Linerless Labeling 2017 is AWA’s fourth report that focuses entirely on the linerless label technology and markets.
This study has been prepared to deliver an updated, independent, wide-ranging assessment of the market for pressure-sensitive labeling and product decoration applications that do not utilize a release liner – linerless labels. This technology is of particular interest, in two contexts. First, the entire value chain is continually challenged with demands to decrease costs of the finished decorated product or package. Removing the release liner in a pressure-sensitive laminate could make significant cost savings. The second context is that of sustainability.
Linerless labeling technologies are now viewed as a real opportunity by many laminate producers. Linerless labels are gaining an increasing share of the pressure-sensitive label market, and show promising growth in VIP and primary product pressure-sensitive labels. This report brings you up to speed on new developments, growth areas and the applications in which linerless labels are used. Research for this study is based on secondary research, and in-depth telephone interviews.