Bluetooth Speaker Market - Global Outlook and Forecast 2020-2025

Bluetooth Speaker Market - Global Outlook and Forecast 2020-2025

In-depth Analysis and Data-driven Insights on the Impact of COVID-19 Included in this Global Bluetooth Speaker Market Report

The global Bluetooth speaker market is expected to grow at a CAGR of over 10% during the period 2019–2025.

Bluetooth speakers are gaining significant traction in the voice frequency industry. With advances in headphone technology, speakers are entering the intelligent speaker era. Therefore, the implementation of the new generation technology with improved connectivity is expected to bolster the demand for Bluetooth speakers. The demand has grown in the US and China, where the high internet penetration and the convenience to purchase connected devices via several online distribution channels have enabled the Bluetooth speaker market growth.

ne of the major factors responsible for market growth is product innovations. This trend is playing a vital role in gaining attention among consumers. With the incorporation of innovative, advanced headphones technology, several products are experiencing enhancements in designing, specification, and features, thereby increasing the demand among consumers. Fugoo offers Bluetooth speakers, which comprise nearly eight symmetrically placed drivers. Similarly, the inclusion of long battery life, 360-degree surround sound, customizable led lights, application sync features, and smart assistant makes its product attractive to a wide audience.

The following factors are likely to contribute to the growth of the Bluetooth speaker market during the forecast period:
Advancements in Technology and Innovative Solutions
Increasing Penetration of Internet
Increased Investment in IoT
Growth in Online Music Streaming

The study considers the present scenario of the Bluetooth speaker market and its market dynamics for the period 2019−2025. It covers a detailed overview of several market growth enablers, restraints, and trends. The study offers both the demand and supply aspects of the market. It profiles and examines leading companies and other prominent ones operating in the market.


BLUETOOTH SPEAKER MARKET: SEGMENTATION
This research report includes a detailed segmentation by pricing, portability, devices, end-users, and geography. Low-end models are proficiently used by end-users for both residential and commercial purposes. They are the preferred choice as they are convenient and offer hassle-free installation. These devices are portable and offer excellent sound quality, thereby contributing to revenue growth. Besides, the cost-effectiveness offered by these models is expected to increase their application in the residential sector. Mid-end models, which are priced between $50 and $200, can be used both in commercial and residential segments. The segment is expected to experience steady growth in APAC as end-users in the region are highly-priced sensitive and restrain from purchasing high-priced premium items. Thus, APAC could become a potentially large market for mid-range Bluetooth speakers during the forecast period. While the annual saving ratio in APAC countries is higher than the US and European countries, the APAC is likely to emerge one of the largest markets for mid-range devices during the forecast period.

A majority of Bluetooth speakers are portable, as they offer convenience and movability. The fixed segment is expected to lose its market share to the portable segment during the forecast period. The portable Bluetooth speaker market is expected to grow at a significant CAGR during the forecast period as they are compact and lightweight, thereby increasing prominence in the Bluetooth speaker market. Also, these devices can easily configure with tablets or smartphones, thereby increasing adoption in the residential segment. Fixed Bluetooth speakers do not include batteries and are not easy to carry. They have a fixed installation in the house. Hence, these models limit the mobility for the equipment, thereby posing a restrain for their market growth. With increasing innovations, professionals are increasingly focusing on the introduction of devices, which are high on compactness and low on inconvenience. The APAC region is expected to contribute significant share toward the fixed segment on account of the increasing popularity of regional music streaming platforms. These platforms are focusing on developing sustainable revenue models in the next few years. The consumers in Asia are increasingly shifting their preferences from downloading to streaming.

The traditional market is attaining maturity in developed economies. End-users are looking for product innovations. Further, these devices are priced at a lower end, and thus, generate revenue through mass sales. Bluetooth speakers are profoundly used for sharing music files and play music around the house. The waterproof Bluetooth speaker market, on the other hand, is gaining traction in the US and Western European countries. They are priced in the moderate range, with the market witnessing a shift toward innovative speakers in developed countries. Moreover, their increasing application in outdoor spaces can contribute in the growth of the segment. North America is expected to witness the shipment of over 14 million units by 2025 due to the high spending power of the millennial, the increased adoption of smartphones, and rapid urbanization are driving the segment growth.

Bluetooth speakers find their application as home speakers in households. These devices are used for music streaming via smartphones or PCs. These devices are considerably simple to operate. With their increasing popularity, a high percentage of consumers recognize the benefits of Bluetooth devices, which include portability, power-saving options, easy installation, high-quality sound, and seamless wireless connectivity. These features are increasingly driving the application in the residential sector. Key vendors in the Bluetooth speaker market emphasize technological enhancements for product differentiation.
The increasing adoption of Bluetooth speakers in small offices, home offices, educational institutions, and smart offices is driving the segment growth. Commercial Bluetooth devices are expensive, but they are powerful and large. They are standalone devices, which offer better sound quality in comparison to built-in counterparts. These devices have been witnessing profound adoption in the past few years in the audio technology segment. These speakers are available in several shapes and sizes, thereby catering to changing consumer demands.

Market Segmentation by Pricing
Low-end
Medium Range
Premium Range
Market Segmentation by Probability
Fixed
Portable
Market Segmentation by Device
Traditional
Waterproof
Rugged
Market Segmentation by End-users
Residential
Commercial

INSIGHTS BY GEOGRAPHY
North America is one of the largest markets in the music industry. However, the shifting trend toward online communications and digital media is expected to open avenues for music industry professionals and global artists. Streaming services include a wide variety of formats, premium paid subscription services, along with streaming radio services. Nearly 50% of North Americans are using unpaid and paid streaming services. Hence, increasing paid subscriptions are expected to contribute favorably to the Bluetooth speaker market. With the rise in music streaming services, Bluetooth speakers are anticipated to witness the surging rise in demand. The European region is expected to witness an increase in per capita disposable income, thereby driving the overall demand for several electronic appliances among professionals and residential users. Digitalization is expected to have to affect Europe positively. The concept of video streaming in social media is gaining prominence in the region. With increasing internet penetration, the streaming music industry is anticipated to witness an increase.
The growing penetration of smartphones in APAC has increased the addressable market for Bluetooth speakers. The penetration of smartphones is rapidly increasing due to urbanization in the region. When smartphones were launched, their price premium made them unaffordable for the middle-class population. However, with the availability of budgeted smartphones, high disposable income, and increased buying power of the middle-class population, especially in developing countries, the sale of Bluetooth speakers is expected to increase. Several innovative regionally centered music streaming platforms are significantly experiencing a rise in demand in the APAC region.

Market Segmentation by Geography
Europe
Germany
Italy
UK
France
Spain
Nordic
Others
North America
US
Canada
APAC
China
Japan
Australia
India
MEA
South Africa
UAE
Saudi Arabia
Others
Latin America
Brazil
Mexico
Argentina
Others

INSIGHTS BY VENDORS
The global Bluetooth speaker market is moderately concentrated with Bose, HARMAN, Sony, and Beats, capturing more than 40% of the market share. The rapidly changing technological environment could adversely affect vendors as customers expect continual innovations and upgrades.

n the one hand, some traditional manufacturers have started to offer Bluetooth speakers with high functionalities and designs. All these companies have a global presence, at least in three major geographical regions of North America, APAC, and Europe. However, there are local vendors providing products with similar specifications at low prices. This will intensify the price wars among vendors during the forecast period. The Bluetooth speaker market has the threat of infiltration with low-quality products. Major vendors continually compete among themselves for the leading position in the market, with occasional spurts of competition coming from other local vendors.

Key Vendors
Apple
Bose
Samsung
Sony

ther Prominent Vendors
Altec Lansing
Apex Tool Group
Anker Innovations
Aomais
Artis
Axess
Bang & Olufsen
Boat Lifestyle
Braven
Creative Technology
Doss
Demerbox
Denon
Edifier
Fugoo
iBall
iClever
ION Audio
Jam Audio
Kondor
Klipsch Group
Koninklijke Philips
Lenovo
LG Electronics
Logitech
Linn
Marshall
Monster Store
MPOW
Onkyo Corporation
Panasonic
Photive
Qualcomm
Renqing Technology
Shark
Sharp Corporation
Shenzhen Jonter Digital Technology
Skullcandy
Sonos
Soundbot
Supersonic
TAGG
The House of Marley
TIBO
Tribit Audio
VicTsing Corporation
Zebronics

KEY MARKET INSIGHTS

The analysis of the Bluetooth speaker market provides sizing and growth opportunities for the period 2019–2025.
Offers sizing and growth prospects of the market for the forecast period 2020–2025.
Provides comprehensive insights on the latest industry trends, forecast, and growth drivers in the market.
Includes a detailed analysis of growth drivers, challenges, and investment opportunities.
Delivers a complete overview of segments and the regional outlook of the market.
Offers an exhaustive summary of the vendor landscape, competitive analysis, and key strategies to gain competitive advantage.


1 Research Methodology
2 Research Objectives
3 Research Process
4 Scope & Coverage
4.1 Market Definition
4.1.1 Inclusions
4.1.2 Exclusions
4.2 Base Year
4.3 Scope of The Study
4.4 Market Segments
4.4.1 Market Segmentation by Product
4.4.2 Market Segmentation by Price Range
4.4.3 Market Segmentation by End-user
4.4.4 Market Segmentation by Portability
4.4.5 Market Segmentation by Distribution Channel
4.4.6 Market Segmentation by Geography
5 Report Assumptions & Caveats
5.1 Key Caveats
5.2 Currency Conversion
5.3 Market Derivation
6 Market at a Glance
7 Introduction
7.1 Overview
7.2 Bluetooth Technologies
7.2.1 Radio
7.2.2 Topology
7.2.3 Solution
7.3 Bluetooth Speakers
7.4 Comparative Analysis Of Bluetooth Speakers And Wi-Fi Speakers
7.5 Working Mechanism Of Bluetooth Speakers
7.6 Future Scenario For Bluetooth Speakers
8 Market Opportunities & Trends
8.1 Advancements In Technology & Innovative Solutions
8.2 Increased Investment In IoT By Vendors
8.3 Upsurge In E-Commerce Platforms
9 Market Growth Enablers
9.1 Growing Online Music Streaming
9.2 Advancements In Battery Technology
9.3 Increasing Internet Penetration
10 Market Restraints
10.1 Volatility In Raw Material Prices
10.2 Growing Threat From Smart Speakers
10.3 Commoditization & Low Cost Of Chinese Bluetooth Speakers
11 Consumer Behavior Analysis
11.1 Overview
11.2 Consumer Preferences For Bluetooth Speakers
12 Market Landscape
12.1 Market Overview
12.2 Market Size & Forecast
12.2.1 Market Size & Forecast – Revenue
12.2.2 Market Size & Forecast – Unit Shipments
12.3 Five Forces Analysis
12.3.1 Threat of New Entrants
12.3.2 Bargaining Power of Suppliers
12.3.3 Bargaining Power of Buyers
12.3.4 Threat of Substitutes
12.3.5 Competitive Rivalry
13 Value Chain Analysis
13.1 Overview
13.2 Value Chain Analysis
13.2.1 Raw Materials & Component Suppliers
13.2.2 Manufacturers
13.2.3 Dealers/Distributors/Retailers
13.2.4 End-users
14 Distribution Channel
14.1 Overview
14.1.1 Manufacturers
14.1.2 Distributors in Channel Network
14.1.3 Retail Distribution
14.1.4 Online Distribution Channel Network
15 Portability
15.1 Market Snapshot & Growth Engine (Revenue)
15.2 Market Snapshot & Growth Engine (Unit Shipments)
15.3 Market Overview
15.4 Fixed Bluetooth Speakers
15.4.1 Market Size & Forecast – Revenue & Unit Shipments
15.4.2 Market by Geography – Revenue & Unit Shipments
15.5 Portable Bluetooth Speakers
15.5.1 Market Size & Forecast – Revenue & Unit Shipments
15.5.2 Market by Geography – Revenue & Unit Shipments
16 Device
16.1 Market Snapshot & Growth Engine (Revenue)
16.2 Market Snapshot & Growth Engine (Unit Shipments)
16.3 Market Overview
16.4 Traditional Bluetooth Speakers
16.4.1 Market Size & Forecast – Revenue & Unit Shipments
16.4.2 Market By Geography – Revenue & Unit Shipments
16.5 Waterproof Bluetooth Speakers
16.5.1 Market Size & Forecast – Revenue & Unit Shipments
16.5.2 Market By Geography – Revenue & Unit Shipments
16.6 Rugged Bluetooth Speakers
16.6.1 Market Size & Forecast – Revenue & Unit Shipments
16.6.2 Market By Geography – Revenue & Unit Shipments
17 Price Range
17.1 Market Snapshot & Growth Engine (Revenue)
17.2 Market Snapshot & Growth Engine (Unit Shipments)
17.3 Market Overview
17.4 Low-End Bluetooth Speakers
17.4.1 Market Size & Forecast – Revenue & Unit Shipments
17.4.2 Market By Geography – Revenue & Unit Shipments
17.5 Mid-Range Bluetooth Speakers
17.5.1 Market Size & Forecast – Revenue & Unit Shipments
17.5.2 Market By Geography – Revenue & Unit Shipments
17.6 Premium Range Bluetooth Speakers
17.6.1 Market Size & Forecast – Revenue & Unit Shipments
17.6.2 Market By Geography – Revenue & Unit Shipments
18 End-User
18.1 Market Snapshot & Growth Engine (Revenue)
18.2 Market Snapshot & Growth Engine (Unit Shipments)
18.3 Market Overview
18.4 Residential Bluetooth Speakers
18.4.1 Market Size & Forecast – Revenue & Unit Shipments
18.4.2 Market by Geography – Revenue & Unit Shipments
18.5 Commercial Bluetooth Speakers
18.5.1 Market Size & Forecast – Revenue & Unit Shipments
18.5.2 Market by Geography – Revenue & Unit Shipments
19 Geography
19.1 Market Snapshot & Growth Engine (Revenue)
19.2 Market Snapshot & Growth Engine (Unit Shipments)
19.3 Geographic Overview
20 North America
20.1 Market Overview
20.2 Market Size & Forecast – Revenue & Unit Shipments
20.3 Price Range
20.3.1 Market Size & Forecast – Revenue
20.3.2 Market Size & Forecast – Unit Shipments
20.4 Portability
20.4.1 Market Size & Forecast – Revenue
20.4.2 Market Size & Forecast – Unit Shipments
20.5 Device
20.5.1 Market Size & Forecast – Revenue
20.5.2 Market Size & Forecast – Unit Shipments
20.6 End-User
20.6.1 Market Size & Forecast – Revenue
20.6.2 Market Size & Forecast – Unit Shipments
20.7 Key Countries
20.7.1 Market Snapshot & Growth Engine (Revenue)
20.7.2 Market Snapshot & Growth Engine (Unit Shipments)
20.8 US
20.8.1 Market Size & Forecast – Revenue & Unit Shipments
20.9 Canada
20.9.1 Market Size & Forecast – Revenue & Unit Shipments
21 Europe
21.1 Market Overview
21.2 Market Size & Forecast – Revenue & Unit Shipments
21.3 Price Range
21.3.1 Market Size & Forecast – Revenue
21.3.2 Market Size & Forecast – Unit Shipments
21.4 Portability
21.4.1 Market Size & Forecast – Revenue
21.4.2 Market Size & Forecast – Unit Shipments
21.5 Device
21.5.1 Market Size & Forecast – Revenue
21.5.2 Market Size & Forecast – Unit Shipments
21.6 End-User
21.6.1 Market Size & Forecast – Revenue
21.6.2 Market Size & Forecast – Unit Shipments
21.7 Key Countries
21.7.1 Market Snapshot & Growth Engine (Revenue)
21.7.2 Market Snapshot & Growth Engine (Unit Shipments)
21.8 Germany
21.8.1 Market Size & Forecast – Revenue & Unit Shipments
21.9 UK
21.9.1 Market Size & Forecast – Revenue & Unit Shipments
21.1 France
21.10.1 Market Size & Forecast – Revenue & Unit Shipments
21.11 Italy
21.11.1 Market Size & Forecast – Revenue & Unit Shipments
21.12 Nordic Countries
21.12.1 Market Size & Forecast – Revenue & Unit Shipments
21.13 Spain
21.13.1 Market Size & Forecast – Revenue & Unit Shipments
22 APAC
22.1 Market Overview
22.2 Market Size & Forecast – Revenue & Unit Shipments
22.3 Price Range
22.3.1 Market Size & Forecast – Revenue
22.3.2 Market Size & Forecast – Unit Shipments
22.4 Portability
22.4.1 Market Size & Forecast – Revenue
22.4.2 Market Size & Forecast – Unit Shipments
22.5 Device
22.5.1 Market Size & Forecast – Revenue
22.5.2 Market Size & Forecast – Unit Shipments
22.6 End-User
22.6.1 Market Size & Forecast – Revenue
22.6.2 Market Size & Forecast – Unit Shipments
22.7 Key Countries
22.7.1 Market Snapshot & Growth Engine (Revenue)
22.7.2 Market Snapshot & Growth Engine (Unit Shipments)
22.8 China
22.8.1 Market Size & Forecast – Revenue & Unit Shipments
22.9 Japan
22.9.1 Market Size & Forecast – Revenue & Unit Shipments
22.1 Australia
22.10.1 Market Size & Forecast – Revenue & Unit Shipments
22.11 India
22.11.1 Market Size & Forecast – Revenue & Unit Shipments
23 Latin America
23.1 Market Overview
23.2 Market Size & Forecast – Revenue & Unit Shipments
23.3 Price Range
23.3.1 Market Size & Forecast – Revenue
23.3.2 Market Size & Forecast – Unit Shipments
23.4 Portability
23.4.1 Market Size & Forecast – Revenue
23.4.2 Market Size & Forecast – Unit Shipments
23.5 Device
23.5.1 Market Size & Forecast – Revenue
23.5.2 Market Size & Forecast – Unit Shipments
23.6 End-User
23.6.1 Market Size & Forecast – Revenue
23.6.2 Market Size & Forecast – Unit Shipments
23.7 Key Countries
23.7.1 Market Snapshot & Growth Engine (Revenue)
23.7.2 Market Snapshot & Growth Engine (Unit Shipments)
23.8 Brazil
23.8.1 Market Size & Forecast – Revenue & Unit Shipments
23.9 Mexico
23.9.1 Market Size & Forecast – Revenue & Unit Shipments
23.10 Argentina
23.10.1 Market Size & Forecast – Revenue & Unit Shipments
24 Middle East & Africa
24.1 Market Overview
24.2 Market Size & Forecast – Revenue & Unit Shipments
24.3 Price Range
24.3.1 Market Size & Forecast – Revenue
24.3.2 Market Size & Forecast – Unit Shipments
24.4 Portability
24.4.1 Market Size & Forecast – Revenue
24.4.2 Market Size & Forecast – Unit Shipments
24.5 Device
24.5.1 Market Size & Forecast – Revenue
24.5.2 Market Size & Forecast – Unit Shipments
24.6 End-User
24.6.1 Market Size & Forecast – Revenue
24.6.2 Market Size & Forecast – Unit Shipments
24.7 Key Countries
24.7.1 Market Snapshot & Growth Engine (Revenue)
24.7.2 Market Snapshot & Growth Engine (Unit Shipments)
24.8 Saudi Arabia
24.8.1 Market Size & Forecast – Revenue & Unit Shipments
24.9 South Africa
24.9.1 Market Size & Forecast – Revenue & Unit Shipments
24.1 UAE
24.10.1 Market Size & Forecast – Revenue & Unit Shipments
25 Competitive Landscape
25.1 Overview
26 Key Company Profiles
26.1 Apple
26.1.1 Business Overview
26.1.2 Beats Electronics in Global Bluetooth Speaker Market
26.1.3 Product Offerings
26.1.4 Key Strategies
26.1.5 Key Strengths
26.1.6 Key Opportunities
26.2 Bose
26.2.1 Business Overview
26.2.2 Bose in Global Bluetooth Speaker Market
26.2.3 Product Offerings
26.2.4 Key Strategies
26.2.5 Key Strengths
26.2.6 Key Opportunities
26.3 Samsung
26.3.1 Business Overview
26.3.2 Harman International in Global Bluetooth Speaker Market
26.3.3 Product Offerings
26.3.4 Key Strategies
26.3.5 Key Strengths
26.3.6 Key Opportunities
26.4 Sony
26.4.1 Business Overview
26.4.2 Sony in Global Bluetooth Speaker Market
26.4.3 Product Offerings
26.4.4 Key Strategies
26.4.5 Key Strengths
26.4.6 Key Opportunities
27 Other Prominent Vendors
27.1 ALTEC Lansing
27.1.1 Business Overview
27.1.2 Key Strategies
27.1.3 Key Strengths
27.2 Anker Innovations
27.2.1 Business Overview
27.2.2 Key Strategies
27.2.3 Key Strengths
27.3 AOMAIS
27.3.1 Business Overview
27.3.2 Key Strategies
27.3.3 Key Strengths
27.4 ARTIS
27.4.1 Business Overview
27.4.2 Key Strategies
27.4.3 Key Strengths
27.5 AXESS
27.5.1 Business Overview
27.5.2 Key Strategies
27.5.3 Key Strengths
27.6 Bang & Olufsen
27.6.1 Business Overview
27.6.2 Key Strategies
27.6.3 Key Strengths
27.7 Boat Lifestyle
27.7.1 Business Overview
27.7.2 Key Strategies
27.7.3 Key Strengths
27.8 BRAVEN
27.8.1 Business Overview
27.8.2 Key Strategies
27.8.3 Key Strengths
27.9 Creative Technology
27.9.1 Business Overview
27.9.2 Key Strategies
27.9.3 Key Strengths
27.10 DOSS
27.10.1 Business Overview
27.10.2 Key Strategies
27.10.3 Key Strengths
27.11 Demerbox
27.11.1 Business Overview
27.11.2 Key Strategies
27.11.3 Key Strengths
27.12 Denon
27.12.1 Business Overview
27.12.2 Key Strategies
27.12.3 Key Strengths
27.13 Edifier
27.13.1 Business Overview
27.13.2 Key Strategies
27.13.3 Key Strengths
27.14 Fugoo
27.14.1 Business Overview
27.14.2 Key Strategies
27.14.3 Key Strengths
27.15 Iball
27.15.1 Business Overview
27.15.2 Key Strategies
27.15.3 Key Strengths
27.16 Iclever
27.16.1 Business Overview
27.16.2 Key Strategies
27.16.3 Key Strengths
27.17 Ion Audio
27.17.1 Business Overview
27.17.2 Key Strategies
27.17.3 Key Strengths
27.18 JAM Audio
27.18.1 Business Overview
27.18.2 Key Strategies
27.18.3 Key Strengths
27.19 Kondor
27.19.1 Business Overview
27.19.2 Key Strategies
27.19.3 Key Strengths
27.20 Klipsch Group
27.20.1 Business Overview
27.20.2 Key Strategies
27.20.3 Key Strengths
27.21 Koninklijke Philips
27.21.1 Business Overview
27.21.2 Key Strategies
27.21.3 Key Strengths
27.22 Lenovo
27.22.1 Business Overview
27.22.2 Key Strategies
27.22.3 Key Strengths
27.23 LG Electronics
27.23.1 Business Overview
27.23.2 Key Strategies
27.23.3 Key Strengths
27.24 Logitech
27.24.1 Business Overview
27.24.2 Key Strategies
27.24.3 Key Strengths
27.25 LINN
27.25.1 Business Overview
27.25.2 Key Strategies
27.25.3 Key Strengths
27.26 Marshall
27.26.1 Business Overview
27.26.2 Key Strategies
27.26.3 Key Strengths
27.27 Monster Store
27.27.1 Business Overview
27.27.2 Key Strategies
27.27.3 Key Strengths
27.28 Mpow
27.28.1 Business Overview
27.28.2 Key Strategies
27.28.3 Key Strengths
27.29 Onkyo Corporation
27.29.1 Business Overview
27.29.2 Key Strategies
27.29.3 Key Strengths
27.30 Panasonic
27.30.1 Business Overview
27.30.2 Key Strategies
27.30.3 Key Strengths
27.31 Photive
27.31.1 Business Overview
27.31.2 Key Strategies
27.31.3 Key Strengths
27.32 Qualcomm
27.32.1 Business Overview
27.32.2 Key Strategies
27.32.3 Key Strengths
27.33 Renqing Technology
27.33.1 Business Overview
27.33.2 Key Strategies
27.33.3 Key Strengths
27.34 Sharkk
27.34.1 Business Overview
27.34.2 Key Strategies
27.34.3 Key Strengths
27.35 Sharp Corporation
27.35.1 Business Overview
27.35.2 Key Strategies
27.35.3 Key Strengths
27.36 SHENZHEN Jonter Digital Technology
27.36.1 Business Overview
27.36.2 Key Strategies
27.36.3 Key Strengths
27.37 Skullcandy
27.37.1 Business Overview
27.37.2 Key Strategies
27.37.3 Key Strengths
27.38 Sonos
27.38.1 Business Overview
27.38.2 Key Strategies
27.38.3 Key Strengths
27.39 Soundbot
27.39.1 Business Overview
27.39.2 Key Strategies
27.39.3 Key Strengths
27.40 Supersonic
27.40.1 Business Overview
27.40.2 Key Strategies
27.40.3 Key Strengths
27.41 Tagg
27.41.1 Business Overview
27.41.2 Key Strategies
27.41.3 Key Strengths
27.42 The House Of Marley
27.42.1 Business Overview
27.42.2 Key Strategies
27.42.3 Key Strengths
27.43 Tibo
27.43.1 Business Overview
27.43.2 Key Strategies
27.43.3 Key Strengths
27.44 Tribit Audio
27.44.1 Business Overview
27.44.2 Key Strategies
27.44.3 Key Strengths
27.45 Victsing Corporation
27.45.1 Business Overview
27.45.2 Key Strategies
27.45.3 Key Strengths
27.46 Zebronics
27.46.1 Business Overview
27.46.2 Key Strategies
27.46.3 Key Strengths
28 Report Summary
28.1 Key Takeaways
28.2 Strategic Recommendations
29 Quantitative Summary
29.1 Global Market
29.1.1 Revenue
29.1.2 Unit Shipments
29.2 North America
29.2.1 Price Range – Revenue & Unit Shipments
29.2.2 Portability – Revenue & Unit Shipments
29.2.3 Device – Revenue & Unit Shipments
29.2.4 End-User – Revenue & Unit Shipments
29.3 Europe
29.3.1 Price Range – Revenue & Unit Shipments
29.3.2 Portability – Revenue & Unit Shipments
29.3.3 Device – Revenue & Unit Shipments
29.3.4 End-User – Revenue & Unit Shipments
29.4 APAC
29.4.1 Price Range – Revenue & Unit Shipments
29.4.2 Portability – Revenue & Unit Shipments
29.4.3 Device – Revenue & Unit Shipments
29.4.4 End-User – Revenue & Unit Shipments
29.5 Latin America
29.5.1 Price Range – Revenue & Unit Shipments
29.5.2 Portability – Revenue & Unit Shipments
29.5.3 Device – Revenue & Unit Shipments
29.5.4 End-User – Revenue & Unit Shipments
29.6 Middle East & Africa
29.6.1 Price Range – Revenue & Unit Shipments
29.6.2 Portability – Revenue & Unit Shipments
29.6.3 Device – Revenue & Unit Shipments
29.6.4 End-User – Revenue & Unit Shipments
29.7 Product
29.7.1 Global Market – Revenue & Unit Shipments
29.7.2 Low-End – Revenue & Unit Shipments
29.7.3 Mid-Range – Revenue & Unit Shipments
29.7.4 Premium Range – Revenue & Unit Shipments
29.8 Portability
29.8.1 Global Market – Revenue & Unit Shipments
29.8.2 Fixed Bluetooth Speaker – Revenue & Unit Shipments
29.8.3 Portable Bluetooth Speaker – Revenue & Unit Shipments
29.9 Device
29.9.1 Global Market – Revenue & Unit Shipments
29.9.2 Traditional – Revenue & Unit Shipments
29.9.3 Waterproof – Revenue & Unit Shipments
29.9.4 Rugged – Revenue & Unit Shipments
29.10 End-User
29.10.1 Global Market – Revenue & Unit Shipments
29.10.2 Residential – Revenue & Unit Shipments
29.10.3 Commercial – Revenue & Unit Shipments
30 Appendix
30.1 Abbreviations
List of Exhibits
Exhibit 1 Segmentation of Global Bluetooth Speaker Market
Exhibit 2 Market Size Calculation Approach 2019
Exhibit 3 Market Size Calculation: Top-down Approach 2019
Exhibit 4 Bluetooth Technology Segments
Exhibit 5 Impact of Advancements in Technology & Innovative Solutions
Exhibit 6 Advancements in Bluetooth Speakers
Exhibit 7 Latest Technologies in Bluetooth Speakers
Exhibit 8 Impact of Increased Investment in IoT by Vendors
Exhibit 9 Economic Impact of IoT in Various Settings by 2025 (impact in $ trillion)
Exhibit 10 Impact of Upsurge in E-Commerce Platforms
Exhibit 11 Global E-commerce Sales 2016−2019 ($ trillion)
Exhibit 12 Future Trends: E-commerce
Exhibit 13 Impact of Growing Online Music Streaming
Exhibit 14 Global Recorded Music Industry: Growth in Streaming Revenues 1999−2018 ($ billion)
Exhibit 15 Impact of Advancements in Battery Technology
Exhibit 16 Impact of Increasing Internet Penetration
Exhibit 17 Total Number of Internet Users Globally
Exhibit 18 Impact of Volatility in Raw Material Prices
Exhibit 19 Factors Impacting Raw Material Pricing
Exhibit 20 Impact of Growing Threat from Smart Speakers
Exhibit 21 Impact of Commoditization & Low Cost of Chinese Bluetooth Speakers
Exhibit 22 Consumer Buying Process Model
Exhibit 23 Factors Impacting the Consumer Purchase
Exhibit 24 User Streaming Penetration in Music Streaming Market: 2018
Exhibit 25 Global Bluetooth Speaker Market 2019–2025 ($ billion)
Exhibit 26 Global Bluetooth Speaker Market 2019–2025 (million units)
Exhibit 27 Global Shipments of Bluetooth-enabled Audio Devices 2013−2022 (million units)
Exhibit 28 Global Mobile Phone Shipments by Type 2010–2020 (billion units)
Exhibit 29 ASP of Bluetooth Speakers 2014−2025 ($)
Exhibit 30 Five Forces Analysis 2019
Exhibit 31 Value Chain Model for Bluetooth Speakers
Exhibit 32 Various Distribution Channels of Bluetooth speaker
Exhibit 33 Distribution Channel Flow of Bluetooth Speaker
Exhibit 34 Global Bluetooth Speaker Market by Distribution Channel 2019
Exhibit 35 Incremental Growth by Portability 2019 & 2025 ($ billion)
Exhibit 36 Incremental Growth by Portability 2019 & 2025 (million units)
Exhibit 37 Global Bluetooth Speaker Market by Portability
Exhibit 38 Global Bluetooth Speaker Market Share by Portability 2019 (Revenue & Unit Shipments)
Exhibit 39 Global Bluetooth Speaker Market by Portability 2019−2025 ($ billion)
Exhibit 40 Global Fixed Bluetooth Speaker Market 2019−2025 ($ billion)
Exhibit 41 Global Fixed Bluetooth Speaker Market 2019−2025 (million units)
Exhibit 42 Global Portable Bluetooth Speaker Market 2019−2025 ($ billion)
Exhibit 43 Global Portable Bluetooth Speaker Market 2019−2025 (million units)
Exhibit 44 Incremental Growth by Device 2019 & 2025 ($ billion)
Exhibit 45 Incremental Growth by Device 2019 & 2025 (million units)
Exhibit 46 Bluetooth Speaker Market by Device
Exhibit 47 Bluetooth Speaker Market Share by Device 2019 (Revenue & Unit Shipments)
Exhibit 48 Global Bluetooth Speaker Market by Device 2019−2025 ($ billion)
Exhibit 49 Global Traditional Bluetooth Speaker Market 2019−2025 ($ billion)
Exhibit 50 Global Traditional Bluetooth Speaker Market 2019−2025 (million units)
Exhibit 51 Global Waterproof Bluetooth Speaker Market 2019−2025 ($ billion)
Exhibit 52 Global Waterproof Bluetooth Speaker Market 2019−2025 (million units)
Exhibit 53 Global Rugged Bluetooth Speaker Market 2019−2025 ($ billion)
Exhibit 54 Global Rugged Bluetooth Speaker Market 2019−2025 (million units)
Exhibit 55 Incremental Growth by Price Range 2019 & 2025 ($ billion)
Exhibit 56 Incremental Growth by Price Range 2019 & 2025 (million units)
Exhibit 57 Bluetooth Speaker Market by Price Range
Exhibit 58 Global Bluetooth Speaker Market Share by Price Range 2019 (Revenue & Unit Shipments)
Exhibit 59 Bluetooth Speaker Market by Price Range 2019−2025 ($ billion)
Exhibit 60 Global Low-End Bluetooth Speaker Market 2019−2025 ($ billion)
Exhibit 61 Global Low-End Bluetooth Speaker Market 2019−2025 (million units)
Exhibit 62 Global Mid-range Bluetooth Speaker Market 2019−2025 ($ billion)
Exhibit 63 Global Mid-range Bluetooth Speaker Market 2019−2025 (million units)
Exhibit 64 Global Premium Range Bluetooth Speaker Market 2019−2025 ($ billion)
Exhibit 65 Global Premium Range Bluetooth Speaker Market 2019−2025 (million units)
Exhibit 66 Incremental Growth by End-user 2019 & 2025 ($ billion)
Exhibit 67 Incremental Growth by End-user 2019 & 2025 (million units)
Exhibit 68 Bluetooth Speaker Market by End-users
Exhibit 69 Global Bluetooth Speaker Market Share by End-user 2019 (Revenue & Unit Shipments)
Exhibit 70 Bluetooth Speaker Market by End-user 2019−2025 ($ billion)
Exhibit 71 Global Residential Bluetooth Speaker Market 2019−2025 ($ billion)
Exhibit 72 Global Residential Bluetooth Speaker Market 2019−2025 (million units)
Exhibit 73 Global Commercial Bluetooth Speaker Market 2019−2025 ($ billion)
Exhibit 74 Global Commercial Bluetooth Speaker Market 2019−2025 (million units)
Exhibit 75 Incremental Growth by Geography 2019 & 2025 ($ billion)
Exhibit 76 Incremental Growth by Geography 2019 & 2025 (million units)
Exhibit 77 Market Share of Geographies in Global Bluetooth Speaker Market 2019 & 2025 (Revenue)
Exhibit 78 Market Share of Geographies in Global Bluetooth Speaker Market 2019 & 2025 (Unit Shipments)
Exhibit 79 North America: Internet Penetration Rate (2016-2018)
Exhibit 80 Bluetooth Speaker Market in North America 2019–2025 ($ billion)
Exhibit 81 Bluetooth Speaker Market in North America 2019–2025 (million units)
Exhibit 82 Music Industry Revenue Generated in 2019
Exhibit 83 Incremental Growth in North America 2019 & 2025 ($ billion)
Exhibit 84 Incremental Growth in North America 2019 & 2025 (million units)
Exhibit 85 Bluetooth Speaker Market in US 2019–2025 (Revenue & Unit Shipments)
Exhibit 86 Preferred Music Streaming Apps in the US 2019
Exhibit 87 Bluetooth Speaker Market in Canada 2019–2025 (Revenue & Unit Shipments)
Exhibit 88 Bluetooth Speaker Market in Europe 2019–2025 ($ billion)
Exhibit 89 Bluetooth Speaker Market in Europe 2019–2025 (million units)
Exhibit 90 Internet Penetration in Europe: 2019
Exhibit 91 Incremental Growth in Europe 2019 & 2025 ($ billion)
Exhibit 92 Incremental Growth in Europe 2019 & 2025 (million units)
Exhibit 93 Bluetooth Speaker Market in Germany 2019–2025 (Revenue & Unit Shipments)
Exhibit 94 Germany: E-Commerce Market (2015–2018)
Exhibit 95 Bluetooth Speaker Market in UK 2019–2025 (Revenue & Unit Shipments)
Exhibit 96 UK: Music Consumption (2015−2018)
Exhibit 97 Bluetooth Speaker Market in France 2019–2025 (Revenue & Unit Shipments)
Exhibit 98 Bluetooth Speaker Market in Italy 2019–2025 (Revenue & Unit Shipments)
Exhibit 99 Bluetooth Speaker Market in Nordics 2019–2025 (Revenue & Unit Shipments)
Exhibit 100 Bluetooth Speaker Market in Spain 2019–2025 (Revenue & Unit Shipments)
Exhibit 101 GDP Per Capita in Spain
Exhibit 102 Bluetooth Speaker Market in APAC 2019–2025 ($ billion)
Exhibit 103 Bluetooth Speaker Market in APAC 2019–2025 (million units)
Exhibit 104 Incremental Growth in APAC 2019 & 2025 ($ billion)
Exhibit 105 Incremental Growth in APAC 2019 & 2025 (million units)
Exhibit 106 Bluetooth Speaker Market in China 2019–2025 (Revenue & Unit Shipments)
Exhibit 107 Number of Active Users for Various Music Streaming Services in China
Exhibit 108 Bluetooth Speaker Market in Japan 2019–2025 (Revenue & Unit Shipments)
Exhibit 109 Music Recording Industry in Japan: 2018
Exhibit 110 Bluetooth Speaker Market in Australia 2019–2025 (Revenue & Unit Shipments)
Exhibit 111 Streaming Services in Australia
Exhibit 112 Bluetooth Speaker Market in India 2019–2025 (Revenue & Unit Shipments)
Exhibit 113 Internet User Penetration in India (in million)
Exhibit 114 Bluetooth Speaker Market in Latin America 2019–2025 ($ billion)
Exhibit 115 Bluetooth Speaker Market in Latin America 2019–2025 (million units)
Exhibit 116 Incremental Growth in Latin America 2019 & 2025 ($ million)
Exhibit 117 Incremental Growth in Latin America 2019 & 2025 (million units)
Exhibit 118 Bluetooth Speaker Market in Brazil 2019–2025 (Revenue & Unit Shipments)
Exhibit 119 Annual Music Industry Turnover ($ million)
Exhibit 120 Bluetooth Speaker Market in Mexico 2019–2025 (Revenue & Unit Shipments)
Exhibit 121 Bluetooth Speaker Market in Argentina 2019–2025 (Revenue & Unit Shipments)
Exhibit 122 Bluetooth Speaker Market in MEA 2019–2025 ($ billion)
Exhibit 123 Bluetooth Speaker Market in MEA 2019–2025 (million units)
Exhibit 124 Incremental Growth in MEA 2019 & 2025 ($ million)
Exhibit 125 Incremental Growth in MEA 2019 & 2025 (million units)
Exhibit 126 Bluetooth Speaker Market in Saudi Arabia 2019–2025 (Revenue & Unit Shipments)
Exhibit 127 Internet User Penetration in Saudi Arabia
Exhibit 128 Bluetooth Speaker Market in South Africa 2019–2025 (Revenue & Unit Shipments)
Exhibit 129 Bluetooth Speaker Market in UAE 2019–2025 (Revenue & Unit Shipments)
List of Tables
Table 1 Key Caveats
Table 2 Currency Conversion 2013−2019
Table 3 Bluetooth Technologies and Features
Table 4 Comparative Analysis of Bluetooth and Wi-Fi Speakers
Table 5 Average IoT Expenditure by Various Industries (percentage of overall revenue) 2017
Table 6 List of E-commerce Retailers and their Web Sales Growth: 2018
Table 7 Comparative Analysis of Music Industry: Region Wise
Table 8 Specifications of Lithium-ion Polymer Batteries in Bluetooth Speakers
Table 9 Few Examples of Smart Speakers
Table 10 Pricing for Chinese Bluetooth Speakers
Table 11 Pricing of Branded Bluetooth Speakers
Table 12 Global Fixed Bluetooth Speaker Market: Revenue by Geography 2019-2025 ($ million)
Table 13 Global Fixed Bluetooth Speaker Market: Unit Shipments by Geography 2019-2025 (million units)
Table 14 Global Portable Bluetooth Speaker Market: Revenue by Geography 2019-2025 ($ billion)
Table 15 Global Portable Bluetooth Speaker Market: Unit Shipments by Geography 2019-2025 (million units)
Table 16 Global Traditional Bluetooth Speaker Market: Revenue by Geography 2019-2025 ($ billion)
Table 17 Global Traditional Bluetooth Speaker Market: Unit Shipments by Geography 2019-2025 (million units)
Table 18 Global Waterproof Bluetooth Speaker Market: Revenue by Geography 2019-2025 ($ billion)
Table 19 Global Waterproof Bluetooth Speaker Market: Unit Shipments by Geography 2019-2025 (million units)
Table 20 Global Rugged Bluetooth Speaker Market: Revenue by Geography 2019-2025 ($ billion)
Table 21 Global Rugged Bluetooth Speaker Market: Unit Shipments by Geography 2019-2025 (million units)
Table 22 Global Low-End Bluetooth Speaker Market: Revenue by Geography 2019-2025 ($ billion)
Table 23 Global Low-End Bluetooth Speaker Market: Unit Shipments by Geography 2019-2025 (million units)
Table 24 Global Mid-range Bluetooth Speaker Market: Revenue by Geography 2019-2025 ($ billion)
Table 25 Global Mid-range Bluetooth Speaker Market: Unit Shipments by Geography 2019-2025 (million units)
Table 26 Global Premium Range Bluetooth Speaker Market: Revenue by Geography 2019-2025 ($ million)
Table 27 Global Premium Range Bluetooth Speaker Market: Unit Shipments by Geography 2019-2025 (million units)
Table 28 Global Residential Bluetooth Speaker Market: Revenue by Geography 2019-2025 ($ billion)
Table 29 Global Residential Bluetooth Speaker Market: Unit Shipments by Geography 2019-2025 (million units)
Table 30 Global Commercial Bluetooth Speaker Market: Revenue by Geography 2019-2025 ($ billion)
Table 31 Global Commercial Bluetooth Speaker Market: Unit Shipments by Geography 2019-2025 (million units)
Table 32 Bluetooth Speaker Market in North America by Price Range 2019−2025 ($ billion)
Table 33 Bluetooth Speaker Market in North America by Price Range 2019−2025 (million units)

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