxury Confectionery Packaging Market 2018–2024 (million tons)
Exhibit 34 Global Luxury Tobacco Packaging Market 2018–2024 ($ billion)
Exhibit 35 Global Luxury Tobacco Packaging Market 2018–2024 (million tons)
Exhibit 36 Global Other Luxury Products Packaging Market 2018–2024 ($ billion)
Exhibit 37 Global Other Luxury Products Packaging Market 2018–2024 (million tons)
Exhibit 38 Luxury Packaging Market in Europe 2018–2024 ($ billion)
Exhibit 39 Luxury Packaging Market in Europe 2018–2024 (million tons)
Exhibit 40 Luxury Packaging Market in Europe by Key Countries 2018 & 2024
Exhibit 41 Luxury Packaging Market in UK 2018–2024 ($ billion)
Exhibit 42 Luxury Packaging Market in Germany 2018–2024 ($ billion)
Exhibit 43 Luxury Packaging Market in France 2018–2024 ($ billion)
Exhibit 44 Luxury Packaging Market in APAC 2018–2024 ($ billion)
Exhibit 45 Luxury Packaging Market in APAC 2018–2024 (million tons)
Exhibit 46 Luxury Packaging Market in APAC by Key Countries 2018 & 2024
Exhibit 47 Luxury Packaging Market in China 2018–2024 ($ billion)
Exhibit 48 Luxury Packaging Market in Japan 2018–2024 ($ billion)
Exhibit 49 Luxury Packaging Market in India 2018–2024 ($ billion)
Exhibit 50 Luxury Packaging Market in North America 2018–2023 ($ billion)
Exhibit 51 Luxury Packaging Market in North America 2018–2024 (million tons)
Exhibit 53 Luxury Packaging Market in North America by Key Countries 2018 & 2024
Exhibit 54 Luxury Packaging Market in the US 2018 – 2024 ($ billion)
Exhibit 55 Luxury Packaging Market in Canada 2018 – 2024 ($ billion)
Exhibit 56 Luxury Packaging Market in Latin America 2018–2024 ($ billion)
Exhibit 57 Luxury Packaging Market in Latin America 2018–2024 (million tons)
Exhibit 58 Luxury Packaging Market in Latin America by Key Countries 2018 & 2024
Exhibit 59 Luxury Packaging Market in Brazil 2018 – 2024 ($ million)
Exhibit 60 Luxury Packaging Market in Mexico 2018 – 2024 ($ million)
Exhibit 61 Luxury Packaging Market in MEA 2018–2024 ($ billion)
Exhibit 62 Luxury Packaging Market in MEA 2018–2024 (million tons)
Exhibit 63 Luxury Packaging Market in MEA by Key Countries 2018 & 2024
Exhibit 64 Luxury Packaging Market in MEA 2018 – 2024 ($ million)
Exhibit 65 Luxury Packaging Market in Saudi Arabia 2018 – 2024 ($ million)
List of Tables
Table 1 Key Geographies Definition
Table 2 Key Caveats
Table 3 Currency Conversion 2013−2017
Table 4 YOY Impact of Market Growth Enablers 2018−2024
Table 5 YOY Impact of Market Growth Enablers on Regions 2018
Table 6 YOY Impact of Market Growth Restraints 2018−2024
Table 7 YOY Impact of Market Growth Restraints on Regions 2018
Table 8 YOY Impact of Market Opportunities & Trends 2018−2024
Table 9 YOY Impact of Market Opportunities & Trends on Regions 2018
Table 10 Global Luxury Packaging Market by Material 2018–2024 ($ billion)
Table 11 Global Luxury Packaging Market by Material 2018–2024 (million tons)
Table 12 Global Paper and Paperboard Packaging Market 2018–2024 ($ billion)
Table 13 Global Paper and Paperboard Packaging Market 2018–2024 (million tons)
Table 14 Global Plastic Packaging Market 2018–2024 ($ billion)
Table 15 Global Plastic Packaging Market 2018–2024 (million tons)
Table 16 Global Glass Packaging Market 2018–2024 ($ billion)
Table 17 Global Glass Packaging Market 2018–2024 (million tons)
Table 18 Global Metal Packaging Market 2018–2024 ($ billion)
Table 19 Global Metal Packaging Market 2018–2024 (million tons)
Table 20 Global Wood Packaging Market 2018–2024 ($ billion)
Table 21 Global Wood Packaging Market 2018–2024 (million tons)
Table 22 Global Other Materials Packaging Market 2018–2024 ($ billion)
Table 23 Global Other Materials Packaging Market 2018–2024 (million tons)
Table 24 Global Luxury Packaging Market by End-users 2018–2024 ($ billion)
Table 25 Global Luxury Packaging Market by End-users 2018–2024 (million tons)
Table 27 Global Cosmetics & Fragrances Packaging Market 2018–2024 ($ billion)
Table 28 Global Cosmetics & Fragrances Packaging Market 2018–2024 (million tons)
Table 29 Global Premium Alcoholic Drinks Packaging Market 2018–2024 ($ billion)
Table 30 Global Premium Alcoholic Drinks Packaging Market 2018–2024 (million tons)
Table 31 Global Fashion & Leather Goods Packaging Market 2018–2024 ($ billion)
Table 32 Global Fashion & Leather Goods Packaging Market 2018–2024 (million tons)
Table 33 Global Gourmet & Food Beverages Packaging Market 2018–2024 ($ billion)
Table 34 Global Gourmet & Food Beverages Packaging Market 2018–2024 (million tons)
Table 35 Global Watches & Jewelry Packaging Market 2018–2024 ($ billion)
Table 36 Global Watches & Jewelry Packaging Market 2018–2024 (million tons)
Table 37 Global Luxury Confectionery Packaging Market 2018–2024 ($ billion)
Table 38 Global Luxury Confectionery Packaging Market 2018–2024 (million tons)
Table 39 Global Other Luxury Products Packaging Market 2018–2023 ($ billion)
Table 40 Global Other Luxury Products Packaging Market 2018–2023 (million tons)
Table 41 Luxury Packaging Market in Europe by End-users 2018–2024 ($ billion)
Table 42 Luxury Packaging Market in Europe by End-users 2018–2024 (million tons)
Table 43 Luxury Packaging Market in APAC by End-users 2018–2024 ($ billion)
Table 44 Luxury Packaging Market in APAC by End-users 2018–2024 (million tons)
Table 45 Luxury Packaging Market in North America by End-users 2018–2024 ($ billion)
Table 46 Luxury Packaging Market in North America by End-users 2018–2024 (million tons)
Table 47 Luxury Packaging Market in Latin America by End-users 2018–2024 ($ billion)
Table 48 Luxury Packaging Market in Latin America by End-users 2018–2024 (million tons)
Table 49 Spending on Luxury Goods in UAE 2018
Table 50 Luxury Packaging Market in MEA by End-users 2018–2024 ($ billion)
Table 51 Luxury Packaging Market in MEA by End-users 2018–2024 (million tons)
Table 52 Product Offerings
Table 53 Product offerings
Table 54 West Rock: Product Portfolio
Table 55 Product Offerings
Table 56 Qualitative Summary of Global Luxury Packaging Market
Table 57 Global Luxury Packaging Market by Geography ($ billion)
Table 58 Global Luxury Packaging Market by Geography (million tons)
Table 59 Global Luxury Packaging Market by Material ($ billion)
Table 60 Global Luxury Packaging Market by Material (million tons)
Table 61 Global Luxury Packaging Market by End-user ($ billion)
Table 62 Global Luxury Packaging Market by End-user (million tons)

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