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Home > List All Publishers > Hartman Group

Hartman Group

The Hartman Group, founded 1989, is a full-service consulting and market research firm offering a wide range of services and products focusing on the health and wellness markets. The company currently works out of offices in Bellevue, Washington.

Our experienced staff, with diverse, yet complementary backgrounds are experts in providing trade reports, syndicated studies, strategic consulting and customized research. This team has extensive knowledge and experience in marketing, business management, retail anthropology, sociology, nutrition, healthcare management, consumer economics and statistics.

 

Hartman Group

 


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Gift Card Buying Trends: Shopper Intentions and Purchase Behaviors 2009
By: Hartman Group
Gift Card Buying Trends explores who buys gift cards, when, where, why and how. It compares shoppers' intentions pre-holiday 2008 with their holiday gift card purchase behaviors to determine what was actually spent, the types  |  more...
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4/1/2009       $1,250.00
Sustainability: The Rise of Consumer Responsibility
By: Hartman Group
In this report, The Hartman Group examines where the consumer definition of sustainability currently is at and offers insight into the negative outlook consumers have for the economy and the positive outcome they feel will  |  more...
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1/21/2009       $15,000.00
Cultural Trends 2009
By: Hartman Group
Unless you spent 2008 under a rock (or wandering around Second Life) some of the biggest cultural trends actually had very little to do with mainstream media - television, film, music and the like. While  |  more...
12/30/2008       $30.00
Contemporary Food Trends
By: Hartman Group
The world is a very, very different place than it was 12 months ago. So, we consider this an ideal opportunity to give pause and take stock of these changes. To look back at where  |  more...
12/17/2008       $30.00
A Brand Called Hope: Reimagining Consumer Culture
By: Hartman Group
No longer tied to the traditions of their parents food shopping and eating habits today's consumers have different aspirations. They desire something new, something better. Something to hope for. Drawing on The Hartman Group's decades-long  |  more...
11/1/2008       $40.00
Redefining Quality in Premium Frozen Dinners & Entrees
By: Hartman Group
Contemporary notions of quality regarding the frozen meal are being redefined by today's consumers. For decades, the frozen food industry has marketed frozen meals based on two factors: price and convenience. So, with sales for  |  more...
11/1/2008       $30.00
Gift Cards Purchase & Redemption, Pre-Holiday Outlook 2008
By: Hartman Group
The Hartman Group, Inc. has teamed up with respected shopper survey experts, A National Research Network, to explore consumer trends, attitudes and behaviors with regard to gift card purchases this upcoming holiday season. Learn the  |  more...
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9/1/2008       $1,250.00
The Many Faces of Organic
By: Hartman Group
The Hartman Group is back with the most in-depth understanding into the consumer perceptions, motivations and behaviors driving the organic marketplace. Learn what organic now means since our 2006, 2003, 2000 and 1997 studies. The  |  more...
7/15/2008       $15,000.00
Voting with Dollars: The Power and Penance of Responsible Purchasing
By: Hartman Group
Consumers wield an awful lot of power in the marketplace but face a certain amount of remorse when spending is out of alignment with personal values. More and more consumers believe their purchase decisions have  |  more...
5/1/2008       $30.00
Pulse Report: Consumer Understanding of Buying Local
By: Hartman Group
What does the term “buy local” mean to today's consumers? “Local” has become a quality distinction marker for food consumption as well as environmental causes. While “buy local” is a phrase that continues to  |  more...
2/27/2008       $750.00
Reimagining Convenience Foods
By: Hartman Group
From WW II on, convenience foods have transformed the way entire generations of American consumers have cooked and savored food. Even today, the role of convenience foods in the kitchens and diets of Americans owes  |  more...
1/1/2008       $30.00
Tinder Box Report on Trends 2008
By: Hartman Group
A Tinderbox Report: What are the emerging trends for 2008? Consumers are expressing themselves in ways previously unimagined. Our current consumer trends framework, for example, couches the most recent consumer developments in the long-evolving  |  more...
12/10/2007       $500.00
Premium Food Experiences
By: Hartman Group
Premium Food Experiences Understanding the Consumer Redefinition of Quality After years of exposure to iconic brands and products that have become largely commoditized, consumers are experiencing “food fatigue” and are abandoning these legacy  |  more...
12/1/2007       $750.00
Pulse Report: Label Reading from the Consumer Perspective
By: Hartman Group
Pulse Report: Label Reading from the Consumer Perspective Do consumers read product labels on today's consumer packaged goods? Who can  |  more...
12/1/2007       $750.00
Multicultural Foods: Spicing Up the American Diet
By: Hartman Group
Consumers tastes are changing and moving beyond classic notions of American food, which they now consider bland by comparison to the exciting new flavors and food experiences they encounter in many different types of ethnic  |  more...
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11/1/2007       $30.00
Shopper Fact Sheet: Consumer Interest in New Products in Supermarkets
By: Hartman Group
This fact sheet is derived from results of an online survey fielded via Hartman Interactive, The Hartman Groups online panel for consumers, designed to explore a select number of factors from the perspective of consumer  |  more...
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10/1/2007       $30.00
Wellness Lifestyle Insights 2007: Emerging Trends to Shape the Future Marketplace
By: Hartman Group
Wellness Lifestyle Insights 2007: Emerging Trends to Shape the Future Marketplace is the third in our series focused on documenting lifestyles, shopping and usage habits of the American consumer with regard to “healthy living” and  |  more...
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10/1/2007       $7,500.00
Trans Fats: A Caution Light for Food Manufacturers, Retailers and Public Health Officials
By: Hartman Group
Trans fats have become public health enemy number one on many levels across the country as municipalities such as New York and Chicago are moving to eliminate partially hydrogenated oils from foodservice establishments citywide. Trans  |  more...
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8/1/2007       $30.00
Pulse Report: Portion Control from a Consumer Perspective
By: Hartman Group
Pulse Report: Portion Control from a Consumer Perspective Portion Control from a Consumer Perspective examines how Americans are increasingly experimenting with incorporating aspects of moderation into their lifestyles whereby ""minimizing"" is increasingly  |  more...
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6/1/2007       $750.00
Sustainability: Understanding The Consumer Perspective
By: Hartman Group
With global warming just one of several environmentally charged topics hotly debated in all manner of media, the focus of what needs to be done is largely centered on companies and businesses. Doesn't it stand  |  more...
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5/1/2007       $5,000.00
Boomers: Changing Food Consumption Among Baby Boomers
By: Hartman Group
What You Can Expect Given that boomers' changing relationship with food and beverages, and health and wellness are occurring in an ever-complicating labyrinth of dining, product and retail options, Changing Food Consumption Among Baby Boomers:  |  more...
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4/1/2007       $10,000.00
Pulse Report: Heart Health From a Consumer Perspective
By: Hartman Group
Heart Health from a Consumer Perspective paints a lifestyle portrait of the heart health landscape as depicted from both a heart health ""concerned"" (vs. ""unconcerned"") consumer viewpoint, as well as from the vantage point of  |  more...
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3/1/2007       $750.00
Baby Boomers: 2006: Changing Food Consumption Among Baby Boomers (1946-1964)
By: Hartman Group
No other generation in history has been more intensely watched than Baby Boomers. Anything "boomer" makes headlines. And for good reason, with an estimated annual spending in the $2 trillion range, this consumer group of  |  more...
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3/1/2007       $20,000.00
Pulse Report: Shopper Cards from a Consumer Perspective
By: Hartman Group
Shopper Cards from a Consumer Perspective documents how well consumer attitudes and behaviors align with industry intent and practice. With approximately 30 figures and tables, this report looks beyond transaction size and shopping frequency patterns  |  more...
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12/1/2006       $50.00
Pulse Report: Private Label from a Consumer Perspective
By: Hartman Group
Private Label from a Consumer Perspective documents how far retailer brands have come in the eyes of consumers and examines in-depth store brand awareness and perceptions of store brand quality. With over 45 figures and  |  more...
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8/1/2006       $550.00
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