New Nutrition Business Research Reports

Title	Published	Price
New Book Defines Strategy for Superfruit Success By: New Nutrition Business This book provides a checklist for superfruit success that is written as a practical “how-to” guide for: food and beverage marketers R&D and innovation managers Fruit growers, processors and marketers ingredient \| more... Search inside this report	6/1/2008	$295.00
Coconut Water: The Single-ingredient Sports Recovery Drink By: New Nutrition Business Products that are “as natural as possible” have the biggest consumer appeal - in every category and in every country. Nowhere is the opportunity for an “all natural” product bigger than in the market for \| more... Search inside this report	5/14/2008	$150.00
Probiotics: Successful Strategies from the Global Marketplace By: New Nutrition Business This report is written for anyone trying to develop an effective strategy in the challenging and fast-changing area of probiotics. It sets out the seven steps to creating a successful probiotic brand and describes probiotic \| more... Search inside this report	4/1/2008	$295.00
10 Factors for Success in Energy Drinks - Europe and the US By: New Nutrition Business This report sets out the 10 Factors for Success in Energy Drinks and explores the new niches and strategies that are emerging in energy drink markets. Innovations in benefit, packaging, marketing and distribution have \| more... Search inside this report	3/1/2008	$295.00
7 Outstanding Companies in Functional & Health-Enhancing Foods By: New Nutrition Business Our latest report, 7 Outstanding Companies in Functional & Health-Enhancing Foods provides insights into the strategies of the most outstanding companies in the field of food and health - insights that anyone can apply to \| more... Search inside this report	2/1/2008	$295.00
5 Key Trends in Kids' Nutrition 2008 By: New Nutrition Business 5 Key Trends in Kids’ Nutrition 2008 is a unique annual review of the mega-trends that are shaping the global kids’ nutrition market. The only report of its kind, this analysis of \| more... Search inside this report	12/1/2007	$295.00
10 Key Trends in Food, Nutrition & Health 2008 By: New Nutrition Business 10 Key Trends in Food, Nutrition & Health 2008, authored by Julian Mellentin, is the indispensable annual review of the trends that are defining strategy in food, beverages and health. Identifying long-term trends, \| more... Search inside this report	12/1/2007	$295.00
7-Eleven: Towards Healthy Convenience By: New Nutrition Business This report charts 7-Eleven’s better-for-you progress in both Japan and the US and in doing so proves that no area of the food industry can afford to ignore the ever-growing worldwide consumer demand for healthier \| more...	10/1/2007	$150.00
Kids' Nutritional Dairy: 10 Key Case Studies By: New Nutrition Business Using 10 case studies from Europe, the US and the Asia Pacific region, as well as one global brand, this report sets out the ingredient, marketing and branding strategies which are driving growth in kids’ \| more... Search inside this report	10/1/2007	$295.00
Functional and health-enhancing juices: 7 Key Trends By: New Nutrition Business If you want to know which trends and strategies will lead you into failed product launches, weak sales, poor profits … And which ones will reduce your risk and enable you - even if \| more... Search inside this report	9/1/2007	$295.00
Innocent Drinks: What makes Europe's fastest-growing smoothie brand so successful? By: New Nutrition Business For any company, large or small, looking to create a successful health proposition the story of the meteoric rise of smoothie makers Innocent Drinks shows what can be achieved in a tough, highly competitive category. \| more... Search inside this report	8/1/2007	$150.00
Danone: The World's Biggest Functional Dairy Company By: New Nutrition Business This New Nutrition Business case study sets out the lessons that can be found in the stories of Danone’s successes in digestive health, immunity, heart health and kids’ health as well as in the recent \| more... Search inside this report	6/1/2007	$295.00
Danone Actimel: Innovation Builds a Probiotic Mega-Brand By: New Nutrition Business This 39-page case study delivers a close-up view of Danone’s strategy and positioning for Actimel and the lessons that everyone can learn from this extraordinary probiotic dairy brand, which has had a transformative effect on \| more... Search inside this report	5/1/2007	$150.00
Pepsico: The World’s Biggest Functional Food Company By: New Nutrition Business 10 Case Studies in its Strategies in Sports Drinks, Fruit Drinks, Snack Innovation and Cereals The 10 case studies in PepsiCo: The World’s Biggest Functional Food Company focus on well-known brands such as Tropicana, \| more...	2/1/2007	$295.00
Failures in Functional Foods: 10 Key Case Studies and 10 Key Lessons By: New Nutrition Business The functional foods market is a highly complex one. Success with a new product or ingredient in this harsh and demanding market is very rare. In fact, failure is far more common than \| more... Search inside this report	1/2/2007	$295.00
Five Key Trends in Kids' Nutrition 2007 By: New Nutrition Business In a world in which health is becoming a standard for the entire food and beverage industry, one of the current challenges (and a fecund opportunity) lies in the kids’ nutrition market. This report \| more... Search inside this report	1/1/2007	$110.00
Success and Failure in Functional Water: Eleven Case Studies from Europe, the U.S. and Asia By: New Nutrition Business What makes consumers choose functional waters? What are the critical success factors in marketing waters with added health benefits? Why have so few brands been successful? And why have most product launches failed? \| more... Search inside this report	1/1/2007	$295.00
Health Benefit Platforms & Strategies in Breakfast Cereals: 17 Key Case Studies By: New Nutrition Business Breakfast cereals were the first category in the supermarket where health became the “standard”, with almost all products vitamin- and/or mineral-fortified. The challenge in breakfast cereals today is not to be healthy - rather \| more... Search inside this report	1/1/2007	$295.00
Ten Key Trends in Food, Nutrition & Health 2007 By: New Nutrition Business New Nutrition Business’s annual review, Ten Key Trends in Food, Nutrition & Health, is one of the most sought-after publications in the food industry. 2006 saw major developments both in science and \| more... Search inside this report	1/1/2007	$110.00
Naturally Healthy Kids’ Food: Snacks, Breakfast and Dinner By: New Nutrition Business Foods and beverages that are “as natural as possible” are leading the way in the fast-growing market for healthy kids’ foods and drinks. Using 15 case studies based on primary research and careful analysis, Naturally \| more... Search inside this report	1/1/2007	$295.00
Strategies for Blood Pressure Lowering Products: Lessons from Europe, the U.S. and Japan By: New Nutrition Business Any company involved in the marketing and sales of blood pressure lowering products will be aware that hypertension is, for most of its sufferers, an invisible problem making the job of reaching potential consumers a \| more... Search inside this report	6/1/2006	$150.00
Almonds: A Case Study In Adding Value To Primary Produce By: New Nutrition Business This concise and informative 28-page case study zooms-in on the recent activity of the California Almond Board examining the way the Board has brought science and marketing together to facilitate a pleasing rise in almond \| more... Search inside this report	6/1/2006	$150.00
Kids’ Cheese in the Obesity Era: Fun & Healthy By: New Nutrition Business This concise and informative case study analyses the kids’ cheese markets in the US, the UK and Ireland. As well as offering three key success factors in the marketing of kids’ food products it provides \| more... Search inside this report	1/8/2006	$150.00
Eight Key Case Studies in Kids’ Nutritional Dairy By: New Nutrition Business The diary industry, more than any other, is rising successfully to the challenge of better kids’ nutrition, capitalising on dairy’s excellent health credentials and successfully putting kids’ health at the heart of business. Omega-3s, \| more... Search inside this report	1/7/2006	$295.00
Nutrition for Mothers: Healthy Babies, Healthy Markets, Five Key Case Studies in Marketing Foods for Mums By: New Nutrition Business This New Nutrition Business case study examines five different examples of products targeting mothers’ nutritional needs and the different approaches companies have taken. It’s clear that we are what we eat and \| more... Search inside this report	9/1/2005	$150.00
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