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The Telstra Enterprise demonstrates the impact of investing in digital transformation on revenue growth

The Telstra Enterprise demonstrates the impact of investing in digital transformation on revenue growth



Telstra Enterprise is displaying an advanced set of digital behaviours that is enabling the division to contribute to revenue growth and the company’s confident outlook. Analysys Mason assesses the impact that these behaviours can have on revenue growth and describes how Telstra Enterprise can play a key role in promoting digital transformation to the rest of the business.


Overview
Figure 1: Telstra's enterprise revenue growth compares favourably with other operators
New digital behaviours transform B2b customer experience
Figure 2: Telstra Enterprise demonstates several of the digital behaviours needed to become a digital service provider
Challenges and Recommendations


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