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Hair Wigs and Extension Market - Global Outlook and Forecast 2018-2023

Hair Wigs and Extension Market - Global Outlook and Forecast 2018-2023

The global hair wigs and extension market is estimated to reach revenues of more than $10 billion by 2023, growing at a CAGR of approximately 9% during 2017-2023.

The growing demand for high-end human-hair extensions and ultra-high-quality synthetic wigs across the European region will create new opportunities for leading manufacturers in the global market. The increase in per capita income and spending power among consumers will boost the revenues in the market.

The global hair wigs and extension market is driven by the rising interest for hair care products among men. The rapid urbanization and rising expendable livelihoods in rising economies such as India and China will boost sales in the global market. The market research report provides in-depth market analysis and segmental analysis of the global hair wigs and extension market by type, material, and geography.

The report considers the present scenario of global hair wigs and extension market and its market dynamics for the period 2018−2023. It covers a detailed overview of various market growth enablers, restraints, and trends. The study covers both the demand and supply sides of the market. It also profiles and analyzes the leading companies and various other prominent companies operating in the global hair wigs and extension market.

Hair Wigs and Extension Market - Dynamics

The rising number of middle-class populations that are emerging as the next potential customers for the beauty industry is driving the growth of the global hair wigs and extension market. The urban population is the major driving force for the beauty industry and the primary end-user in the global hair wigs and extension market. The access to better amenities and superior infrastructure facilities are boosting the retail demand for beautiful looking hair and radiating skin in the global market. Celebrity fashion trends is another major catalyst to the growth and popularity of these products in the global market. The increasing efforts to improve physical appearances and a growing number of social media users will create lucrative opportunities for top players operating in the global market. The consumers in the developed market are buying wigs and extensions made of high-end human hair which are expensive than products made of synthetic hair in the market. The increase in income levels is enabling consumers to increase expenses on personal grooming and beauty products.

Hair Wigs and Extension Market - Segmentation

This market research report includes a detailed segmentation of the market by type, material, and geography. Extensions segment dominated the largest market share in 2017, growing at a CAGR of more than 9% during the forecast period. The extensive use of these products for grooming and functional purposes that also help increase the length and volume of the hair is one of the primary factors attributing to the growth of this segment in the global market.

Human hair segment occupied the majority market share in 2017, growing at a CAGR of around 9% during the forecast period. The increasing use of natural hair wigs by army and state officers in western countries including the US, UK, and Europe is driving the growth of this segment in the global market.

Market Segmentation by Type

  • Wigs
  • Based on End-Use
  • Leisure
  • Beautification
  • Functional
  • Based on Cap Type
  • Lace
  • Monofilament
  • Based on Hair Type
  • Human Hair
  • Synthetic Hair
  • Extensions
  • Based on End-Use
  • Lengthening and Volumizing
  • Coloring
  • Styling
  • Based on Fitting Type
  • Clip-In
  • Micro Link
  • Tape-In
  • Glue-In
  • Based on Hair Type
  • Human Hair
  • Synthetic Hair
Market Segmentation by Material
  • Human Hair
  • Source Point
  • Synthetic Hair
Hair Wigs and Extension Market – By Geography

The hair wigs and extension market by geography is divided into North America, Europe, APAC, and ROW. North America dominated the market share in 2017, growing at a CAGR of more than 12% during the forecast period. The growing popularity of hair stylists and style recommendations is contributing to the growth of North America in the global market. APAC dominated the second largest market share in 2017, growing at a CAGR of more than 5% during the forecast period. Rapid urbanization and increasing purchasing power across APAC are augmenting the growth of this region in the global market.

Market Segmentation by Geography
  • North America
  • US
  • Canada
  • Europe
  • UK
  • APAC
  • China
  • India
  • ROW
Key Vendor Analysis

The global hair wigs and extension market is witnessing intense competition from various players trying to offer diverse products. The focus on product innovations will help vendors attract new consumers and gain a larger market share. The gradual shift to African regions and business expansion to other regions will drive the growth of the global market.

The major vendors in the global market are:
  • Godrej
  • Great Lengths
  • Evergreen Products Group Limited
  • ther prominent vendors include Indique, India Hair International (IHI), Indo Hair, FN LONGLOCKS, Diamond Hair Company, Charm Hair, AY Hair Products, Diva Divine India, Aderans, Artnature, Hair Zone, Inc., Shake-n-Go (SNG) Fashion, Rebecca, and Anhui Jinruixiang Hair Product Co. Ltd.
Key market insights include

1. The analysis of global hair wigs and extension market provides market size and growth rate for the forecast period 2018-2023.

2. It offers comprehensive insights into current industry trends, trend forecast, and growth drivers about the global hair wigs and extension market.

3. The report provides the latest analysis of market share, growth drivers, challenges, and investment opportunities.

4. It offers a complete overview of market segments and the regional outlook of global hair wigs and extension market.

5. The report offers a detailed overview of the vendor landscape, competitive analysis, and key market strategies to gain competitive advantage.


1 Research Methodology
2 Research Objectives
3 Research Process
4 Report Coverage
4.1 Market Definition
4.2 Base Year
4.3 Scope of Study
4.4 Market Segmentation by Type
4.4.1 Wigs
4.4.2 Extensions
4.5 Market Segmentation by Material
4.5.1 Human Hair
4.5.2 Synthetic Hair
4.5.3 Market Segmentation by Geography
5 Report Assumptions & Caveats
5.1 Key Caveats
5.2 Inclusions
5.3 Exclusions
5.4 Currency Conversion
5.5 Market Derivation
6 Market at a Glance
7 Introduction
7.1 Overview
7.2 Global Economy: An Overview
8 Market Dynamics
8.1 Market Growth Enablers
8.1.1 Increasing hair loss among men and women
8.1.2 Growing income raising demand for beauty accessories and lifestyle improvements
8.1.3 Increased demand during Halloween with social media as enabler
8.1.4 High global demand from consumers of African descent
8.1.5 YOY Impact of Market Growth Enablers
8.1.6 YOY Impact of Market Growth Enablers on Regions
8.2 Market Growth Restraints
8.2.1 Highly fragmented market posing entry barriers
8.2.2 Increasing branding and manufacturing expenses
8.2.3 Controversies with hair sourcing posing adoption issues
8.2.4 YOY Impact of Market Growth Restraints
8.2.5 YOY Impact of Market Growth Restraints on Regions
8.3 Market Opportunities & Trends
8.3.1 Growing middle-class population to lead market demand
8.3.2 Urban settlements forcing image makeovers
8.3.3 YOY Impact of Market Opportunities & Trends on Regions
8.3.4 YOY Impact of Market Opportunities & Trends on Regions
9 Global Hair Care Market
9.1 Market Overview
10 Global Hair Wigs and Extensions Market
10.1 Market Overview
10.1.1 Market Size & Forecast 2017–2023
10.2 Porter’s Five Forces Analysis
10.2.1 Threat of New Entrants
10.2.2 Bargaining Power of Suppliers
10.2.3 Bargaining Power of Buyers
10.2.4 Threat of Substitutes
10.2.5 Competitive Rivalry
11 Global Hair Wigs and Extensions Market by Type
11.1 Wigs: Market Size & Forecast
11.1.1 Market Overview
11.2 Wigs by End-use: Market Size & Forecast
11.2.1 Leisure
11.2.2 Beautification
11.2.3 Functional
11.3 Wigs by Cap Type: Market Size & Forecast
11.3.1 Lace
11.3.2 Monofilament
11.4 Wigs by Hair Type: Market Size & Forecast
11.4.1 Human-hair Wigs
11.4.2 Synthetic-hair Wigs
11.5 Extensions: Market Size & Forecast
11.5.1 Market Overview
11.6 Extensions by End-use: Market Size & Forecast
11.6.1 Lengthening and Volumizing
11.6.2 Coloring
11.6.3 Styling
11.7 Extensions by Fitting Type: Market Size & Forecast
11.7.1 Clip-in
11.7.2 Micro Link or Fusion
11.7.3 Tape-in
11.7.4 Glue-in or Bonded
11.8 Extensions by Hair Type: Market Size & forecast
11.8.1 Human Hair Extensions
11.8.2 Synthetic Hair Extensions
12 Global Hair Wigs and Extensions Market by Material
12.1 Human Hair: Market Size & Forecast
12.1.1 Market Overview
12.1.2 Source Point
12.2 Synthetic Hair: Market Size & Forecast
12.2.1 Market Overview
13 Global Hair Wigs and Extension Market by Geography
13.1 Geographical Overview
14 Hair Wigs and Extensions Market In North America
14.1 Market Size & Forecast
14.2 Segmentation BY Type
14.3 Wigs: Market Size & Forecast
14.4 Extensions: Market Size & Forecast
14.5 Segmentation BY Material
14.5.1 Human Hair: Market Size & Forecast
14.5.2 Synthetic Hair: Market Size & Forecast
14.6 Key Countries
14.7 US: Market Size & Forecast
14.7.1 Market Overview
14.7.2 Segmentation by Type
14.7.3 Wigs: Market Size and Forecast
14.7.4 Extensions: Market Size and Forecast
14.8 Canada: Market Size & Forecast
14.8.1 Market Overview
14.8.2 Segmentation by Type
14.8.3 Wigs: Market Size and Forecast
14.8.4 Extensions: Market Size and Forecast
14.9 Key Market Trend, Enabler, & Restraint
15 Hair Wigs and Extensions Market In Europe
15.1 Market Size & Forecast
15.2 Segmentation BY Type
15.2.1 Wigs: Market Size & Forecast
15.2.2 Extensions: Market Size & Forecast
15.3 Segmentation BY Material
15.3.1 Human Hair: Market Size & Forecast
15.3.2 Synthetic Hair: Market Size & Forecast
15.4 Key Countries
15.5 UK: Market Size & Forecast
15.5.1 Market Overview
15.5.2 Segmentation by Type
15.5.3 Wigs: Market Size and Forecast
15.5.4 Extensions: Market Size and Forecast
15.6 Key Market Trend, Enabler, & Restraint
16 Hair Wigs and Extensions Market in APAC
16.1 Market Size & Forecast
16.2 Segmentation BY Type
16.2.1 Wigs: Market Size & Forecast
16.2.2 Extensions: Market Size & Forecast
16.3 Segmentation BY Material
16.3.1 Human Hair: Market Size & Forecast
16.3.2 Synthetic Hair: Market Size & Forecast
16.4 Key Countries
16.5 China: Market Size & Forecast
16.5.1 Market Overview
16.5.2 Segmentation by Type
16.5.3 Wigs: Market Size and Forecast
16.5.4 Extensions: Market Size and Forecast
16.6 India: Market Size & Forecast
16.6.1 Market Overview
16.6.2 Segmentation by Type
16.6.3 Wigs: Market Size and Forecast
16.6.4 Extensions: Market Size and Forecast
16.7 Key Market Trend, Enabler, & Restraint
17 Hair Wigs and Extensions Market In ROW
17.1 Market Size & Forecast
17.2 Segmentation By Type
17.2.1 Wigs: Market Size & Forecast
17.2.2 Extensions: Market Size & Forecast
17.3 Segmentation By Material
17.3.1 Human Hair: Market Size & Forecast
17.3.2 Synthetic Hair: Market Size & Forecast
17.4 Africa: Market Size & Forecast
17.5 Key Market Trend, Enabler, & Restraint
18 Competitive Landscape
18.1 Overview
19 Key Company Profiles
19.1 Godrej
19.1.1 Business Overview
19.1.2 Major Product Offerings
19.1.3 Key Strategies
19.1.4 Key Strengths
19.1.5 Key Opportunities
19.2 Great Lengths
19.2.1 Business Overview
19.2.2 Major Product Offerings
19.2.3 Key Strategies
19.2.4 Key Strengths
19.2.5 Key Opportunities
19.3 Evergreen Product Group
19.3.1 Business Overview
19.3.2 Major Product Offerings
19.3.3 Key Strategies
19.3.4 Key Strengths
19.3.5 Key Opportunities
20 Other Prominent Vendors
20.1 Indique
20.1.1 Business Overview
20.2 India Hair International
20.2.1 Business Overview
20.3 Indo Hair
20.3.1 Business Overview
20.4 FN LOnglocks
20.4.1 Business Overview
20.5 Diamond Hair Company
20.5.1 Business Overview
20.6 Charm Hair
20.6.1 Business Overview
20.7 AY Hair Products
20.7.1 Business Overview
20.8 Diva Divine India
20.8.1 Business Overview
20.9 Aderans
20.9.1 Business Overview
20.10 Artnature
20.10.1 Business Overview
20.11 Hair Zone
20.11.1 Business Overview
20.12 Shake-n-Go Fashion
20.12.1 Business Overview
20.13 Rebecca
20.13.1 Business Overview
20.14 Anhui Jinruixiang Hair Product
20.14.1 Business Overview
21 Report Summary
21.1 Key Takeaways
21.2 Qualitative Summary: Global Hair Wigs and Extensions Market
21.3 Quantitative Summary: Global Hair Wigs and Extension Market
21.3.1 Market by Geography
21.3.2 Market by Material
21.3.3 Market by Type
22 Appendix
22.1 Abbreviations
List of Exhibits
Exhibit 1 Segmentation of Global Hair Wigs and Extensions Market
Exhibit 2 Market Size Calculation Approach 2017
Exhibit 3 Manufacturing Cycle of Hair Wigs and Extensions
Exhibit 4 Global Hair Wigs and Extension Market by Key Markets 2017–2023
Exhibit 5 Global Hair Wigs and Extensions Market 2017 and 2023 ($ billion)
Exhibit 6 GDP Growth of Select Countries 2007–2017 (%)
Exhibit 7 Global Per Capita GDP by Purchasing Power Parity 2010–2017 ($ thousand)
Exhibit 8 Global Beauty Market by Segments 2017
Exhibit 9 Market Share Analysis of Top 10 Manufacturers 2017
Exhibit 10 Global Hair Care Industry 2017–2023 ($ billion)
Exhibit 11 Global Hair Wigs and Extensions Market 2017–2023 ($ million)
Exhibit 12 Five Forces Analysis 2017
Exhibit 13 Global Hair Wigs and Extensions Market by Type 2017 and 2023 ($ million)
Exhibit 14 Global Wigs Market 2017–2023 ($ million)
Exhibit 15 Major Consumers of Hair Wigs 2017
Exhibit 16 Global Wigs Market by End-use 2017–2023 ($ million)
Exhibit 17 Global Wigs Market by Cap Type 2017–2023 ($ million)
Exhibit 18 Global Wigs Market by Human Hair 2017–2023 ($ million)
Exhibit 19 Global Wigs Market by Synthetic Hair 2017–2023 ($ million)
Exhibit 20 Global Hair Extensions Market 2017–2023 ($ million)
Exhibit 21 Global Hair Extensions Market by End-use 2017–2023 ($ million)
Exhibit 22 Global Hair Extensions Market by Fitting Type 2017–2023 ($ million)
Exhibit 23 Global Hair Extensions Market by Human Hair 2017–2023 ($ million)
Exhibit 24 Global Hair Extensions Market by Synthetic Hair 2017–2023 ($ million)
Exhibit 25 Global Hair Wigs and Extensions Market by Material 2017 and 2023 ($ million)
Exhibit 26 Global Hair Wigs and Extensions Market by Human Hair 2017–2023 ($ million)
Exhibit 27 Average Prices of Human Hair 2011–2018 ($/pound)
Exhibit 28 Global Hair Wigs and Extensions Market by Synthetic Hair 2017–2023 ($ million)
Exhibit 29 Average Prices of Synthetic Hair 2011–2018 ($/pound)
Exhibit 30 Global Hair Wigs and Extensions Market by Geographies 2017 & 2023 ($ million)
Exhibit 31 Global Hair Wigs and Extensions Market 2017
Exhibit 32 Hair Wigs and Extensions Market in North America 2017–2023 ($ million)
Exhibit 33 North America Customer Segmentation by Age Group 2017
Exhibit 34 Hair Wigs and Extensions Market in North America 2017–2023
Exhibit 35 Wigs Market in North America 2017–2023 ($ million)
Exhibit 36 Hair Extensions Market in North America 2017–2023 ($ million)
Exhibit 37 Hair Wigs and Extensions Market in North America 2017–2023
Exhibit 38 Human Hair Products Market in North America 2017–2023 ($ million)
Exhibit 39 Synthetic Hair Products Market in North America 2017–2023 ($ million)
Exhibit 40 Hair Wigs and Extensions Market in North America by Key Countries 2017 & 2023 ($ million)
Exhibit 41 Hair Wigs and Extensions Market in US 2017–2023 ($ million)
Exhibit 42 Consumer Interest Towards Hair Extensions by Origin 2008–2018
Exhibit 43 Hair Wigs and Extensions Market in US by Type 2017–2023
Exhibit 44 Wigs Market in US 2017–2023 ($ million)
Exhibit 45 Hair Extensions Market in US 2017–2023 ($ million)
Exhibit 46 Hair Wigs and Extensions Market in Canada 2017–2023 ($ million)
Exhibit 47 Hair Wigs and Extensions Market in Canada by Type 2017–2023
Exhibit 48 Wigs Market in Canada 2017–2023 ($ million)
Exhibit 49 Hair Extensions Market in Canada 2017–2023 ($ million)
Exhibit 50 Hair Wigs and Extensions Market in Europe 2017–2023 ($ million)
Exhibit 51 Annual Savings Ratio of Western European Countries 2008−2017
Exhibit 52 Hair Wigs and Extensions Market in Europe 2017–2023
Exhibit 53 Wigs Market in Europe 2017–2023 ($ million)
Exhibit 54 Hair Extensions Market in Europe 2017–2023 ($ million)
Exhibit 55 Hair Wigs and Extensions Market in Europe 2017–2023
Exhibit 56 Human Hair Products Market in Europe 2017–2023 ($ million)
Exhibit 57 Synthetic Hair Products Market in Europe 2017–2023 ($ million)
Exhibit 58 Hair Wigs and Extensions Market in Europe by Key Countries 2017 & 2023 ($ million)
Exhibit 59 Hair Wigs and Extensions Market in UK 2017–2023 ($ million)
Exhibit 60 Hair Wigs and Extensions Market in UK by Type 2017–2023
Exhibit 61 Wigs Market in UK 2017–2023 ($ million)
Exhibit 62 Hair Extensions Market in UK 2017–2023 ($ million)
Exhibit 63 Hair Wigs and Extensions Market in APAC 2017–2023 ($ million)
Exhibit 64 Largest Suppliers of Human Hair 2017
Exhibit 65 Hair Wigs and Extensions Market in APAC 2017–2023 ($ million)
Exhibit 66 Wigs Market in APAC 2017–2023 ($ million)
Exhibit 67 Hair Extensions Market in APAC 2017–2023 ($ million)
Exhibit 68 Hair Wigs and Extensions Market in APAC 2017–2023
Exhibit 69 Human Hair Products Market in APAC 2017–2023 ($ million)
Exhibit 70 Synthetic Hair Products Market in APAC 2017–2023 ($ million)
Exhibit 71 Hair Wigs and Extensions Market in APAC by Key Countries 2017 & 2023 ($ million)
Exhibit 72 Hair Wigs and Extensions Market in China 2017–2023 ($ million)
Exhibit 73 Hair Wigs and Extensions Market in China by Type 2017–2023
Exhibit 74 Wigs Market in China 2017–2023 ($ million)
Exhibit 75 Hair Extensions Market in China 2017–2023 ($ million)
Exhibit 76 Hair Wigs and Extensions Market in India 2017–2023 ($ million)
Exhibit 77 Hair Wigs and Extensions Market India by Type 2017–2023
Exhibit 78 Wigs Market in India 2017–2023 ($ million)
Exhibit 79 Hair Extensions Market in India 2017–2023 ($ million)
Exhibit 80 Hair Wigs and Extensions Market in ROW 2017–2023 ($ million)
Exhibit 81 Hair Wigs and Extensions Market in ROW by Type 2017–2023
Exhibit 82 Wigs Market in ROW 2017–2023 ($ million)
Exhibit 83 Hair Extensions Market in ROW 2017–2023 ($ million)
Exhibit 84 Hair Wigs and Extensions Market in ROW 2017–2023
Exhibit 85 Human Hair Products Market in ROW 2017–2023 ($ million)
Exhibit 86 Synthetic Hair Products Market in ROW 2017–2023 ($ million)
Exhibit 87 Hair Wigs and Extensions Market in Africa 2017–2023 ($ million)
Exhibit 88 Hair Wigs and Extensions Market in Africa by Type 2017–2023 ($ million)
Exhibit 89 Analysis of Hair Wigs and Extensions Market in ROW 2017–2023 (%)
List of Tables
Table 1 Key Geographies Definition
Table 2 Key Caveats
Table 3 Currency Conversion 2013−2017
Table 4 Uses of Hair Wigs and Extensions
Table 5 Hair Loss Rates in Men in Select Countries
Table 6 Social Media Platform Impact Analysis as of June 2018
Table 7 YOY Impact of Market Growth Enablers 2017−2023
Table 8 YOY Impact of Market Growth Enablers on Regions 2017
Table 9 YOY Impact of Market Growth Restraints 2017−2023
Table 10 YOY Impact of Market Growth Restraints on Regions 2017
Table 11 YOY Impact of Market Opportunities & Trends 2017−2023
Table 12 YOY Impact of Market Opportunities & Trends on Regions 2017
Table 13 Revenue and Volume of Human Hair from Tirupati Temple in India 2018
Table 14 Hair Wigs and Extensions Market in North America by Type in Major Countries 2017–2023 ($ million)
Table 15 Wigs Sales in Major Countries 2017–2023 ($ million)
Table 16 Hair Extensions Sales in Major Countries 2017–2023 ($ million)
Table 17 Hair Wigs and Extensions Market in North America by Material 2017–2023 ($ million)
Table 18 Hair Wigs and Extensions Market in US 2017–2023 ($ million)
Table 19 Hair Wigs and Extensions Market in Canada 2017–2023 ($ million)
Table 20 Hair Wigs and Extensions Market in Europe by Type 2017–2023 ($ million)
Table 21 Hair Wigs and Extensions Market in Europe by Material 2017–2023 ($ million)
Table 22 Hair Wigs and Extensions Market in UK by Type 2017–2023
Table 23 Hair Wigs and Extensions Market in APAC 2017–2023 ($ million)
Table 24 Hair Wigs and Extensions Market in APAC by Material 2017–2023 ($ million)
Table 25 Hair Wigs and Extensions Market in China 2017–2023 ($ million)
Table 26 Hair Wigs and Extensions Market in India 2017–2023 ($ million)
Table 27 Hair Wigs and Extensions Market in ROW by Type 2017–2023 ($ million)
Table 28 Hair Wigs and Extensions Market in ROW 2017–2023
Table 29 Godrej: Product Offerings
Table 30 Great Lengths: Product Offerings
Table 31 Evergreen Group: Product Offerings
Table 32 Qualitative Summary of Global Hair Wigs and Extension Market
Table 33 Quantitative Summary of Global Hair Wigs and Extensions Market by Geographies 2017–2023 ($ million)
Table 34 Quantitative Summary of Global Extensions Market by Geographies 2017–2023 ($ million)
Table 35 Quantitative Summary of Global Wigs Market by Geographies 2017–2023 ($ million)
Table 36 Quantitative Summary of Global Hair Wigs and Extensions Market by Geographies by Human Hair 2017–2023 ($ million)
Table 37 Quantitative Summary of Global Hair Wigs and Extensions Market by Geographies by Synthetic Hair 2017–2023 ($ million)
Table 38 Quantitative Summary of Global Wigs Market by Major Countries 2017–2023
Table 39 Quantitative Summary of Global Extensions Market by Major Countries 2017–2023

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