EPM Communications Inc Research Reports

Title	Published	Price
Marketing to Emerging Majorities By: EPM Communications Inc The monthly newsletter offers the complete picture of what's really going on in African American, Hispanic, Asian-American and other racial/ethnic markets. Coverage focuses on: micro-marketing angles; media use; ethnic groups and the family budget; attitudes \| more...	5/1/2008	$377.00
The Licensing Letter Licensing Metrics Report By: EPM Communications Inc Licensing Metrics, the breakthrough new report from the publishers of The Licensing Letter, will show you how to: set realistic objectives that will help you manage the expectations of \| more...	4/1/2008	$249.00
The Licensing Letter Sourcebook. 2008 Edition By: EPM Communications Inc The must-have reference for licensing executives, The EPM Licensing Letter Sourcebook provides instant access to 3,500 licensing decision-makers worldwide, representing 9,000 properties. It even incorporates nearly 200 listings outside the U.S. and Canada. The \| more...	4/1/2008	$379.00
The Licensing Letter's Royalty Trends Report By: EPM Communications Inc ""The Licensing Letter Royalty Trends Report"" gives you an extensive look at trends for royalties, guarantees and advances for every property type and product category, including analysis of the key business factors that affect them. \| more...	4/1/2008	$319.00
Licensing Business Databook, 2008 Edition By: EPM Communications Inc Now you can have all the critical licensing business numbers you need at your fingertips with this one-of-a-kind resource. The Licensing Business Databook, 2008 Edition gives you instant access to a full ten years of \| more...	4/1/2008	$695.00
EPM's Guide To The Christian Marketplace By: EPM Communications Inc EPM's Guide To The Christian Marketplace introduces you to the key players, and gives you an overview of the opportunities in the Christian arena. Inside EPM's Guide To The Christian Marketplace you'll discover... \| more...	3/1/2008	$249.00
All About Women Consumers, 2008 Edition By: EPM Communications Inc All About Women Consumers gives you a complete overview of women's lives, helping you understand what motivates them, what frustrates them and what their needs are. With AAWC you will discover how to: \| more...	3/1/2008	$299.00
Entertainment Marketing Sourcebook, 2008 Edition By: EPM Communications Inc The annual directory that delivers instant access to more than 4,000 sponsors, entertainment and media companies, retail chains and service providers committed to entertainment marketing. Organized within general business categories, the EPM Entertainment Marketing \| more...	2/1/2008	$379.00
Research Alert Yearbook, 2008 Edition By: EPM Communications Inc This comprehensive, easy-to-use desktop reference brings you vital facts on consumer behavior and attitudes. In one convenient volume, you'll have fast access to findings from more than 1,000 reports, studies, polls and focus groups, all \| more...	2/1/2008	$329.00
Social Networking, Video Sharing, Text Messaging & Wireless Promotions By: EPM Communications Inc Using case studies from innovative UGC-centric campaigns, Social Networking, Video Sharing, Text Messaging & Wireless Promotions Report Shows You: How to incorporate the images and language your customers use and \| more...	1/1/2008	$495.00
Research Alert's Consumer Segmentation Survey By: EPM Communications Inc More than 50 segmentation profiles from research houses, consultants, advertising agencies and others give you the key indicators you need to create breakthrough products, services, advertising and marketing campaigns. Plus, editor Lisa Finn provides "Application" \| more...	1/1/2008	$279.00
Americans and Their Homes By: EPM Communications Inc Americans & Their Homes answers your questions about Americans, their homes, and their home life with hard numbers. Drawn from more than 70 authoritative sources, the data profiles: General characteristics of the U.S. household \| more...	6/1/2007	$349.00
Navigating Licensing Opportunities in India & China By: EPM Communications Inc Navigating Licensing Opportunities In India & China addresses the similarities and differences in political landscape, retail infrastructure, media, and demographics for both countries. With Navigating Licensing Opportunities In India & China you'll learn which \| more...	6/1/2007	$495.00
Marketing to Teens and Tweens 2007 Edition By: EPM Communications Inc Drawing on EPM's expertise covering the youth, entertainment and licensing markets, this in-depth report gives you the latest demographic data and forecasts for a group that comprises nearly one-fifth of the population - and demonstrates \| more...	4/1/2007	$815.00
Brand & Package Likeability By: EPM Communications Inc Based on a proprietary Consumer Network Panel survey of likes and dislikes of brands and the packages associated with them, ""Brand & Package Likeability"" delivers the data and analysis you need to make sure that \| more...	2/1/2007	$395.00
Profiles Of The U.S. Food Shopper By: EPM Communications Inc Americans and food. There are few relationships that cause as much agita for consumers—and for the retailers and marketers trying to reach them. From the obesity epidemic to the epidemic of choice, from the demands \| more...	10/20/2006	$795.00
Profiles Of The U.S. Entertainment Consumer By: EPM Communications Inc Americans spend almost two thirds of an average 12-hour day exposed to some type of media — more time than they spend on any other lifestyle activity, including socializing. You'll mine Profiles Of The \| more...	6/1/2006	$379.00
TLL's Sports Licensing Report By: EPM Communications Inc Sports licensing is the fastest growing sector of the licensing business. At $13.2 billion in 2005 in the U.S. and Canada, retail sales of licensed merchandise based on sports properties is poised to reach \| more...	6/1/2006	$429.00
What Moms Think And Do By: EPM Communications Inc With this concise, 23-page executive briefing, you'll gain a clear understanding of: kids' influence on household purchases insight into what causes moms the greatest stress the dos and don'ts of advertising to \| more...	5/1/2006	$199.00
Profiles Of The U.S. Internet User: Demographic, Psychographic and Behavioral Data By: EPM Communications Inc Drawing on reports from 50-plus different sources, this 44-page reference gives you authoritative data to illustrate every aspect of online behavior—and the insight to apply that data to your Internet marketing strategy: The digital \| more...	4/1/2006	$197.00
Opportunities In Global Automotive Licensing By: EPM Communications Inc The worldwide market for sales of licensed merchandise based on car brands reached $5.1 billion in 2005, with the brands of General Motors, Ford and DaimlerChrysler accounting for 80% of this worldwide market. In \| more...	2/1/2006	$1,195.00
Teen/Tween Media & Communication Trends By: EPM Communications Inc Identify what media kids use most often and learn to target them where they are. This special report from the trend experts at Youth Markets Alert will give you more insight and details about \| more...	11/1/2005	$179.00
On-Demand Advertising & Marketing By: EPM Communications Inc From iTV to iPods, consumers are taking control of their own entertainment world. New digital delivery methods challenge the status quo by letting consumers decide how they want to be entertained, which ads they \| more...	7/1/2005	$2,695.00
International Licensing: A Status Report, 4th Edition By: EPM Communications Inc Discover opportunities and pitfalls in worldwide licensing with this executive-level strategy report. From global trends to regional licensing activity, you get the macro and micro data you need to develop market entry strategies and boost \| more...	6/1/2005	$2,195.00
12 Keys To The Women's Market By: EPM Communications Inc There are almost as many ways to look at the women's market as there are women in it. But many of the issues that marketers face when courting women are linked to larger themes. 12 \| more...	5/1/2003	$59.00
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