Neuromarketing Solution Market Research Report by Technology (Electroencephalography, Eye Tracking, and Functional Magnetic Resonance Imaging), End Use Industry, State (Florida, New York, and Ohio) - United States Forecast to 2027 - Cumulative Impact of C

Neuromarketing Solution Market Research Report by Technology (Electroencephalography, Eye Tracking, and Functional Magnetic Resonance Imaging), End Use Industry, State (Florida, New York, and Ohio) - United States Forecast to 2027 - Cumulative Impact of COVID-19

The United States Neuromarketing Solution Market size was estimated at USD 262.98 million in 2021 and expected to reach USD 305.64 million in 2022, and is projected to grow at a CAGR 12.59% to reach USD 535.70 million by 2027.

Market Statistics:

The report provides market sizing and forecast across five major currencies - USD, EUR, JPY, GBP, AUD, CAD, and CHF. It helps organization leaders make better decisions when currency exchange data is readily available. In this report, the years 2019 and 2020 are considered historical years, 2021 as the base year, 2022 as the estimated year, and years from 2023 to 2027 are considered the forecast period.

Market Segmentation & Coverage:

This research report categorizes the Neuromarketing Solution to forecast the revenues and analyze the trends in each of the following sub-markets:

Based on Technology, the market was studied across Electroencephalography, Eye Tracking, Functional Magnetic Resonance Imaging, Magnetoencephalographic, and Positron Emission Tomography.

Based on End Use Industry, the market was studied across Banking Financial Services, and Insurance (BFSI), Market Research, Retail / Consumer Brands, and Scientific Institutions.

Based on State, the market was studied across California, Florida, Illinois, New York, Ohio, Pennsylvania, and Texas.

Cumulative Impact of COVID-19:

COVID-19 is an incomparable global public health emergency that has affected almost every industry, and the long-term effects are projected to impact the industry growth during the forecast period. Our ongoing research amplifies our research framework to ensure the inclusion of underlying COVID-19 issues and potential paths forward. The report delivers insights on COVID-19 considering the changes in consumer behavior and demand, purchasing patterns, re-routing of the supply chain, dynamics of current market forces, and the significant interventions of governments. The updated study provides insights, analysis, estimations, and forecasts, considering the COVID-19 impact on the market.

Competitive Strategic Window:

The Competitive Strategic Window analyses the competitive landscape in terms of markets, applications, and geographies to help the vendor define an alignment or fit between their capabilities and opportunities for future growth prospects. It describes the optimal or favorable fit for the vendors to adopt successive merger and acquisition strategies, geography expansion, research & development, and new product introduction strategies to execute further business expansion and growth during a forecast period.

FPNV Positioning Matrix:

The FPNV Positioning Matrix evaluates and categorizes the vendors in the Neuromarketing Solution Market based on Business Strategy (Business Growth, Industry Coverage, Financial Viability, and Channel Support) and Product Satisfaction (Value for Money, Ease of Use, Product Features, and Customer Support) that aids businesses in better decision making and understanding the competitive landscape.

Market Share Analysis:

The Market Share Analysis offers the analysis of vendors considering their contribution to the overall market. It provides the idea of its revenue generation into the overall market compared to other vendors in the space. It provides insights into how vendors are performing in terms of revenue generation and customer base compared to others. Knowing market share offers an idea of the size and competitiveness of the vendors for the base year. It reveals the market characteristics in terms of accumulation, fragmentation, dominance, and amalgamation traits.

Competitive Scenario:

The Competitive Scenario provides an outlook analysis of the various business growth strategies adopted by the vendors. The news covered in this section deliver valuable thoughts at the different stage while keeping up-to-date with the business and engage stakeholders in the economic debate. The competitive scenario represents press releases or news of the companies categorized into Merger & Acquisition, Agreement, Collaboration, & Partnership, New Product Launch & Enhancement, Investment & Funding, and Award, Recognition, & Expansion. All the news collected help vendor to understand the gaps in the marketplace and competitor’s strength and weakness thereby, providing insights to enhance product and service.

Company Usability Profiles:

The report profoundly explores the recent significant developments by the leading vendors and innovation profiles in the United States Neuromarketing Solution Market, including Behavior and Brain Lab, Bruker, Buyology Inc., Cadwell Industries, Inc., Canon Medical Systems, Compumedics Limited, Css/Data intelligence, EB Neuro S.p.A., Hitachi, iMotions, ISCAN, Inc., LC Technologies, Merchant Mechanics Inc., Neural sense, Neural Sense (Pty) Ltd, Neurospire Inc., Nielsen Holdings PLC, NVISO SA, Olson Zaltman Associates, SensoMotoric Instruments, Siemens Healthineers, Sr Labs, SR Research, Synetiq Ltd., and Tobii Technology.

The report provides insights on the following pointers:

1. Market Penetration: Provides comprehensive information on the market offered by the key players
2. Market Development: Provides in-depth information about lucrative emerging markets and analyze penetration across mature segments of the markets
3. Market Diversification: Provides detailed information about new product launches, untapped geographies, recent developments, and investments
4. Competitive Assessment & Intelligence: Provides an exhaustive assessment of market shares, strategies, products, certification, regulatory approvals, patent landscape, and manufacturing capabilities of the leading players
5. Product Development & Innovation: Provides intelligent insights on future technologies, R&D activities, and breakthrough product developments

The report answers questions such as:

1. What is the market size and forecast of the United States Neuromarketing Solution Market?
2. What are the inhibiting factors and impact of COVID-19 shaping the United States Neuromarketing Solution Market during the forecast period?
3. Which are the products/segments/applications/areas to invest in over the forecast period in the United States Neuromarketing Solution Market?
4. What is the competitive strategic window for opportunities in the United States Neuromarketing Solution Market?
5. What are the technology trends and regulatory frameworks in the United States Neuromarketing Solution Market?
6. What is the market share of the leading vendors in the United States Neuromarketing Solution Market?
7. What modes and strategic moves are considered suitable for entering the United States Neuromarketing Solution Market?

Please Note: PDF & Excel + Online Access - 1 Year

Companies Mentioned

Behavior and Brain Lab
Buyology Inc.
Cadwell Industries, Inc.
Canon Medical Systems
Compumedics Limited
Css/Data intelligence
EB Neuro S.p.A.
LC Technologies
Merchant Mechanics Inc.
Neural sense
Neural Sense (Pty) Ltd
Neurospire Inc.
Nielsen Holdings PLC
Olson Zaltman Associates
SensoMotoric Instruments
Siemens Healthineers
Sr Labs
SR Research
Synetiq Ltd.
Tobii Technology

1. Preface
1.1. Objectives of the Study
1.2. Market Segmentation & Coverage
1.3. Years Considered for the Study
1.4. Currency & Pricing
1.5. Language
1.6. Limitations
1.7. Assumptions
1.8. Stakeholders
2. Research Methodology
2.1. Define: Research Objective
2.2. Determine: Research Design
2.3. Prepare: Research Instrument
2.4. Collect: Data Source
2.5. Analyze: Data Interpretation
2.6. Formulate: Data Verification
2.7. Publish: Research Report
2.8. Repeat: Report Update
3. Executive Summary
4. Market Overview
5. Market Insights
5.1. Market Dynamics
5.1.1. Drivers
5.1.2. Restraints
5.1.3. Opportunities
5.1.4. Challenges
5.2. Cumulative Impact of COVID-19
6. Neuromarketing Solution Market, by Technology
6.1. Introduction
6.2. Electroencephalography
6.3. Eye Tracking
6.4. Functional Magnetic Resonance Imaging
6.5. Magnetoencephalographic
6.6. Positron Emission Tomography
7. Neuromarketing Solution Market, by End Use Industry
7.1. Introduction
7.2. Banking Financial Services, and Insurance (BFSI)
7.3. Market Research
7.4. Retail / Consumer Brands
7.5. Scientific Institutions
8. California Neuromarketing Solution Market
9. Florida Neuromarketing Solution Market
10. Illinois Neuromarketing Solution Market
11. New York Neuromarketing Solution Market
12. Ohio Neuromarketing Solution Market
13. Pennsylvania Neuromarketing Solution Market
14. Texas Neuromarketing Solution Market
15. Competitive Landscape
15.1. FPNV Positioning Matrix
15.1.1. Quadrants
15.1.2. Business Strategy
15.1.3. Product Satisfaction
15.2. Market Ranking Analysis
15.3. Market Share Analysis, By Key Player
15.4. Competitive Scenario
15.4.1. Merger & Acquisition
15.4.2. Agreement, Collaboration, & Partnership
15.4.3. New Product Launch & Enhancement
15.4.4. Investment & Funding
15.4.5. Award, Recognition, & Expansion
16. Company Usability Profiles
16.1. Behavior and Brain Lab
16.2. Bruker
16.3. Buyology Inc.
16.4. Cadwell Industries, Inc.
16.5. Canon Medical Systems
16.6. Compumedics Limited
16.7. Css/Data intelligence
16.8. EB Neuro S.p.A.
16.9. Hitachi
16.10. iMotions
16.11. ISCAN, Inc.
16.12. LC Technologies
16.13. Merchant Mechanics Inc.
16.14. Neural sense
16.15. Neural Sense (Pty) Ltd
16.16. Neurospire Inc.
16.17. Nielsen Holdings PLC
16.18. NVISO SA
16.19. Olson Zaltman Associates
16.20. SensoMotoric Instruments
16.21. Siemens Healthineers
16.22. Sr Labs
16.23. SR Research
16.24. Synetiq Ltd.
16.25. Tobii Technology
17. Appendix
17.1. Discussion Guide
17.2. License & Pricing

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