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Region: All Regions > Europe
Category: All Categories > Marketing & Market Research > Demographics > Gender
(7 reports matching your criteria)
Marketing to Men - UK - January 2016
1/1/2016 | published by: Mintel International Group Ltd.
... ad campaigns. There is now an opportunity for brands to change this, with brands using advertising to more fully identify with the average man, using regular-shaped models in their campaigns, as well as emphasising the ...  |  read more...
USD 3,554.69
Ethnicity-Specific Beauty in Europe ; Looking beyond Caucasian consumers on the continent
12/29/2015 | published by: Canadean Ltd
... solutions. Brands can no longer view consumers on the continent as a single homogenous group and must take into account their differing concerns and requirements to create a more inclusive offering. Key Findings Europeans today ...  |  read more...
USD 995
The Netherlands in 2030: The Future Demographic
10/2/2015 | published by: Euromonitor International
... majority of this growth, although positive net migration will also be a significant driver. The sharpest growth will be amongst the older age groups, influenced by rising life expectancy. This will lead to a rise ...  |  read more...
USD 990
Marketing to Mums - UK - September 2015
9/1/2015 | published by: Mintel International Group Ltd.
... and acknowledge the changing realities of what it means to be a parent in modern Britain. Treating and addressing mothers as a homogenous group doesn't do justice to the complex lives and diversity of experiences ...  |  read more...
USD 3,554.69
Shopper Typologies and Segmentations 2014
2/1/2014 | published by: Evolution Insights Ltd.
... Location, social class and whether the shopper has children living at home or not. Although these demographics are important on their own, interactions between them create further segmentations. As such young and childless, empty nesters, ...  |  read more...
USD 2,397.66
Men's Disposable Razors & Blades Market in Hungary to 2016
2/12/2013 | published by: Canadean Ltd
... report enables readers to examine the components of change in the industry by looking at historic and future growth patterns – how consumers’ changes in behavior have affected total volumes, values and type of products ...  |  read more...
USD 495
Shopper Typologies & Segmentation
2/27/2012 | published by: Evolution Insights Ltd.
... and the importance of Price. It looks at these behaviours and segmenting by Age, Gender, SEG, Singles, Couples, Parents, Empty Nesters and Older shoppers, comparing and contrasting the different attitudes amongst the key drivers listed. ...  |  read more...
USD 3,120