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Region: All Regions > Central America
Category: All Categories > Marketing & Market Research > Advertising & Marketing
(2 reports matching your criteria)
 
Online Advertising: Crafting Advertorial Opportunities to Attract CPGs
1/14/2002 | published by: Jupiter Research Corporation
... yet to attract sufficient traditional advertising dollars to offset the loss of dot-com spending, StarMedia renewed a one-year partnership with L’Oreal, one of three multimillion dollar deals the struggling portal has inked with multinational CPGs.  |  more...
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$195.00
Optimize Reach
8/10/2001 | published by: Jupiter Research Corporation
... last year’s marketing funds, they must strike a delicate balance between two critical imperatives: greater efficiency and sustained growth. Unlike their counterparts in more mature markets such as the US, online retailers in Latin America ...  |  more...
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$595.00