TechnoMetrica Market Intelligence

TechnoMetrica Market Intelligence is a leading provider of timely intelligence for its prestigious national and international clients. Our main areas of focus include the high-tech and auto industries, as well as the small business segments of the economy. The company is the research partner of Investor’s Business Daily – a leading national financial publication – and the Pulitzer Prize winning Christian Science Monitor.

TechnoMetrica publishes the well known, monthly TIPP Economic Optimism Index – a recognized leading economic indicator that predicts with 90% accuracy the directional movements of other well known economic indicators, including the University of Michigan’s and Conference Board’s Consumer Indices.

TechnoMetrica is a leader in the field of small business research. Meticulously and with painstaking patience, we have assembled the Small Business Insights Panel – a truly unique resource for today’s marketers. Consisting of over 7,000 small business owners who have agreed to participate in research projects, it is a powerful addition to the arsenal of any company that wants to succeed in today’s business environment. Recently, TechnoMetrica launched an insurance broker panel that will be used to study the increasingly important insurance industry.

In addition, TechnoMetrica also maintains a consumer panel consisting of over 50,000 Americans nationwide.

TechnoMetrica’s reports are known for their scope, depth and breadth. Actionable reports – written by our seasoned analysts bringing years of experience to all research projects – make the markets we study come to life.

In summary, TechnoMetrica gives it’s clients results they can use, base important decisions on, and compete effectively in today’s dynamic & fast paced world.

 

List of reports from TechnoMetrica Market Intelligence

TechnoMetrica Market Intelligence
12/3/2003 | published by: TechnoMetrica Market Intelligence
... cumulative responses of American households from June 2003 to December 2003. The sample size is statistically robust, consisting of over 6,100 respondents. The data is projectable to the national home computer market, which consists of ...  |  more...
$500.00
National Profile of Computer-Less Households
12/1/2003 | published by: TechnoMetrica Market Intelligence
... cumulative responses of American households from June 2003 to December 2003. The sample size is statistically robust, consisting of over 6,100 respondents. The data is projectable to the national home computer market, which consists of ...  |  more...
$500.00
TIPP Economic Optimism Index
3/1/2004 | published by: TechnoMetrica Market Intelligence
... Board and the University of Michigan. The TIPP Economic Optimism Index is based on a survey of 900-plus adults chosen at random nationwide. The poll is generally conducted in the first week of the month ...  |  more...
$600.00
The US Market for DVD Recorders: A Detailed Look at an Emerging Product
5/1/2004 | published by: TechnoMetrica Market Intelligence
... growth rate, consumer’s urgency to purchase, and discusses industry trends, opportunities and challenges for industry participants. In an effort to better understand the industry and the end-user experience, TechnoMetrica augmented the primary research by conducting ...  |  more...
$3,000.00
TechnoMetrica’s 2003 Small Business Car Rental Usage Study
9/1/2003 | published by: TechnoMetrica Market Intelligence
... the latest familiarity and favorability ratings of the key players in the U.S. car rental industry. Specific topics of investigation include rental frequency, rental locations, price expectations, influential factors in the purchase decision, and enrollment ...  |  more...
$4,000.00
TIPP Home Computer Purchase Outlook Index
3/1/2004 | published by: TechnoMetrica Market Intelligence
... of consumers to purchase a computer in the next six months, with purchase intent expressed as a score that ranges between 0 and 100. Higher index readings correspond to higher expectations to purchase a computer ...  |  more...
$6,000.00
Small Business Computer Demand Tracker
periodical | published by: TechnoMetrica Market Intelligence
... The current wave of the study was launched in the 3rd Quarter of 2003. The sample for the study was drawn from TechnoMetrica Market Intelligence’s Insights PanelSM, a group of over 7,000 small and home-based ...  |  more...
$18,000.00