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Ice Cream - Italy
By: Mintel International Group Ltd.
Italian sales of ice cream (not including artisanal) are expected to reach 1.7 million in 2009, declining by 1% on 2008. Volumes are expected to reach 202,000 tonnes, registering decline of around 1%. Sales are
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9/1/2009
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$990.00
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Ice Cream - France
By: Mintel International Group Ltd.
Ice cream is a luxury product most often bought on impulse and sold at an affordable price. The French are fond of ice cream - penetration levels are high - but there has been a
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9/1/2009
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$990.00
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Ice Cream - Germany
By: Mintel International Group Ltd.
The German ice cream market has been on a downwards trend in both volume as well as value sales since mid-decade. The market is worth an estimated 3,016 million in 2009, a fall of 2%
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9/1/2009
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$990.00
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Marketing Health to Men - US
By: Mintel International Group Ltd.
Creating professional comfort
When specifically targeting men, it is necessary to consider factors that differentiate the genders and to not adopt a “one size fits all” approach. As an example, soy, which is considered to
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9/1/2009
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$3,995.00
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Fitness Clothing - US
By: Mintel International Group Ltd.
Working out and hanging out
Research suggests that Hispanic respondents are significantly more likely to have purchased fitness wear in the past 12 months. Hispanics also are some of the most ardent sports fans and
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9/1/2009
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$3,995.00
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Ice Cream - UK
By: Mintel International Group Ltd.
Ice Cream - Can it genuinely be de-seasonalised?
There is growing demand for indulgent ‘treats’ in the British diet and the £1.3 billion ice cream market is tapping into this demand with growing sales of
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9/1/2009
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$3,000.00
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Canadian Credit Cards - US
By: Mintel International Group Ltd.
An industry overview
Canadians prefer debit over credit, although purchase volume share has been shifting toward credit cards since 2003. Canadians generally save their credit cards for purchasing big-ticket items, preferring debit cards for smaller
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9/1/2009
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$3,995.00
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The Social Dynamics of 18-24 Year-old Males - US
By: Mintel International Group Ltd.
The finding that 18-24 year olds don’t often use social networking sites for product recommendations (despite often asking friends for product advice) suggests that these sites are not meeting their full potential as sources of
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9/1/2009
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$3,995.00
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Private Label: Disposable Baby Products - US
By: Mintel International Group Ltd.
Private label marketers are using store brands to develop a retail identity and separate themselves from the competition. Today, private label extends to virtually every category in the store making lucrative co-branding opportunities an option
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9/1/2009
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$3,995.00
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Functional Beverages - US
By: Mintel International Group Ltd.
The explosive growth of the functional beverage market over the first few years of this decade might well be described as a youth movement. Many of the biggest successes—Red Bull, Vitaminwater, AriZona, and a handful
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9/1/2009
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$3,995.00
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Electric Cars - US
By: Mintel International Group Ltd.
“Hybrid” has been the buzzword for energy efficiency since the Prius and Insight entered the auto market in the late 1990s. Environmentally conscious consumers make their mark by buying a hybrid. For drivers who desire
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9/1/2009
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$3,995.00
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Echo Boomers and Finance - US
By: Mintel International Group Ltd.
Like any new generation coming of age, Echo Boomers are in the process of establishing themselves in terms of jobs and households although for some the current economic environment may have slowed this progression. As
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9/1/2009
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$3,995.00
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Vitamins and Minerals - US
By: Mintel International Group Ltd.
When food alone doesn't deliver
In light of the recession, Americans have been increasingly cutting back on their healthcare maintenance. According to a May 2009 press release from the Academy of American Family Physicians (AAFP):
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9/1/2009
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$3,995.00
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Star Power - US
By: Mintel International Group Ltd.
The new world of entertainment branding
Consistent with Mintel’s Black Americans’ Shopping and Spending Patterns—U.S., March 2008 and Hispanic Shopping and Spending Patterns—U.S., February 2008, the analysis that follows indicates that blacks and Hispanics tend
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9/1/2009
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$3,995.00
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Ethnic Foods - US
By: Mintel International Group Ltd.
Multi-cultural meets wider distribution
Driven by an increasingly diverse population, a growing number of restaurants focused on ethnic cuisine, and popularity of the Food Network and celebrity chefs, Americans have developed a more sophisticated palate.
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9/1/2009
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$3,995.00
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Fast Casual Restaurants - US
By: Mintel International Group Ltd.
Entertainment on the menu
Note: section content has been excerpted and adapted from Eating Ethnic: Trends in Ethnic Cuisine on the Menu, a May 2009 Mintel Menu Insights Trend Report, which offers additional insights on
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9/1/2009
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$3,995.00
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Hispanics and Big Ticket Purchases: Electronics and Appliances - US
By: Mintel International Group Ltd.
Value-driven
The Hispanic population in the U.S. is highly concentrated in a few states and metropolitan areas. For high ticket items, like major appliances and furniture where advertising budgets have been limited, this level of
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9/1/2009
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$3,995.00
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Alternative Retirement Strategies - UK
By: Mintel International Group Ltd.
Why no pension? - Alternative Retirement Strategies
The structure of the retirement planning market is constantly shifting. The personal pension was launched more than two decades ago, and since then there has been a steady
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9/1/2009
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$3,000.00
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Car Finance - UK
By: Mintel International Group Ltd.
Car Finance - Driving sales in a tough market
The car market has been hit hard by the recession - as a big-ticket purchase, and one that can often be delayed, the industry has always
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9/1/2009
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$3,000.00
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Breakfast Cereal - US
By: Mintel International Group Ltd.
What's in your bowl?
Breaking away from breakfast is a longstanding objective for the industry, and remains perhaps the most vibrant means of increasing usage. While cereal for dinner is an occasional habit for many
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9/1/2009
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$3,995.00
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Cookware - US
By: Mintel International Group Ltd.
Those aged 18-35 are the most likely to be actively acquiring cookware for the first time, thus seeking the greatest range of products and building brand allegiance. (Only 35% of those aged 18-24 have acquired
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9/1/2009
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$3,995.00
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In-car Entertainment - US
By: Mintel International Group Ltd.
With more states and local municipalities cracking down on drivers caught behind the wheel while on their cell phone, retailers can increase foot traffic and gain market exposure by running a promotion offering free or
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9/1/2009
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$3,995.00
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Consumer Electronics Holiday Shopping - US
By: Mintel International Group Ltd.
There are an array of products that younger users are more likely to be familiar with, but which should carry clear functional value for their parents and grandparents. Suppliers and retailers should consider promoting these
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9/1/2009
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$3,995.00
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Specialist Mortgage Lending - UK
By: Mintel International Group Ltd.
The specialist mortgage sector has been in absolute turmoil over the past two years with certain product areas such as sub-prime under threat of extinction. Having previously experienced a sustained period of growth, development and
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9/1/2009
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$3,000.00
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Ethical and Green Retailing - UK
By: Mintel International Group Ltd.
How are Retailers addressing Environmental and Ethical issues?
This report focuses on consumer awareness of the issues and how their behaviour has changed in response to changing economic and environmental conditions. It identifies whether consumer
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9/1/2009
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$3,390.00
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