Jupiter Research Corporation Research Reports

Title	Published	Price
The Mobile Content Value Chain By: Jupiter Research Corporation New entrants (e.g., Apple, Google, Yahoo!) and existing players (particularly handset manufacturers) are launching aggressive content strategies. In doing so, they disrupt the mobile content value chain, which was dominated by mobile operators until \| more... Search inside this report	3/31/2008	$750.00
US Online Retail Executive Survey, 2007 By: Jupiter Research Corporation As the online portion of multichannel retailers' overall business increasingly influences the whole, retailers are seeking optimal organizational structures and integration \| more... Search inside this report	3/30/2008	$1,500.00
The Internet Television Value Chain By: Jupiter Research Corporation Internet video consumption exploded in early 2007. Business models have not yet caught up with consumer demand, and several players in the value chain are eagerly positioning themselves to take advantage of a billion dollar \| more... Search inside this report	3/28/2008	$1,500.00
Rich Media Formats By: Jupiter Research Corporation Out-of-banner rich media can help advertisers cut through clutter, but advertisers face significant hurdles in effective \| more... Search inside this report	3/24/2008	$750.00
PC-Based Communications By: Jupiter Research Corporation Increased broadband adoption has given consumers improved access to free PC-based voice and video \| more... Search inside this report	3/24/2008	$750.00
Knowledge-Driven Customer Service By: Jupiter Research Corporation The makeup of knowledge management (KM) deployments has not significantly changed during the past several years, indicating a lack of importance placed on this critical foundation of customer support \| more... Search inside this report	3/24/2008	$750.00
NFC-Based Mobile Payments in the US By: Jupiter Research Corporation US banks and wireless carriers have a growing interest in mobile proximity payments leveraging Near Field Communication (NFC) technology. However, ongoing trials highlight significant hurdles throttling broad-based deployment in the \| more... Search inside this report	3/24/2008	$750.00
Digital Home By: Jupiter Research Corporation Consumers are faced with more than the notion of three screens. The ubiquity of multiple screens in multiple locations in the home reflects a changing role in their purpose and \| more... Search inside this report	3/24/2008	$750.00
European Next-Generation Digital Music Services By: Jupiter Research Corporation 'Away day' strategies of key technology vendors, such as Apple and Nokia, are blurring the boundaries between mobile and fixed music services and will precipitate a new generation of platform-agnostic music \| more... Search inside this report	3/20/2008	$1,500.00
US Online Automotive Advertising Forecast, 2007 to 2012 By: Jupiter Research Corporation The percentage of online automotive researchers who clicked through to a site as a result of seeing an automotive ad increased by nearly one-third between 2006 and \| more... Search inside this report	3/19/2008	$750.00
Mobile Internet By: Jupiter Research Corporation AT&T has announced the addition of Starbucks to its nationwide footprint of hotspots, thereby extending broadband access for its customers beyond home and cellular networks. Starbucks announced a deal allowing limited access from iPhones earlier \| more... Search inside this report	3/18/2008	$750.00
Teen Globaphiles By: Jupiter Research Corporation The globalization of technology and media means teens around the globe are embracing international \| more... Search inside this report	3/18/2008	$750.00
Cross-Border Online Commerce By: Jupiter Research Corporation The European Commission is currently reviewing eight directives to further deepen the single market. In particular, the Distance Selling Directive aims to increase the attractiveness of cross-border trade through \| more... Search inside this report	3/14/2008	$750.00
European Search Marketing Executive Survey, 2007 By: Jupiter Research Corporation European paid search spending will more than double between 2007 and 2012. As spending grows, however, keyword prices are also rising and return on investment is falling. Many search marketers, seeking greater campaign sophistication and \| more... Search inside this report	3/14/2008	$1,500.00
Green Marketing By: Jupiter Research Corporation Currently, for small-business executives, being environmentally conscious may just be a matter of personal choice. However, it will rapidly become a response to the demands of their own green \| more... Search inside this report	3/12/2008	$750.00
Multi-Play Consumer Survey, 2007 By: Jupiter Research Corporation The mobile, broadband, home phone, and television markets are in the process of colliding as operators diversify into each others' home territory. Multi-play offers are at the heart of this new, emerging single market for \| more... Search inside this report	3/11/2008	$1,500.00
Practical Analytics By: Jupiter Research Corporation Site operators have options for measuring online initiatives ranging from enterprise analytics solutions to analytics tools embedded within applications. Data reconciliation is often unfeasible and frequently fuels incorrect assumptions and misguided strategies. \| more... Search inside this report	3/11/2008	$750.00
Health Insurance By: Jupiter Research Corporation Health insurers are actively trying to improve members' support and service, particularly online. Recently, WellPoint teamed up with Zagat Survey to offer doctors' ratings to members, and Blue Cross and Blue Shield of Minnesota launched \| more... Search inside this report	3/11/2008	$750.00
Mobile Content By: Jupiter Research Corporation New product launches are threatening to disrupt the mobile value chain by encouraging users to side-load content from PCs. Apple, Nokia, Yahoo!, and Google all have such hybrid mobile-PC strategies. \| more... Search inside this report	3/10/2008	$750.00
Cross-Media Campaigns By: Jupiter Research Corporation Advertisers are shifting budgets online and face uncertainty regarding methods to best manage cross-media \| more... Search inside this report	3/10/2008	$750.00
Portable Media Players By: Jupiter Research Corporation MP3 player sales have slowed, raising questions about the role of portable media players and how competitors might best compete with Apple in a shifting market. \| more... Search inside this report	3/7/2008	$750.00
Travel Widgets By: Jupiter Research Corporation As online consumers' use of widgets grows, travel social marketers should consider experimenting with travel applications on social networking Web sites. \| more... Search inside this report	3/7/2008	$750.00
US Mobile Payments By: Jupiter Research Corporation Recent US activity in mobile payment deployment has not spurred a groundswell of interest from consumers. Mobile payments will instead evolve as an element of the developing mobile ecosystem, requiring mastery of interim tactics (e.g., \| more... Search inside this report	3/6/2008	$1,500.00
Unified Customer Service By: Jupiter Research Corporation Unified customer service is still rare, and little return on investment (ROI) proof exists to support wholesale or rip-and-replace integration. However, opportunities exist to incorporate key business processes and address customer-interaction voids without wholesale integration. \| more... Search inside this report	3/5/2008	$1,500.00
Public Wi-Fi By: Jupiter Research Corporation Security features are of relatively low priority to consumers when it comes to Wi-Fi. \| more... Search inside this report	3/5/2008	$750.00
Title	Published	Price

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