Global Advertising Strategies, Inc. Research Reports

Title	Published	Price
Mobile Content in the MVNO Market By: Global Advertising Strategies, Inc. Global’s latest report takes a close look at the current MVNO market in the United States, unveils various marketing opportunities within that market, projecting industry trends and analysis while highlighting several successful case studies that \| more... Search inside this report	8/7/2007	$2,995.00
South Asians in the United States -- Financial and Investment Profile By: Global Advertising Strategies, Inc. Educated and technologically savvy, 83% of South Asian consumers in the U.S. consider themselves investors. The report details investment preferences within the community and reveals most trusted brands among brokerage firms, online trading sites, and \| more... Search inside this report	7/7/2007	$195.00
South Asians in the United States -- Automotive Preferences By: Global Advertising Strategies, Inc. U.S. car manufacturers continue to struggle when trying to reach South Asians in the United States. The affluent market segment overwhelmingly prefers Hondas, Toyotas, and Nissans. The report focuses on key factors influencing their purchase \| more... Search inside this report	6/14/2007	$200.00
Consumer Preferences of the South Asians in the U.S. -- "Lifestyle and Entertainment" industry By: Global Advertising Strategies, Inc. South Asian Americans spend nearly double the money that the mainstream consumers spend on entertainment products and services that make their lives easier and better: cable television, latest electronic gadgets, travel abroad, and education. The \| more... Search inside this report	5/7/2007	$195.00
Alcohol Preferences of Russian Americans By: Global Advertising Strategies, Inc. Young Immigrants Torn Between Ethnic and Mainstream Brands, Poll Shows. Russian-Americans, a four million population concentrated in major cities, such as New York and Los Angeles, are torn between such ethnic brands as beer \| more... Search inside this report	4/17/2006	$1,495.00
Top 20 Multicultural Markets: Toolkit For Marketing Managers By: Global Advertising Strategies, Inc. Marketers looking for a concise guide to proven ethnic markets now have a powerful tool. Written with customers in mind and using experience gained in real advertising campaigns, this report offers practical guidelines needed to \| more... Search inside this report	11/16/2005	$17,000.00
Multicultural Marketing Trends in Retail Industry By: Global Advertising Strategies, Inc. The purpose of this report is to examine Multicultural Marketing Trends in the Retail Industry. Specifically, we will look at how companies are communicating their message to diverse consumers included in the following ethnic demographics: \| more... Search inside this report	9/26/2005	$1,495.00
Financial Services and the Underbanked By: Global Advertising Strategies, Inc. For many Americans, to use or not use a bank is never a major consideration. As we come of age, we open a checking account, learn about savings, enroll in multiple credit card programs, and \| more... Search inside this report	4/4/2005	$2,995.00
MVNO Marketing Effectiveness By: Global Advertising Strategies, Inc. The number of competitors in the wireless industry is swelling just as ad budgets are taking a dive. This dynamic is caused by changes in the industry - M&A among tier one carriers and Mobile \| more... Search inside this report	4/4/2005	$2,995.00
The Burgeoning Battle for Travellers to Central and Eastern Europe: By: Global Advertising Strategies, Inc. The current menu of options available to fly nonstop from the United States to locations in Central and Eastern Europe (CEE) is short. With European Union expansion, increased business relations between the U.S. and CEE, \| more...	11/29/2004	$1,500.00
Last Mile VolP Incites Marketing Rivalry By: Global Advertising Strategies, Inc. A new in-depth study by Global, available at www.lastmileVoIP.com , showed that Vonage, Primus and 8X8 are best positioned to succeed in the burgeoning VoIP market, ahead of major telecom and cable brands including AT&T, \| more... Search inside this report	9/14/2004	$2,995.00
Preferences of Polish-Americans in Choosing a Carrier for Flights to Eastern and Central Europe By: Global Advertising Strategies, Inc. "As more international airline carriers compete for air travel dollars spent by Polish-Americans, understanding spending habits necessitated by their ethnic background becomes more important for airlines to maintain an adequate market share in the trans-Atlantic \| more... Search inside this report	5/14/2004	$1,650.00
Wireless Services for Ukrainian and Russian-Americans. How to Win: Hearts and Minds Marketing. (Survey) By: Global Advertising Strategies, Inc. Russian- and Ukrainian-Americans spend at least $400 million annually on wireless services, not counting phone and headset sales. Nevertheless, Global has established that wireless carriers don't target this market specifically, and as a result there \| more... Search inside this report	4/14/2004	$1,650.00
Wireless Services for Polish-Americans. How to Win: Hearts and Minds Marketing. (Survey) By: Global Advertising Strategies, Inc. As an ethnic market, Polish-American market is under-serviced by current targeted marketing efforts compared to the activities in long- distance telecom, airline and financial services industries. The only wireless companies mindful of this community are \| more... Search inside this report	3/10/2004	$1,200.00
Potential Combinations in the Russian-American and Russian VOIP Startup Segment By: Global Advertising Strategies, Inc. VOIP service providers targeting Russian-Americans and Russians residing in the former Soviet Union are on the verge of mergers and acquisitions triggered by changing economic and competitive situation in both countries. Carriers \| more... Search inside this report	2/2/2004	$1,200.00
Passengers Preferences in Choosing a Carrier for Flights to Eastern and Central Europe By: Global Advertising Strategies, Inc. This multifaceted study will determine the shifts in the US and global airline market share, analyze passenger preferences and satisfaction, and map the current destinations and transit points. The project is commenced with a survey \| more... Search inside this report	1/26/2004	$2,100.00
Health Insurance in Multicultural America By: Global Advertising Strategies, Inc. Health insurance is one of the biggest industries in the United States consuming approximately 15 % of the nation's Gross Domestic Product (GDP), up from about 10 % a decade ago. Unfortunately, as a result \| more... Search inside this report	12/1/2003	$119.00
SURVIVING THE TELECOM MELTDOWN: Competition in the Eastern European American Long Distance Market and How It Affects the Industry Establishment By: Global Advertising Strategies, Inc. By 2005, U.S. ethnic consumers will spend over $65 billion dollars on local, long distance, Internet access, and wireless services, approximately half of the current expenditures for all U.S. telecom consumers. Despite this situation, giants \| more... Search inside this report	9/12/2003	$19,900.00
Optimal Strategies for Marketing Pharmaceuticals to Eastern European Americans By: Global Advertising Strategies, Inc. The study evaluates opportunities in the Eastern European American market for pharmaceutical manufacturers and identifies the most effective methods of targeting this market. It compares behavior trends of Eastern European Americans (EEAs) to those of \| more... Search inside this report	5/15/2003	$800.00
Food Retail Networks in Russia By: Global Advertising Strategies, Inc. The analytical survey "Retail Networks for Selling Foods in Russia" is intended to give a description of the state of the market of food supermarkets in Russia. The main trends in this industry are analyzed \| more... Search inside this report	12/15/2002	$3,990.00
Major Characteristics and Behavior Patterns of Eastern European American Investors By: Global Advertising Strategies, Inc. In the times of financial turmoil and drastically fluctuating markets, Global has decided to delve into the minds of ethnic investors in order to assess their investment activity as a function of the current economic \| more... Search inside this report	10/20/2002	$100.00
Health Insurance on the Polish, Russian and Romanian Markets in the US By: Global Advertising Strategies, Inc. Global's vast experience in marketing to the ethnic communities shows that because many of these communities often are not targeted specifically (in the language and terms most appealing to them via their ethnic media), there \| more... Search inside this report	9/19/2002	$249.00
The Credit Card Usage by the Polish, Russian, Romanian Markets in the USA By: Global Advertising Strategies, Inc. The study reveals the demand on credit card services, determines preferred ways of applying for a credit card inherent to each community, assesses availability of information about credit cards on the market, identifies the most \| more... Search inside this report	8/5/2002	$119.00
RUSSIAN IP-TELEPHONY MARKET: Operators, Services and applied Equipment for Voice over IP technology By: Global Advertising Strategies, Inc. This survey gives a comprehensive analysis of trends on Russia’s Voice over IP (VoIP) market and contains the evaluation of its growth rates and the activity of major market players. The survey provides data on \| more... Search inside this report	8/1/2002	$3,990.00
Money Transfer Services on the Polish, Russian and Romanian Markets in the US. By: Global Advertising Strategies, Inc. The study report contains the data on: The current situation on the US Eastern European money transfer market, identifying the market leaders and assessing the market potential The patterns of consumer behavior, such as frequency \| more... Search inside this report	7/23/2002	$499.00
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