... Market size is based on retail (off trade) and non-retail (on trade and food industry) sales. Market size for Wine & Sparkling Wines in Chile is given in CLP and litre with a minimum of ...  |  read more...

... of responding to the gourmet trend, the company has maintained its share in Chile in recent years. As Cambiaso Hermanos offers many products targeted at lower-income consumers, increasing competition from private label products could have ...  |  read more...

... the increased awareness of its healthy properties. Meanwhile, coffee value sales were strengthened as operators became better established and consumption habits continued to change, although volume sales declined underpinned in the effects of a shorter ...  |  read more...

... yerba mate, which represents around 40% of volume sales in the country and that was showing increased signs of maturity during the review period. Yerba mate or other plant-based hot drinks are currently facing substitution ...  |  read more...

... alternatives to Starbucks. Juan Valdez has also improved its retail position. This is consistent with the company’s focus on both the on-trade channel, through its own coffee shops, and the off-trade channel. Procafecol Chile also ...  |  read more...

... Market size is based on retail (off trade) and non-retail (on trade and food/other industries) sales. Market size for Spirits in Colombia is given in COP and litre with a minimum of five years' historical ...  |  read more...

... to developing new products, particularly new organic flavour variants in fruit/herbal tea, the company will also seek to strengthen the distribution and marketing activities for its existing brands. In line with its “eco social” corporate ...  |  read more...

... have therefore struggled to maintain competitive pricing. By upholding their quality standards, companies were forced to increase prices, thus reducing their competitiveness in coffee in Bolivia. During the review period, consumers were attracted to domestic ...  |  read more...

... black standard tea by Bolivians. Since 2011, companies have taken the traditional ingredients a step further and begun to add lemon, cinnamon and clove to their tea bags. The trend attracted consumers from all socioeconomic ...  |  read more...

... Pellegrino) more than on a demand for additional benefits as has happened in other soft drinks categories thanks to the increase of fortified and functional products. The lack of safe water supply in vast regions ...  |  read more...

... and Procafecol. The result was a dairy-based RTD coffee combining two very famous brand names, Alpina and Juan Valdez (Café Latte Alpina Juan Valdez). The product has shown spectacular growth rates since its launch in ...  |  read more...

... an energy drink from Quala, took a beverage that was consumed mainly by upper-middle and higher-income levels to low-income groups, or the base of the pyramid. Its low price dramatically lowered the average unit price ...  |  read more...

... new products to the market; some of which were the first to be introduced in categories such as sports and functional water. The launch of Speed was a risky strategy as the products compete front ...  |  read more...