Women Sports and Swimwear Market By Material (Synthetic, Natural), By Price Point (Premium, Mass), By Distribution Channel (E commerce, Supermarkets and hypermarkets, Brand Outlets, Discount Stores): Global Opportunity Analysis and Industry Forecast, 2021-2031
The global women sports and swimwear market was valued at $81.73 billion in 2021, and is projected to reach $148.32 billion by 2031, growing at a CAGR of 6.4% from 2022 to 2031.The market for women sports and swimwear has grown significantly over time and is anticipated to continue expanding steadily over the projected period. This can be due to rising consumer knowledge of health issues and the popularity of fitness activities like yoga, running, swimming, and aerobics. The increased involvement of women in sports and fitness activities has also paved the way for sports gear. The surge in consumer interest in health and fitness in emerging economies, increased disposable income, rising living standards in developing nations like China and India, and all of these factors all contribute to increased demand for fitness wear. The availability of low-quality and fake goods, however, limits the expansion of the global market.
Global demand for women sports and swimwear is being driven by product innovation and design. These include novel fabric and material varieties in a wide range of designs and patterns. Given that comfort has a significant influence on consumers' purchase decisions, swimwear manufacturers and designers place a strong emphasis on both comfort and features. To satisfy a variety of consumer preferences, manufacturers have produced innovative swimwear items like thermal swimwear and swimsuits with UV protection. Furthermore, middle-aged consumers are becoming more interested in fashionable and designer swimwear. Because of this, it is even more important to experiment with design, patterns, and fashion to satisfy customer demand.
The women sports and swimwear market is analyzed on the basis of material, price point, distribution channel, and region. By material, the market is divided into synthetic and natural. Further, synthetic is classified into polyester, nylon, neoprene, spandex, and others. Moreover, natural is classified into silk, cotton, and others. By price point, it is classified into premium and mass. By distribution channel, the market is divided into e-commerce, supermarkets/hypermarkets, brand outlets, and discount stores. Region wise, the market is analyzed across North America (the U.S., Canada, and Mexico), Europe (Germany, France, the UK, Italy, Spain, and rest of Europe), Asia-Pacific (China, India, Japan, Australia, and rest of Asia-Pacific), and LAMEA (Brazil, South Africa, United Arab Emirates, and rest of LAMEA).
The market for women sports and swimwear is negatively impacted by COVID-19, particularly during its peak transmission period in 2020. Even if the COVID-19 pandemic continues to have an impact on business globally, despite challenging economic conditions, the market for women sports and swimwear has been able to resume pre-COVID-19 levels of growth. The global women sports and swimwear market is anticipated to sustain a substantial growth rate over the forecast period due to the resumption of sporting events and other national and international competitions.
The major players operating in the global women sports and swimwear market are Arena S.p.A, Adidas AG, Jantzen Brands Corporation, La Perla Group, Lululemon Athletica Inc., Nike Inc., O’Neill, Parah, Perry Ellis International, PVH Corporation, Quicksilver, Seafolly Australia, TYR Sport Inc., Under Armour Inc, and Wacoal Europe Ltd.
Key Benefits For Stakeholders
This report provides a quantitative analysis of the market segments, current trends, estimations, and dynamics of the women sports and swimwear market analysis from 2021 to 2031 to identify the prevailing women sports and swimwear market opportunities.
The market research is offered along with information related to key drivers, restraints, and opportunities.
Porter's five forces analysis highlights the potency of buyers and suppliers to enable stakeholders make profit-oriented business decisions and strengthen their supplier-buyer network.
In-depth analysis of the women sports and swimwear market segmentation assists to determine the prevailing market opportunities.
Major countries in each region are mapped according to their revenue contribution to the global market.
Market player positioning facilitates benchmarking and provides a clear understanding of the present position of the market players.
The report includes the analysis of the regional as well as global women sports and swimwear market trends, key players, market segments, application areas, and market growth strategies.
Key Market Segments
By Price Point
By Distribution Channel
Supermarkets and hypermarkets
Rest of Europe
Rest of Asia-Pacific
United Arab Emirates
Rest of LAMEA
Key Market Players
Arena Italia S.p.A
La Perla Group
Lululemon Athletica Inc
Perry Ellis International, Inc
Under Armour Inc.
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