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The Super-bundling in Poland ties energy, finance, insurance and smart home services into a single bill

The Super-bundling in Poland ties energy, finance, insurance and smart home services into a single bill

Operators in Poland have pioneered ‘super-bundles’ that offer more diverse services than a typical multi-play bundle. These extra services have included everything from banking and insurance to energy and security. This comment assesses the varied results of those forays and the associated market sensitivities


Summary
Polish Operators
Figure 1: Existing super-bundle services in Poland
Service Bundling

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